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Childress Et Al 2023 Tokenism and Its Long Term Consequences Evidence From The Literary Field
Childress Et Al 2023 Tokenism and Its Long Term Consequences Evidence From The Literary Field
Childress Et Al 2023 Tokenism and Its Long Term Consequences Evidence From The Literary Field
research-article2023
ASRXXX10.1177/00031224231214288American Sociological ReviewChildress et al.
Abstract
Research on tokenism has mostly focused on negative experiences and career outcomes
for individuals who are tokenized. Yet tokenism as a structural system that excludes
larger populations, and the meso-level cultural foundations under which tokenism occurs,
are comparatively understudied. We focus on these additional dimensions of tokenism
using original data on the creation and long-term retention of postcolonial literature. In an
institutional environment in which the British publishing industry was consolidating the
production of non-U.S. global literatures written in English, and readers were beginning
to convey status through openness in cultural tastes, the conditions for tokenism emerged.
Using data on the emergence of postcolonial literature as a category organized through the
Booker Prize for Fiction, we test and find for non-white authors (1) evidence of tokenism, (2)
unequal treatment of those under consideration for tokenization, and (3) long-term retention
consequences for those who were not chosen. We close with a call for more holistic work
across multiple dimensions of tokenism, analyses that address inequality across and within
groups, and a reconsideration of tokenism within a broader suite of practices that have grown
ascendent across arenas of social life.
Keywords
tokenism, inequality, culture, media, awards
Research on tokenism has generally focused underlying inequalities (Chang et al. 2019;
on individual-level effects, such as negative Kerry 1960; Laws 1975). And second, less
psychological and career outcomes (e.g., attention has been paid to how the underlying
Jackson, Thoits, and Taylor 1995; Kanter cultural foundations of any given context
1977) and their sociodemographic variations affect both who is tokenized and how (Turco
(e.g., Wingfield 2013; Yoder 1991; Zimmer
1988). Complimentary to this are two com- a
University of British Columbia
paratively understudied dimensions of token- b
University of Ottawa
ism. First, less empirical attention has been c
University of Toronto
paid to tokenism as a structural system in
Corresponding Author:
which lower-status nondominant group mem-
Clayton Childress, Department of Sociology,
bers are pitted against each other for limited University of British Columbia, 6303 NW Marine
slots, and how in that system the incorpora- Drive, Vancouver, BC V6T 1Z1, Canada
tion of a few of those individuals may obscure Email: clayton.childress@ubc.ca
32 American Sociological Review 89(1)
2010; Williams 1991). In this article we focus prize, which is exceedingly unlikely to have
on these structural and cultural dimensions of occurred by chance alone. Non-white authors
tokenism to better understand the processes were ultimately pitted against each other for
by which some members of underrepresented long-term retention in ways that other identity
groups are let in for tokenistic representation, groups of authors were not. For non-white
and what happens to would-be entrants who authors, having one’s book come out in a
are kept out. prize cycle when a different non-white author
Our case is the consolidation of (non-U.S.) wins the Booker costs the “losing” author
global literatures written in English into the citations, global library holdings, appearances
category of postcolonial fiction, as institution- on syllabi, entries in literary encyclopedias,
alized through the Booker Prize for Fiction and attention among readers. In closing we
(Anand and Jones 2008). Our data are built suggest ideas for future connections and
from archival submission lists of all nomina- research, and bring our findings into conver-
tions under consideration for the Prize from sation with larger shifts toward conspicuously
the years 1983 through 1996—the core period celebrating, performing, or showcasing diver-
in which the market for postcolonial litera- sity in ways that may obscure underlying
ture was created and consolidated through inequalities.
the Booker Prize (Huggan 1997; Ponzanesi
2014)—and the long-term retention (or lack
thereof) for all nominated novels across those Tokenism In Social
years. This institutional environment created Scientific Research
the conditions under which a particular con- In both citation and orientation, social scien-
figuration of tokenism emerged and solidified tific research on tokenism overwhelmingly
over the long-term for non-white authors writ- traces back to Kanter (1977). In Kanter’s
ing in English from around the world.1 framework, individuals who are tokenized
In what follows, we first trace the his- contend with heightened visibility, the exag-
tory of tokenism from its origins in social geration of differences between themselves
movements circles into the social sciences, and the majority group, and expectations to
and then to its more general applications to fit constrained social roles based on sociode-
art and media fields. We explain how the mographic stereotyping. These experiences
underlying features of these fields, coupled lead to a variety of stressors and delimited
with shifts toward cultural openness as a opportunities for career advancement, includ-
status marker, created the generic conditions ing workplace-related depression, anxiety,
under which tokenism might emerge. We and stress (Jackson et al. 1995), lack of
then explain how this operates within the workplace support (Taylor 2010), increased
meso-level cultural foundations of our case, demands (Ghosh and Barber 2021), low job
the British publishing industry in the second satisfaction, and affective commitment (King
half of the twentieth century. To summarize et al. 2010).
