LIght green

PRACTICE 04
C a r m e n M a g a r i ñ o s B l a n c o -
c a r m e n . m a g a r i n o s b @ u d c . e s
( R E P R E S E N T A N T )

M a n u e l a C a m p o s N e i r a -
m a n u e l a . c a m p o s . n e i r a @ u d c . e s

I n é s M a g a r i ñ o s B a r r o s -
i n e s . m a g a r i n o s @ u d c . e s

D a n i e l N o y a P a r e d e s -
d . n o y a p @ u d c . e s
1. Which is the main value proposition of the company?

TRANSPARENCY COMMITMENT

SUSTAINABILITY

COHERENCY

INTEGRITY
 2. What challenges, wants, objectives… did the company want
to achieve?
CHALLENGES:
Having a sustainable integral management
Asking all the time about their decisions which the purpose of minimize the impact

WANTS:
Measure the impact of what the entire company does
Made to be re-made
Protect the oceans
Construct and protect the ECOALF DNA

OBJECTIVES:
Circularity
Zero green house gases
Triple Botton Line
Liderating a change
3. How is the process of manufacturing garments from PET?
PET: one of the most used materials by Ecoalf
1. Fishermen recover waste from the bottom of the sea
2. Separate marine waste to classify it
3. PET plastic bottles transformed: plastic granules
4. Plastic granules: filament
5. Fabric woven with filament
6. Garments designed and produced
4. Did the company need partners to developing this initiative?
Describe who and how in the process.

NATIONAL PARTNERS: INTERNATIONAL PARTNERS:

Pacto por la Moda Circular B Corp TM
Club de Excelencia en Textile Exchange
Sostenibilidad The MIcofibre Consortium
Grupo español para el
crecimiento verde
Fundación CONAMA
Asociación de Empresas por el
Triple Balance
INESCOP
5. Which effects did they achieve in terms of sustainability?

Social: prevention and mitigation of

impacts on workers' health and safety
Environmental: 74% of materials are
recycled
ECOALF Fundation, UPCYCLING THE
OCEANS
Certifications:
Environmental: Amfori BSCI, SMETA,
SA8000
Social: OEKO-TEX, ISO 14001, Bluesign
 6. Which effects did they achieve in terms of
costs, effectiveness, efficiently?
COSTS:
Higher inversion to carry out the processes
Payments to suppliers: 26,93 M euros (2021)
Harm as little as possible the environment
Invest in research, development and technology

EFFECTIVENESS:
Processes with a reduction of CO2
Improved use of water and
chemical products
Use of low-impact materials

EFFICIENTLY:
Help to clean garbage with garments
Higher product lifecycle
Improved eco-design
7. Which effects did they achieve in terms of brand,
reputation, sales?
BRAND:
Sustainability
Innovation
Design

REPUTATION: leading brand in terms of

commitment to the planet, its
coherence, transparency and integrity
SALES: Sustainability-conscious
customers, more and more trend
8. How is your assessment of this business model (Triple
Bottom Line)?
"ECOALF's values must remain
steadfast throughout the company's
continued growth and expansion."

equality plan
worker safety
education, inspiration and action
TBL
mitigating climate change
responsible use of water
boosting the circular economy

“Ours is not a financial

company...This statement reflects
Ecoalf's priority; focused on the
environmental axis of the TBL ."
9. How could your group help this company to improve their
results and their sustainability positioning?
focus production in countries with higher pollution
collaboration with other brands interested in these same values

promotion and increased use of social networks as a means of

raising awareness and influencers (new gens)
THANKS FOR
LISTENING!