3-months Growth strategy(IG)

By focusing on influencer outreach, partnerships, and content creation, this plan of action showcases a deep
understanding of the creator economy and the importance of collaboration and engagement.

Month -1 Month -2 Month -3

Research & Influencer

Partnerships & Promotions Content & Engagement
outreach

Referral program for existing Launch a user-generated

Market researc
content creators

content campaig n

(100 new sign ups

Target creator list
(500 potential creators
Educational content creatio
(50 UGC submissions
Partner with creator focused
Create tutorials and best
platforms, tools and
practices for using OpeninAp p

Outreach to target creators

communities
/best practices
(5 tutorials
(100 creators (3 partnerships
Engage with the creator
Leverage existing influencer Offer limited promotions

community on social medi a

relationships
(500 ne w sign-ups (100 engagements
(5 creators)
Organize webinars or live
Monitor and analyze campaign
sessions

data
(2 webinars or live sessions)

Throughout the 3 month strategy it is very essential to track key performance indicator’s(KPIs) such as the

number of new sign-ups, referral program participation, and overall engagement. This data-driven

approach will help refine the strategy and ensure its success in increasing the number of Instagram content

creators using OpeninApp-generated smart links as their 'link in bio.'

Possible numbers to seize growth

Month 1: Aim for 500 potential creators contacted and 5 influencers collaborating

Month 2: Aim for 100 new sign-ups through the referral program, 3 partnerships, and 500 new sign-ups

through the promotion

Month 3: Aim for 50 user-generated content submissions, 5 tutorials or best practices, and 100

engagements.

1
 Descriptive Plan for Growth
Month -1

1. Conducting market research to identify popular content niches and top Instagram
creators within those niches.

2. Developing a list of target creators who would benefit the most from using OpeninApp.
Aimed for at least 500 potential creators.

3. Creating educational content (blog posts, infographics, videos) explaining the benefits
of OpeninApp and how it enhances user experience.

4. Reaching out to target creators via email or direct messages, introducing OpeninApp
and sharing the educational content. Aimed for at least 100 creators contacted.

5. Collaborating with a few influencers to create testimonial videos or case studies

showcasing the positive impact of OpeninApp on their engagement and user experience.
Aimed for at least 5 influencers.

Month -2

1. Developing a referral program for existing users to encourage them to invite other
creators to use OpeninApp. Aimed for at least 100 new sign-ups through the referral
program.

2. Partnering with creator-focused platforms, tools, or communities to cross-promote

OpeninApp. Aimed for at least 3 partnerships.

3. Offering a limited-time promotion (e.g., discounted subscription or exclusive features)

to attract new creators to try OpeninApp. Aimed for at least 500 new sign-ups through the
promotion.

4. Organizing webinars or live sessions with industry experts discussing the importance of
user experience and how OpeninApp can help. Aimed for at least 2 webinars or live
sessions.

Month -3

1. Launching a user-generated content(UGC) campaign, encouraging creators to share

their success stories using OpeninApp and offering incentives (e.g., feature on Listed's
social media or website). Aimed for at least 50 user-generated content submissions.

2. Creating a series of tutorials and best practices for using OpeninApp effectively,
targeting specific niches or creator types. Aimed for at least 5 tutorials or best practices.

3. Engaging with the creator community on social media platforms, participating in

relevant discussions and offering support or advice. Aimed for at least 100 engagements.

4. Monitoring and analyzing the data from the campaign to identify areas of
improvement and optimize the strategy for better results.