our findings, within the awards system of The consequences of being tokenized are
the Booker Prize, we test for and find evi- well established in the literature and have
dence of tokenism, as well as its long-term been found in sites as varied as finance (Roth
consequences. In brief, while a small pool 2004), technology (Alegria 2019; Campero
of non-white authors quickly become the and Fernandez 2019), medicine (Floge and
most celebrated of this era, this belies that Merril 1986), mining (Rolston 2014), law
in general, non-white authors were given (Wallace and Kay 2012), and policing (Gus-
fewer chances to succeed than were white tafson 2008). Within the same basic frame-
authors, and there were relatively consistent work, the most influential update to Kanter
ceilings and floors on how many non-white (1977) shows that being subject to token-
authors could simultaneously shortlist for the ism is not only conditioned on being few in
Childress et al. 33
numbers but also on one’s identity markers are included and celebrated for tokenistic
(Williams 1992; Yoder 1991; Zimmer 1988) representation. As the lawyer and civil rights
and the specific intersections of those iden- icon Constance Baker Motley (1963:225)
tity markers (Alegria 2019; Alfrey and Twine warned, tokenism operates as “the successor
2017; Wingfield 2013). These productive to ‘separate but equal,’” presenting, in the
improvements of Kanter’s framework main- words of labor organizer A. Phillip Randolph,
tain her original social-psychological focus a “thin veneer of acceptance masquerading as
on the “individual-level outcomes of being democracy” (Kerry 1960:1). Writing in the
a token” (Watkins, Simmons, and Umphress Cleveland Call and Post, William O. Walker
2019:339, emphasis added). (1960:2) explained that tokenism occurs
Although social scientific study of token- when “companies employing thousands of
ism leans heavily on the individual-level out- workers . . . hire eight to ten Negroes and then
comes of being included-yet-tokenized, in cry from the mountain top about how liberal
line with the origins of the concept and its their employment policies are.”2 This critique
more popular understanding, tokenism can was imported into social scientific theorizing
generally be defined as situations and settings by the feminist social psychologist Judith
that include the following conditions: (1) Long Laws (1975:51–52), who saw tokenism
individuals from lower-status nondominant “as an institution” that “has advantages both
groups are subject to different criteria for for the dominant group and for the individual
inclusion than are dominant group members, who is chosen to serve as Token,” as token-
and (2) are subject to different treatment, val- ism structurally works to “restrict the flow of
uation, and evaluation when included, such outsiders into the dominant group.” Kanter
that (3) the number of included lower-status (1977) cites Laws (1975) three times in her
nondominant group members are kept small foundational article, yet the analysis of token-
while their excluded nondominant counter- ism as a larger relational system—which
parts suffer penalties from being kept out. looks to how tokenism preserves structural
We believe that in line with this definition, inequalities, and particularly for those large
two central dimensions of tokenism have numbers of lower-status nondominant group
been comparatively understudied: that (1) the members who are excluded by tokenistic
inclusion of tokenized individuals relationally systems—was lost in the literature that built
works to structurally exclude outsiders more off Kanter’s formulation. We believe that the
generally, and (2) the cultural foundations generic features of award systems and long-
under which tokenism occurs affect both who term cultural consecration in art and media
is tokenized and the shape that tokenism may make these contexts particularly suscep-
takes. We discuss these issues in detail in the tible to tokenism, for three reasons.
following sections, with the former in rela- First, because art and media generally
tion to how it may operate in the domains of operate as “winner-take-all” (Caves 2000) or
culture, media, and awards more generally, “winner-take-most” (Thompson 2010) indus-
and the latter in relation to the specifics of tries, the consequences of tokenism may be
our case. atypically harsh and measurable. For exam-
ple, prizes, awards, and long-term artis-
tic consecration are, almost by definition,
The Structural Underpinnings
inequality-generating processes (English
of Tokenism
2009; Ginsburgh and Weyers 2014; Karpik
In its original evocation in social movements 2010; Rossman and Schilke 2014). By award-
circles following Brown v. Board of Educa- ing individuals as categorically above or
tion, tokenism was a structural critique of the superior to groups, they create “discontinu-
greater systemic exclusion that occurs when ity out of continuity” (Bourdieu 1984:117),
a select few from an underrepresented group generating “a ‘lasting’ boundary between the
34 American Sociological Review 89(1)
greats and all the others” (Schmutz 2018:67– in which a limited number of “slots” means
68) by separating “the chosen from the rest” one’s success is more zero-sum with the
(Accominotti 2021:11), who will quickly failures of other excluded group members
“drop into the dust bin of history” (Bourdieu than it is for those from dominant groups.
1993:106). Tokenism requires more than just As the comic Eliza Skinner explained of
the elevation of individuals above groups, being a woman in comedy, “If you have a
but the elevation of one or a few lower-status show with seven comics, a lot of times [club
nondominant group members above others is bookers] want to make sure they have at least
at least one precondition of a structural under- one woman. They could have three women
standing of tokenism, and creative industries or four women, [but] they don’t. They try
may more regularly produce generic forms of to have one” (Jeffries 2017:168). Making a
these arrangements. similar observation regarding fiction, while
Second, art and media operate as public- remarking on her career as an editor, Toni
facing, project-based work in which the Morrison (1994:133) noted that “the market
sociodemographic identities of creators are only receives one or two” black authors at
treated as highly salient. For example, race- the same time. In his autobiography, Ches-
based valuation, evaluation, and classification ter Himes (1972:201) concurred, writing that
are found across creative industries, including “The powers that be have never admitted but
in music (Grazian 2005; de Laat and Stuart one black at a time into the arena of fame.” In
2023), film and television (Erigha 2021; Fried- his analysis of the book market, So (2020:11)
man and O’Brien 2017; Yuen 2016), fashion cites the same phenomenon, noting that the
(Mears 2010), art (Buchholz 2022; Rawlings “valorization of a handful of black authors”
2001), museum curatorship (Aparicio 2022; occurs “at the expense of acquiring books
Banks 2021), dance (Robinson 2021), comedy from many different black authors.” Or, as
(Jeffries 2017), radio (Chávez 2021; Garbes a white editor-in-chief critically explained
2022), cuisine (Gualtieri 2022), and literature the numerical minimum of tokenism, book
(Chong 2011; Saha and van Lente 2022). publishing has always been a “playground for
More substantively, in the restaurant industry, the landed gentry,” with authors like “[James]
critics rely on different logics of evaluation Baldwin and [Ralph] Ellison allowed in just
for “ethnic” versus “classic” cuisines (Gualt- to make the whole thing look more present-
ieri 2022); in Hollywood, “racial valuations” able” (Childress and Nault 2019:130–31; see
are deployed in profit forecasting for films also Ramsby and Ramsby 2022). Outside
with black directors and casts (Erigha 2021); of the U.S. context, the artist and writer
and in the classification processes for music, Olu Oguibe (2004:xii) explained his cyni-
race “acts as a master category that overrides cism about tokenism in the global art market
other feature values” when musicians engage in similarly structural terms, noting that the
in category blending (van Venrooij, Miller, gatekeepers in the field are
and Schmutz 2022:575). For art and media
there is also a general belief that, unlike in say careful to ensure that no undue number
pet grooming or accounting, “representation of . . . “global native[s]” . . . have the
matters.”3 We believe that the centrality of opportunity to circulate at any one time.
identity in art and media and the public-facing . . . In effect, their “discovery” is scrupu-
nature of the work create conditions in which, lously managed and promotion firmly and
to the degree that diversity is valued, the methodically rationed to avoid an influx. . . .
“showcasing” of diversity (Shin and Gulati Unbeknownst to the natives, they are con-
2011) may also occur. stantly lodged in a hidden battle against one
Third, in their public statements, creators another for the few, predetermined places
from underrepresented groups who work in and opportunities designated for them on
art and media report experiencing tokenism, the contemporary art stage.
Childress et al. 35
That creators from underrepresented groups “endogenous to the local cultural context”
perceive themselves to be directly pitted (Turco 2010:907). In what follows we first
against each other in ways that members discuss limited expansion of the high-status
of the dominant group are not serves as “literary” canon through prizes and awards,
further validation for the empirical study of followed by the specific cultural founda-
tokenism in these domains, particularly given tions of our case—the mid- to late-twentieth-
that elevating individuals above groups is the century British book publishing industry and
point of artistic consecration. Evidence for the creation of “postcolonial fiction” through
tokenism would only be found, however, if the Booker Prize for Fiction.
individuals from lower-status nondominant
groups faced different constraints than indi-
Diversifying the Global Field
viduals from dominant groups. This may take
the form of those few tokenized individu- Although far from totalizing or egalitarian,
als from lower-status nondominant groups the mid-to-late twentieth century saw both an
experiencing some advantages (as in Laws internationalization and a racial diversifica-
1975), while still having their inclusion be tion of the global fields for art and literature
provisional or limited to a certain number (Buchholz 2022; Casanova 2004; Santana-
of “slots,” and being in direct competition Acuña 2020), at least in their higher-status
for artistic retention with each other in ways and more “artistic” sectors. As Mel Watkins
that dominant group members are not. In its exclaimed in The New York Times Book
original social movements framework, accu- Review in 1969, “Black [had become] good.
sations of tokenism presumed intent, but the Black is Beautiful. Black is . . . marketable!”
presence or absence of tokenism as a rela- (Watkins 1969:3). With the “rising prestige
tional structural system can be measured as of African American literature in general and
tokenism has traditionally been studied in the its expanding place within the university cur-
social sciences, which is through differential riculum in particular” (English 2009:245),
constraints, experiences, and outcomes. an opening of the literary canon along racial
(Corse and Griffin 1997; Manshel 2023)
and international lines emerged as a delib-
The Cultural erate institutional practice (Lauter 1991;
Foundations Of Tokenism Nishikawa 2021), with the diversification
The cultural foundations under which token- of literary prize-winners in particular serv-
ism occurs should be central in describ- ing as “a good indicator of this recognition”
ing which lower-status nondominant group (Sapiro 2016:91). As So (2020:131) notes,
members are subjected to tokenism and the “the category of the literary prize winner”
shape that tokenism takes (Turco 2010; Wil- had “increasingly [become] a mechanism to
liams 1991). In Turco’s (2010) case, the promote multiculturalism,” such that since
leveraged buyout industry, white women and the 1980s, non-white authors have been sta-
racially minoritized women and men are tistically overrepresented among fiction and
all members of lower-status nondominant poetry award-winners (Grossman, Young,
groups, yet because in this industry institu- and Spahr 2021; Spahr and Young 2020).
tionalized images of the ideal worker conflict Importantly, however, this opening up of
with motherhood, women face greater con- the canon and reliance on prizes as a tool
sequences from tokenism than do non-white to promote multiculturalism belies substan-
men. While tokenism is more generally a tial inequalities along racial lines in global
relationally structural system in which lower- English-language book publishing (Childress
status nondominant group members are kept 2017; Childress and Nault 2019; Chong 2011;
out, who is tokenized and the shape that McGrath 2019; Saha and van Lente 2022; So
tokenism takes is culturally contingent, and 2020). Because the celebration of difference
36 American Sociological Review 89(1)
at the very top of the market does not seem openness to difference that prioritizes objects
to trickle down through the rest of the mar- that are higher status, honored, and conse-
ket, even among racially nondominant award- crated as “authentic” or legitimate. However,
winners, success is seen as conditional and it is the meso-level specifics of any site
provisional (Kanter 1977). As the novelist within the global literary field that dictates
Kiese Laymon explained of such provisional the form and shape of who is tokenized, and
acceptance, “we finally see . . . people who how.
look like us who are getting opportunities,”
but they may not “get three, and four, and
British Publishing, the Booker Prize,
five, and six opportunities as some other peo-
and the Formation of Postcolonial
ple do” (Klein 2021).
Literature
Notably, an institutional context in which
there is rising prestige for a limited sector of In a dataset constructed by Rutherford and
highbrow, non-white award-winners has been Levitt (2020:622), Chinua Achebe’s Things
mirrored in shifting tastes among both the Fall Apart appears on more English-language
donor class that funds literary nonprofit pub- university syllabi than any other novel. However,
lishers (Sinykin 2023) and the “reading class” Achebe is one of only three “non-Western”
that consumes fiction for pleasure (Griswold, novelists (along with Salman Rushdie and
McDonnell, and Wright 2005). More gener- Jamaica Kincaid) who are above the median
ally, higher-social-status consumers moved to using this measure of institutional reten-
cultural openness—and cultural openness to tion. Both Things Fall Apart and this gap in
difference in particular (Chan 2019; van Eijck institutional retention of global, non-white
and Lievens 2008)—as a form of elite status- authors are rooted in cultural foundations
signaling (Bennett et al. 2009; Peterson 2005; that emerged in the post-war period of British
Peterson and Kern 1996; Sherman 2017). Yet publishing.
within this shift to cultural openness there is Due to labor shortages in the wake of the
still an underlying snobbery in tastes (Jar- second World War, the British Nationality
ness and Friedman 2017; Johnston and Bau- Act of 1948 allowed unfettered movement
mann 2009; Lena 2019; Warde and Gayo-Cal into and out of England for over 700 mil-
2009). This snobbery is reflected in a variety lion colonial subjects of the Commonwealth.4
of ways: (1) by being more culturally open at A boom in art and culture in London was
the level of genres while being more restric- fueled by migration from South Asia, Africa,
tive of objects within those genres (Childress and the early Windrush generation of Carib-
et al. 2021); (2) by shoring up concerns about bean migrants into the metropole (Walmsley
moral character through the consumption of 1992). In the London book publishing indus-
“authentic” lowbrow culture (Hahl, Zucker- try in particular, as summarized by Griswold
man, and Kim 2017; see also Fine 2006); and (1987:1085), the “British intelligentsia were
(3) by investing in multicultural capital (Bry- eager to incorporate their exotic brethren
son 1996) or cosmopolitan capital (Prieur from a dying empire into the mainstream of
and Savage 2013) through the consumption English culture.”
of higher-status non-white or internationally This first wave of what would be known
“exotic” cultural forms. as “commonwealth literature” was fueled by
In summary, we believe that tokenism publishers such as Faber & Faber, Hutch-
may occur under macro-level conditions in inson’s “New Authors” series, Oxford
which there is rising institutional prestige for University Press’s “Three Crowns” series,
a small number of non-white authors through Heinemann Educational’s “African Writers”
literary prizes and awards, while higher-edu- series, Longman’s “Drumbeat” series, and the
cated readers are simultaneously signaling BBC’s “Caribbean Voices” radio program,
their status and moral worth through cultural which “functioned like a publishing house”
Childress et al. 37
other Rushdies . . . [and] because I had this “handful of authors . . . who are selected as
Japanese face and this Japanese name [my spokespeople for their nations” (Ponzanesi
first novel] was being covered at the time” 2014:14). Or, in another word, tokenism.
(Vorda and Herzinger 1991:134–35).
Although the category of what counted
as “postcolonial” was flexible, it traded in Hypotheses
the marketing of an “authentic marginality” Our hypotheses examine how the work of
(Spivak 1993:63, see also Brouillette 2007; non-white authors circulated within the
Huggan 2002), such that it “implicitly and awards system of the Booker Prize and the
explicitly confirmed the idea of racial authen- wider literary field during the consolidation
ticity as a measure of literary and cultural of global literatures written in English into
achievement” (Eversley 2004:xii; see also the category of postcolonial fiction. Our
Fine 2006; Grazian 2005).7 And while both hypotheses test for (1) the presence of token-
the Booker Prize (as a cultural institution) and ism, (2) the unequal treatment of individuals
middle-class English readers accrued a “pow- competing for tokenized positions, and (3) the
erful” amount of cultural capital through their long-term consequences of a tokenistic sys-
conveyance of a “multicultural conscious- tem for those not chosen for representation.
ness” (Anand and Jones 2008:1056; Kalliney
2013), it was a “cosmetic multiculturalism”
Prizing Otherness
(Nayar 2018:27) centered around the “com-
merce of an ‘exotic’ commodity catered to the Our data come from a period in which literary
Western literary market” (Eakin 1995:1; Hug- prizes emerged as a central tool to promote
gan 1997). As a result, central to the Booker’s multiculturalism (Corse and Griffin 1997;
reputation as one of the literary world’s “most English 2009; Grossman et al. 2021; Lauter
prestigious awards” is also the prize’s “post- 1991; Nishikawa 2021; Sapiro 2016), leading
colonial cachet” (Ponzanesi 2014:58). to, at least in the United States, “the valo-
Yet despite “critics confusing cause for rization of a handful of black authors” (So
effect” in claiming the Booker prize was rec- 2020:11, emphasis added). For the British
ognizing “the existence of a ‘new’ literature” publishing industry, promoting the work of
(Casanova 2004:12), it was ultimately the “writers from elsewhere” (Manferlotti 1995)
field-configuring effects of the Booker Prize emerged as a countermove against the rising
itself that led to “the construction of postco- global dominance of U.S. publishers (Kalliney
lonial fiction as a coherent market category” 2013; Strongman 2002; Todd 1996), and as a
(Anand and Jones 2008:1054).8 As part of a mark of “discernment” and “diversity capital”
broader cultural movement in which “ethnic- (Banks 2022) for publishers and the “British
ity is in” and “consumption of the Other is educated middle-class” (Donnelly 2015:49).
all the rage” (Sharma, Hutnyk, and Sharma Under the canopy of this cultural context,
1996:1), in English-language fiction, postco- and given that tokenism, “as an institution,”
loniality had become a “generative and salea- can “have advantages both for the dominant
ble feature” (Brouillette 2007:7) that operated group and for the individual who is chosen to
as part of a “booming ‘otherness industry’” serve as Token” (Laws 1975:51–52), our first
(Ponzanesi 2014:14). Yet, “the Booker Prize, hypothesis is as follows:
even as it has expanded public awareness of
the global dimensions of English-language Hypothesis 1a: Non-white authorship predicts
literature, has paradoxically narrowed this both shortlisting for and winning the Booker
awareness to a handful of internationally Prize.
recognised postcolonial writers” (Huggan
2002:119), such that “the appreciation of Given the particular cultural context of our
postcolonial literature” is limited to a curated data, that is, during an emerging “booming
Childress et al. 39
‘otherness industry’” (Ponzanesi 2014:14), not lift all boats, as the tokenizing diversity
we believe there may have been a scramble “slot” has already been filled:
to create the next “postcolonial star-author”
(Nayar 2018). This leads to Hypothesis 1b: Hypothesis 2a: As the number of nominated
books by non-white authors increases, the
Hypothesis 1b: Non-white authors are more likelihood of non-white authors making the
likely to make the shortlist on their first shortlist does not increase.
nomination than are white authors.
A celebration of diversity or belief in
superior talent would also suggest that non-
Ceilings on Opportunity white authors may get more chances to be
successful than do white authors. In contrast,
Quickly and more frequently bestowing in a tokenism framework in which non-white
awards on a limited number of individu- authors are restricted to an artificial ceiling
als from lower-status nondominant groups and floor of representation, they would be
may be a first sign of tokenism, or it may treated as more disposable and replaceable,
be an acknowledgment of superior talent, a as artistic quality is treated as if it is derived
celebration of difference, or a redressing of from “racial authenticity” rather than from
past wrongs. Put another way, in isolation, individual talent (Eversley 2004:xii). For
Hypotheses 1a and 1b cannot differentiate Hypothesis 2b we formally test author Kiese
between celebrating difference and diversity Laymon’s concern that authors from racially
showcasing (Shin and Gulati 2011), such as nondominant groups get fewer chances to
when tokenized individuals are thrust for- succeed than do white authors:
ward to “serve as ‘proof’ that the [dominant]
group does not discriminate against such Hypothesis 2b: Non-white authors receive few-
people” (Zimmer 1988:65; see also Kanter er repeat nominations without being short-
1977). This latter form of tokenism is not listed than do white authors.
uncommon, as seen in the racial staging
(and sometimes photoshopping) of pictures
in college brochures (Leong 2021; Pippert, Long-Term Consecration
Essenburg, and Matchett 2013), when firms
increase diversity in their most visible loca- So far, our hypotheses have focused on how
tions in response to discrimination lawsuits tokenism operates within an awards system.
(Knight, Dobbin, and Kalev 2022), or when We now turn to long-term literary conse-
music festival organizers put non-white acts cration as potentially resulting from token-
in “prominent, visible” locations on the poster ism within that awards system. Central to a
for their “aesthetic value” and the reputa- structural understanding of tokenism is that
tional kudos they hope to secure (de Laat individuals from lower-status nondominant
and Stuart 2023:1526, 1535). To differentiate groups are directly pitted against each other
which of these processes is occurring requires for career success in ways that individuals
further evidence. from dominant groups are not. This corner-
If diversity is being celebrated, we would stone of tokenism is reflected in Ponzanesi’s
predict that a rising population of non-white (2014:4) question about the Booker Prize
authors under consideration for the prize more generally, asking, “whether the attribu-
should correspond with a rise in the awarding tion of prestigious literary prizes to postco-
of non-white authors, such that the numerator lonial authors widens the palette of aesthetic
and denominator are related to each other. If, reception or narrows the appreciation of post-
however, tokenism is occurring, a rising tide colonial literature to a handful of authors.”
of nominations of non-white authors would This is formalized as Hypothesis 3:
40 American Sociological Review 89(1)
Shortlist Win
Note: Coefficients are in odds-ratios. Robust standard errors (clustered by author) are in parentheses.
*p < 0.05; **p < 0.01; ***p < 0.001 (two-tailed tests).
Table 2. Shortlisting on First Nomination through 2004, during which time the shortlist
contained a single non-white author in 19 out
(1) (2)
of 25 years.
Hypothesis 1b Hypothesis 2b predicted that non-white
Non-white Author 4.377** 4.825** authors are given fewer opportunities to “fail”
(2.031) (2.296) than are white authors. In short, non-white
Controls
authors receive fewer repeat nominations
Woman Author .801
(.370)
without having been shortlisted than do white
Age 1.007 authors. As seen in Table 3, we find support
(.015) for Hypothesis 2b both in bivariate asso-
First Nomination Year .907 ciation and when controlling for gender, age,
(.057) number of publications, and year of first nom-
Constant .020*** .028*** ination. Authors who published more novels
(.005) (.026)
during the period are more likely to be repeat
N 966 896
nominees without having been shortlisted
Note: Coefficients are in odds-ratios. Robust than are those who published fewer novels,
standard errors (clustered by author) are in as are authors who are younger at the time of
parentheses.
*p < 0.05; **p < 0.01; ***p < 0.001 (two-tailed their first nomination compared to those who
tests). are older. In addition to non-white authorship
44 American Sociological Review 89(1)
46
Libraries Encyclopedias Syllabi Citations GoodReads
(1) (2) (3) (4) (5) (6) (7) (8) (9) (10)
Hypothesis 3
Non-white Author .361** .492* .959*** 1.588*** 2.037*** 3.876*** 1.701*** 2.466*** .325 2.042***
(.127) (.230) (.107) (.308) (.350) (.543) (.227) (.297) (.437) (.525)
Non-white Win Years .044 −.039 .097 .344** .430 .723 .037 .434 −.361 .370
(.062) (.105) (.070) (.122) (.426) (.528) (.224) (.331) (.344) (.361)
Non-white x Win Years −.549* −.449* −.477* −.528* −2.276*** −2.172*** −.838* −.820** −2.368*** −1.707*
(.230) (.201) (.241) (.209) (.628) (.504) (.359) (.316) (.616) (.712)
Controls
White English Author .127 .529 .956* .252 1.391**
(.238) (.324) (.398) (.259) (.432)
White English Win Years −.023 .249 1.099* .508 .442
(.122) (.138) (.534) (.332) (.405)
White English x Win Years −.172 −.132 .015 .024 .175
(.106) (.122) (.302) (.215) (.406)
Irish/Scottish/Welsh Author .121 .748* 1.171** .399 1.295**
(.237) (.320) (.435) (.254) (.445)
Irish/Scottish/Welsh Win Years −.094 .314 .514 .518 1.285*
(.145) (.166) (.592) (.408) (.508)
Irish/Scottish/Welsh x Win Years .198 .330 1.524* .717 1.321
(.202) (.208) (.649) (.401) (.816)
Colonial White Author .376 1.162*** 1.883*** 1.185** 1.664**
(.252) (.327) (.534) (.346) (.491)
Colonial White Win Year .049 .489** .818 .380 .237
(.154) (.176) (.587) (.381) (.461)
Colonial White x Win Year −.146 −.091 −.698 −.524 −.949
(.229) (.259) (.612) (.465) (.658)
Woman Author .219* .061 .241 −.040 −.117
(.107) (.132) (.252) (.208) (.240)
Woman Win Year .043 .140 .023 .134 .753*
(.084) (.099) (.215) (.179) (.361)
(continued)
Table 4. (continued)
(1) (2) (3) (4) (5) (6) (7) (8) (9) (10)
Woman x Win Year −.005 .086 .786* .160 −.680
(.111) (.127) (.389) (.275) (.527)
Conglomerate .528*** .395*** 1.171*** .842*** 1.238***
(.063) (.076) (.175) (.136) (.205)
Bloomsbury .149* .255** .550** .339* .110
(.075) (.084) (.199) (.160) (.231)
Postcolonial Setting .098 −.020 .311 .305 −.491
(.086) (.105) (.255) (.261) (.282)
Postcolonial Main Character −.114 .056 −.800** −.529* .212
(.105) (.137) (.279) (.232) (.324)
No Women Main Characters .050 −.082 −.423* −.223 −.068
(.068) (.079) (.189) (.132) (.198)
Other Prizes .465*** .348** 1.292*** 1.111*** .832*
(.088) (.115) (.235) (.220) (.388)
IMDB 1.003*** .525*** 2.115*** 1.317*** 2.827***
(.108) (.089) (.313) (.197) (.322)
Shortlisted 1.165*** .997*** 1.077*** .915*** 2.721*** 2.326*** 2.253*** 1.895*** 2.496*** 2.675***
(.091) (.086) (.084) (.084) (.541) (.244) (.301) (.201) (.588) (.449)
Constant 5.790*** 5.118*** .066 −1.316*** 1.461*** −2.031** 2.177*** .408 6.797*** 2.980***
(.057) (.278) (.063) (.368) (.223) (.770) (.143) (.463) (.239) (.687)
N 1,681 1,670 1,681 1,670 1,681 1,670 1,681 1,670 1,681 1,670
47
48 American Sociological Review 89(1)
Dunmore’s A Spell of Winter (which was indices, we find no same-year penalty for the
also nominated for the Booker, but did not women authors in our data in 1996.16 These
make the shortlist): compared to the median results are unexplainable from the framework
woman-authored novel in our data, A Spell of of this alternative account, but they are eas-
Winter has over three times as many library ily explainable from a tokenism framework
holdings (374 versus 195), 12 times as many given that, as we will discuss (and as seen
citations (24 versus 2), five times as many in models associated with Hypothesis 3),
encyclopedia appearances (5 versus 1), 100 authors were not tokenized for being women
times more GoodReads ratings (1,294 versus during this period in British publishing.
13), and appears in four more syllabi (4 ver- A second alternative account is that
sus 0). Yet across all five of these retention our findings for Hypotheses 1a and 2a are
Childress et al. 49
creation of a few non-white “postcolonial what happened to people not hired into a job,
star-author[s]” (Nayar 2018:140) also came not admitted into a program, or not con-
with global celebrity, wealth, and long-term secrated as worthy of institutional memory.
literary acclaim (Brouillette 2007; Huggan Doing so likely requires longitudinal data
2002; Ponzanesi 2014). Yet, as has long been that track people across career layers to avoid
claimed by underrepresented creators within left-censoring on career success and inclusion
tokenistic media systems, non-white authors (Lena and Lindemann 2014; Reilly 2017).
were “lodged in a hidden battle against one These types of data, however, could be useful
another for the few” slots available to them in identifying the occurrence of tokenism ver-
(Oguibe 2004:xii). sus other processes (Chang et al. 2019).
We see this work as contributing to sev- For example, as women slowly break into
eral literatures. First, for work on organi- the coaching ranks in the National Football
zations, work, and occupations, we believe League, researchers could compare teams
that a multi-level approach that looks to the with one woman coach at Time 1 versus those
micro-level experiences of the tokenized and with no women coaches. The first research
the meso- and macro-level consequences of question could be if teams with one woman
tokenism as a structural system of exclu- coach at Time 1 are more likely to employ two
sion is a useful path forward. Building off women coaches at Time 2 than teams with no
prior work (Turco 2010; Williams 1991), we women coaches at Time 1 are to employ one
believe this may also involve a more robust woman coach at Time 2. If not, this may
“cultural turn” in research on tokenism that suggest that tokenism is present within the
more systematically looks to how different system. Given that NFL coaches are recruited
institutional contexts affect who is tokenized from lower levels of coaching (e.g., college,
and how, as well as the shape that token- smaller semi-professional leagues, and intern
ism takes. More generally, we believe that and assistant positions), one could then estab-
research on tokenism has been somewhat lish the population from which women NFL
narrowly oriented, reducing extensions and coaches are being drawn, and confirm that at
connections that could be made. For example, the NFL level, women coaches are not propor-
our findings on the privileging of a small and tionality represented from the lower ranks. If
elite segment of an otherwise lower-status they are proportionately represented, this may
nondominant group may be commensurate be a sign against tokenism occurring, whereas
with findings by Monk, Esposito, and Lee if underrepresented or overrepresented, this
(2021) that the racial income penalty for per- may be a second sign of tokenism occur-
ceived attractiveness flips for black and white ring. From this “thin description” (Spillman
women at the very top of the distribution. That 2014), researchers could then transition to
is, for lower-status nondominant groups fac- qualitative data, capturing not only the expe-
ing tokenism, there may be greater inequality riences of women NFL coaches (the included-
within groups that does little to resolve the but-tokenized, as in the traditional approach)
median level of inequality between groups; but also women football coaches who could
this may be a testable hypothesis for future have been selected for those tokenized slots
research (Monk 2022). but were not (who are otherwise typically
We believe one reason the literature on invisible in research designs). The very mas-
tokenism has focused on individuals who are culinized cultural foundations under which
included-yet-tokenized is that included indi- American football operates could also lead to
viduals are more locatable. Unlike identifying unexpected combinatory effects of tokenism
the one or two women working at the fire sta- on which women are included-yet-tokenized
tion and asking them about their experiences, versus not, as based on different combina-
there are different (and perhaps more signifi- tions of gender, race, and sexuality (Logan
cant) methodological challenges to identifying 2010; Pedulla 2014). We believe that moving
Childress et al. 51
forward, this type of multipronged research shortlist for and win the Booker prize (and
design is achievable and necessary. over the period also make up a bigger share of
We see our work as also contributing the nominations), in a supplementary analy-
to emergent trends in the sociology of cul- sis we find that publishers who were regu-
ture, and the study of media industries more larly submitting to the Booker prize did not
broadly. First, culture scholars are increasingly increase the share of novels they published
sensitive to the interaction of categories and by non-white authors.18 As such, to the degree
classification systems with sociodemographic that publishers were engaging in “prize-
difference, and the resulting effects on inequal- seeking” (Rossman and Schilke 2014), this
ity (Gualtieri 2022; de Laat and Stuart 2023; was only a nomination strategy and stopped
Mears 2010; van Venrooij et al. 2022). As short of being an actual publication strategy
Erigha (2019, 2021) shows, “racial valuations” that changed the overall composition of the
operate through an interaction between crea- field.19 Alternative approaches to prizes may
tors’ racial identities and the genre categories be more effective in creating broader change.
their works are slotted into. We show that in For example, Ginsburgh and Weyers (2014)
the construction of the category of postcolonial propose avoiding a final ranking with a single
literature through the Booker Prize (Anand winner at the top and instead awarding all
and Jones 2008), non-white authors end up “short listers” equally. As artistic creation is a
pitted against each other for long-term con- group endeavor (Becker 1982; Farrell 2003),
secration, despite the category encompassing others have proposed that prizes, awards,
multiple groups of authors. Extending Erigha’s and government grants should be awarded
framework, we believe that in tokenizing sys- to artistic collectives and groups, rather than
tems, racial valuations (or gendered evalu- individual artists and projects (Kalliney 2013;
ations, and so on) may be more relationally Rogers 2020). By moving “up” a level from
determined than are valuations for dominant individuals to groups, both strategies may
groups (Wingfield 2013). For example, a mid- have the latent effect of decreasing tokenism.
career superstar from a lower-status nondomi- In closing, we note that the celebration of
nant group may cause new entrants from the difference and signaling aesthetic apprecia-
same nondominant group to be valued less tion for the otherwise marginalized has risen
because the “slot” for success is already filled. as a mark of social status among some seg-
Alternatively, for tokenized groups seques- ments of the population (Bryson 1996; Fine
tered into discrete genres, a rising tide may 2006; Fridman and Ollivier 2004; Hahl et al.
more forcefully lift all boats (i.e., in the wake 2017; Igarashi and Saito 2014; Lizardo 2005;
of a superstar’s success, the genre and all those Prieur and Savage 2013). Yet only slightly
participating in it become fashionable), just under the surface of this appreciation of dif-
as a falling star from a lower-status nondomi- ference is a more conventionally exclusion-
nant group may more forcefully drag down ary hierarchy of tastes (Childress et al. 2021;
the entire solar system of nondominant group Jarness and Friedman 2017; Johnston and
members as the entire category recedes from Baumann 2009; Lena 2019; Sherman 2017;
attention. That racial valuation may co-occur Warde and Gayo-Cal 2009). Simultaneously,
with hyper-relational valuation is, we believe, within organizations and organizational fields
worthy of further study. there seems to be an increase in the “staging”
We believe our work also points to the (Thomas 2018) or “showcasing” (Shin and
limitations of prizes and awards as tools to Gulati 2011) of diversity in ways that may be
diversify cultural fields, despite efforts to use more surface level or merely presentational
them this way (Corse and Griffin 1997; Eng- than they initially appear (Accominotti, Khan,
lish 2009; Grossman et al. 2021; Lauter 1991; and Storer 2018; Kang et al. 2016; Knight
Nishikawa 2021; Sapiro 2016). Although in et al. 2022). We suspect tokenism might be
our data non-white authors disproportionately “of a type,” and one form within a wider suite
52 American Sociological Review 89(1)
Acknowledgments Notes
The authors thank Naveen Ahmed, Damian Canag- 1. Throughout this work we use the terms white/
asuriam, Walid Fattah, Dawn Hall, Michelle Kang, non-white to reflect the lumping of heterogeneous
Michèle Lamont, Neda Maghbouleh, Brian Moeran, populations vis-à-vis whiteness (Mills 1997) with-
Dave O’Brien, Craig Rawlings, Pat Reilly, Adam Slez, out imprinting regionally specific terms onto global
and the G7 Economic Sociology Working Group at populations (e.g., BAME or BME in the United
University of Toronto. Earlier versions of this paper Kingdom, “racialized” in Canada, or BIPOC in the
were presented at the University of British Columbia, the United States).
University of California-Santa Barbara Culture Work- 2. The first print appearance of tokenism in this usage
shop, the Harvard University Culture and Social Analysis was in 1960, with reports of Adam Clayton Pow-
Workshop, and the Economic Sociology Seminar at MIT ell making a speech titled “Up from Tokenism”
Sloan. All mistakes are our own. (Walker 1960). See also Martin Luther King Jr.’s
(August 5, 1962) opinion editorial in The New York
Times titled “The Case Against ‘Tokenism,’” for an
Funding early (and very mainstream) usage.
Funding for this research was provided by the Social 3. There is comparatively good public interest track-
Sciences and Humanities Research Council of Canada ing of representation in art, such as in film and
through an Insight Development Grant (“Diversity, the television (e.g., the Annenberg Inclusion Initiative;
Booker Prize, and Long-Term Literary Acclaim”). The Geena Davis Institute on Gender in Media) and
book publishing (e.g., the Lee & Low Diversity
Baseline Survey; the Cooperative Children’s Book
ORCID iDs Center).
Clayton Childress https://orcid.org/0000-0003- 4. This open movement was short lived, with signifi-
3213-6992 cant restrictions put in place through the Common-
Ikee Gibson https://orcid.org/0000-0002-2297-1399 wealth Immigrants Act of 1962.
54 American Sociological Review 89(1)
5. Salman Rushdie’s 1981 win for Midnight’s Chil- 12. GoodReads reviews as a proxy for public retention
dren was so transformative in the Booker Prize’s are superior to alternative measures. Global sales
trajectory as the central concretizing body for would be ideal, but they are held across multiple
global literature in English that it was awarded firms that are not all accessible to researchers. We
two more times: in 1993 as the “Booker of Book- estimate 14 sales per rating from 2011 sales data
ers” (the “best” winner of all winners in the Prize’s for all longlisted, shortlisted, and winning Booker
25-year history), and in 2008 as the best winner of Prize books from 2001 through 2010 (a longlist was
all winners on the Prize’s 40th anniversary. introduced in 2001). For these 180 novels, we used
6. Ashcroft, Griffiths, and Tiffin (2002), in their canon- the Internet Archive Wayback Machine to locate
ical text of postcolonial literary theory, question if static screenshots for each GoodReads page for
postcolonial authorship can ever be clearly defined, each book as close to the July 2011 end date of our
while also suggesting Americans are likely all post- sales data as possible.
colonial authors. Others argue that postcolonial lit- 13. Author race was independently coded by a mini-
erature is not a question of “who” is postcolonial but mum of two team members using publicly avail-
rather “when” is the postcolonial (e.g., Hall 2004). able documents, including biographical summaries,
7. In this way, the performance of racial authenticity statements, reviews, pictures, names, and so on.
for highbrow readers can be thought of as a sort of Because race is used as both an evaluative and a
racial task (Wingfield and Alston 2014). classificatory device within creative fields, ethnic
8. As Eakin (1995:2) notes, the Booker’s “frequent origin is usually explicitly mentioned in biographi-
recognition of postcolonial authors carries the dubi- cal summaries. Self-identification may be prefer-
ous tincture of the company’s history.” Founded able, but it is not available for historical data on
in Demerara (now Guyana) in 1834, the company global authors and may be somewhat ameliorated
controlled 80 percent of the colony’s sugar produc- by the nature of our research questions (i.e., treat-
tion, causing it to be known as the “British sugar ment by non-intimate others based on ascribed clas-
company that owned Guyana” (Huggan 1997:414), sification).
and Guyana itself to be colloquially referred to as 14. Bloomsbury is a district in the West End of London
“Booker’s Guyana.” Former company Chair and that has historically been an intellectual and cultural
co-founder of the Booker Prize Jock Campbell hub for publishers and authors. The nine prizes are
remarked that the company “had all been built the Guardian Fiction Prize, Orange Prize for Fic-
on, first of all slavery, and then cheap labour” tion, Commonwealth Prize, Geoffrey Faber Memo-
(Seecharan 2005:86). As then Booker Chair Sir rial Prize, Betty Trask Prize, Whitebread Prizes for
Michael Caine explained the creation of the prize, Novel and for First Novel, Neustadt International
upon returning to England after decolonization, “we Prize for Literature, and James Tait Black Memorial
had the cash; we came home; what were we to do?” Prize. We do not include the Nobel Prize in Litera-
(Huggan 2002:105). ture because it is a career award with no eligibility
9. In 2014, eligibility was extended to authors of any restrictions according to nationality or type of lit-
nationality writing in English and published in the erature (e.g., novel, short story, poems, memoirs).
UK. Since 2005, a second prize, the International Inclusion of a control variable for submissions from
Booker Prize, has also been awarded, which since (then or eventual) Nobel winners does not change
2016 has gone to the best work in translation. results.
10. These 70 judges were 57 percent men; 75 percent 15. Perhaps the closest finding to this proposed alter-
English; 16 percent Irish, Scottish, or Welsh; 10 native account is Rossman and Schilke (2014),
percent other nationalities; and 99 percent white. yet their case is substantively different from ours,
11. WorldCat is the world’s largest database of global showing that for prize-seeking films, short-term
library holdings and is maintained by the nonprofit box office receipts are winner-take-all. While prizes
cooperative Online Computer Library Center. The are certainly treated as judgment devices (as seen
Open Syllabus Project holds over 7 million search- in our Figure 2), a comparable analysis to ours—
able syllabi from 96 countries. Google Scholar cita- involving a same-year penalty, and only for some
tion counts are preferable to Web of Science for our categories of prize-seeking films and not others,
data given the comparative centrality of academic and also in long-term retention rather than immedi-
monographs in the humanistic disciplines. Ency- ate receipts—bears little resemblance to what Ross-
clopedias include The Encyclopedia of Twentieth- man and Schilke (2014) show.
Century Fiction, The Literary Encyclopedia, The 16. Models available upon request.
Oxford Companion to Twentieth-Century Litera- 17. In our data, 79 percent of nominated non-white
ture, The Encyclopedia Britannica, The Encyclope- authors were men. Author gender is not significant
dia of Twentieth-Century Writers and Their Work, in our models (save for a baseline retention effect
The Encyclopedia of Post-Colonial Literature in for women authors in library holdings), although
English, and The Cambridge Guide to Literature in we note that (1) only 36 percent of nominees were
English. women, and (2) as seen in Model 2 of Table 2, it
Childress et al. 55
is not women authors so much as it is stories with Museum Philanthropy.” Journal of Consumer Cul-
women as main characters that were penalized at ture 21(3):660–82.
the shortlist stage. Banks, Patricia A. 2022. Black Culture, Inc.: How Eth-
18. For six regularly submitting publishers (that varied nic Community Support Pays for Corporate America.
in their proportion of submissions by non-white Redwood City, CA: Stanford University Press.
authors), we collected all novels with at least one Becker, Howard Saul. 1982. Art Worlds. Berkeley: Uni-
library holding published in the years 1984, 1990, versity of California Press.
and 1996 (N = 667). We found that despite non- Bejjit, Nourdin. 2019. “Heinemann African Writers
white authors occupying a higher proportion of Series: History, Editorship, and Markets.” Logos
submissions over this period, the base rate of works 30(1):12–27.
of fiction by non-white authors being published Bennett, Tony, Mike Savage, Elizabeth Bortolaia Silva,
remained flat. Alan Warde, Modesto Gayo-Cal, and David Wright.
19. If publishers were engaging in prize-seeking in this 2009. Culture, Class, Distinction. New York: Rout-
way, it did not change the overall quality of nomi- ledge.
nations. Using GoodReads review scores, we sepa- Berrey, Ellen. 2015. The Enigma of Diversity: The Lan-
rated submissions by non-white authors into two guage of Race and the Limits of Racial Justice. Chi-
seven-year time periods, one earlier (when fewer cago: University of Chicago Press.
non-white authors were nominated) and one later Bourdieu, Pierre. 1984. Distinction: A Social Critique
(when more non-white authors are nominated). of the Judgement of Taste. Cambridge, MA: Harvard
We found no statistically significant differences University Press.
between earlier and later submissions by non-white Bourdieu, Pierre. 1993. The Field of Cultural Production:
authors (Pr(|T| > |t|) = 0.4006). Essays on Art and Literature. New York: Columbia
University Press.
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Berkeley: University of California Press. Culture.
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Wilstein, Matt. 2021. “Joel Kim Booster on Stand-Up, Faculty of Law. She is interested in racialized and gen-
‘Fire Island’ and More.” The Last Laugh, June 1 dered tokenism and workplace discrimination in technol-
(https://play.acast.com/s/55047a07-bea1-545c-b956- ogy, law, and medicine.
4008a3237447/413ceecf-2705-437e-b9d5-886a885
38f88). Ikee Gibson is a graduate student in the Department of
Wingfield, Adia Harvey. 2013. No More Invisible Man: Sociology at University of Toronto. His research is on
Race and Gender in Men’s Work. Philadelphia: Tem- culture and networks, work, social groups, identity, and
ple University Press. inequality.