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1. Price elasticity of demand is a measure of the relative responsiveness of the change in quantity demanded to a change in
price.
a. True
b. False
ANSWER: True
POINTS: 1
REFERENCES: p. 157
TOPICS: 6.1 Price Elasticity of Demand | Price Elasticity of Demand
2. Price elasticity of demand is a measure of the relative responsiveness of the change in price to a change in quantity
demanded.
a. True
b. False
ANSWER: False
POINTS: 1
REFERENCES: p. 157
TOPICS: 6.1 Price Elasticity of Demand | Price Elasticity of Demand
3. If a huge percentage change in price leads to a small percentage change in quantity demanded, then demand is said to
be inelastic.
a. True
b. False
ANSWER: True
POINTS: 1
REFERENCES: p. 157
TOPICS: 6.1 Price Elasticity of Demand | Is the Demand Curve Elastic or Inelastic?
4. If Pizza Hut decreases its price for a large pizza by 25% and this leads to a 75% increase in sales, we can conclude that
demand is relatively elastic with regard to price over that range.
a. True
b. False
Cengage Learning Testing, Powered by Cognero Page 1
ANSWER: True
POINTS: 1
REFERENCES: p. 158
TOPICS: 6.1 Price Elasticity of Demand | Types of Demand Curves
5. If the demand curve for X has twice the elasticity of the demand curve for Y, then for the same percentage decrease in
price, the percentage increase in the quantity of X demanded would be twice that for Y.
a. True
b. False
ANSWER: True
POINTS: 1
REFERENCES: p. 157
TOPICS: 6.1 Price Elasticity of Demand | Is the Demand Curve Elastic or Inelastic?
6. If a huge percentage change in price leads to a small percentage change in quantity demanded, then demand is said to
be elastic.
a. True
b. False
ANSWER: False
POINTS: 1
REFERENCES: p. 166
TOPICS: 6.1 Price Elasticity of Demand | Types of Demand Curves
7. The widespread availability of e-mail has likely increased the price elasticity of demand for the services of the U.S.
Postal Service.
a. True
b. False
ANSWER: True
POINTS: 1
REFERENCES: p. 160
TOPICS: 6.1 Price Elasticity of Demand | The Determinants of the Price Elasticity of Demand
8. Moving along an elastic portion of a demand curve, a small percentage change in price leads to a larger percentage
change in quantity demanded.
a. True
b. False
ANSWER: True
POINTS: 1
REFERENCES: p. 158
TOPICS: 6.1 Price Elasticity of Demand | Types of Demand Curves
9. Moving along the inelastic portion of a demand curve, a large percentage change in price leads to a smaller percentage
change in quantity demanded.
a. True
b. False
ANSWER: True
POINTS: 1
Cengage Learning Testing, Powered by Cognero Page 2
REFERENCES: p. 158
TOPICS: 6.1 Price Elasticity of Demand | Types of Demand Curves
10. Demand for a good is said to be inelastic if the quantity demanded increases substantially when the price falls by a
small amount.
a. True
b. False
ANSWER: False
POINTS: 1
REFERENCES: p. 158
TOPICS: 6.1 Price Elasticity of Demand | Types of Demand Curves
11. Demand for a good is said to be inelastic if the quantity demanded increases slightly when the price falls by a large
amount.
a. True
b. False
ANSWER: True
POINTS: 1
REFERENCES: p. 158
TOPICS: 6.1 Price Elasticity of Demand | Types of Demand Curves
12. The quantity of gasoline demanded will respond more to a change in price over three weeks than over three years.
a. True
b. False
ANSWER: False
POINTS: 1
REFERENCES: p. 162
TOPICS: 6.1 Price Elasticity of Demand | Types of Demand Curves
14. Demand is relatively elastic when the price elasticity coefficient exceeds 1.0.
a. True
b. False
ANSWER: True
POINTS: 1
REFERENCES: p. 158
TOPICS: 6.1 Price Elasticity of Demand | Types of Demand Curves
15. If the price elasticity coefficient equals 4.2, then demand is relatively inelastic with regard to price.
a. True
Cengage Learning Testing, Powered by Cognero Page 3
b. False
ANSWER: False
POINTS: 1
REFERENCES: p. 158
TOPICS: 6.1 Price Elasticity of Demand | Types of Demand Curves
16. Using the midpoint method for calculating the price elasticity of demand, you get the same elasticity of demand
between two points, whether you are moving up the demand curve or down it.
a. True
b. False
ANSWER: True
POINTS: 1
REFERENCES: p. 158
TOPICS: 6.1 Price Elasticity of Demand | Calculating the Price Elasticity of Demand: The Midpoint Method
17. The flatter the demand curve passing through a given point, the less elastic the demand curve at that point.
a. True
b. False
ANSWER: False
POINTS: 1
REFERENCES: p. 159
TOPICS: 6.1 Price Elasticity of Demand | Types of Demand Curves
19. Demand tends to be more elastic, the greater the number of good substitutes, the greater the fraction of one’s income
devoted to a product and the greater the time allowed to respond to a price change.
a. True
b. False
ANSWER: True
POINTS: 1
REFERENCES: p. 159
TOPICS: 6.1 Price Elasticity of Demand | The Determinants of the Price Elasticity of Demand
20. If good A had twice as many good substitutes as good B, but good B consumed twice the amount of a buyers income
as good A, goods A and B would have the same elasticity of demand.
a. True
b. False
ANSWER: False
POINTS: 1
REFERENCES: p. 159
Cengage Learning Testing, Powered by Cognero Page 4
TOPICS: 6.1 Price Elasticity of Demand | The Determinants of the Price Elasticity of Demand
21. A decrease in price will cause a firm's total revenue to decrease if demand is price inelastic.
a. True
b. False
ANSWER: True
POINTS: 1
REFERENCES: p. 166
TOPICS: 6.2 Total Revenue and the Price Elasticity of Demand | How Does the Price Elasticity of Demand Impact
Total Revenue?
22. An increase in price will cause a firm's total revenue to increase if demand is price elastic.
a. True
b. False
ANSWER: False
POINTS: 1
REFERENCES: p. 165
TOPICS: 6.2 Total Revenue and the Price Elasticity of Demand | How Does the Price Elasticity of Demand Impact
Total Revenue?
23. If a consumer's total expenditure on a good does not vary with price, then that consumer's demand curve is unit elastic
over that range of prices.
a. True
b. False
ANSWER: True
POINTS: 1
REFERENCES: p. 159
TOPICS: 6.2 Price Elasticity of Demand | How Does the Price Elasticity of Demand Impact Total Revenue?
24. The longer the time buyers have to respond to a decrease in price, the more likely it is that the total revenue for the
good in question would increase as a result.
a. True
b. False
ANSWER: True
POINTS: 1
REFERENCES: p. 159
TOPICS: 6.2 Price Elasticity of Demand | How Does the Price Elasticity of Demand Impact Total Revenue?
25. The more good substitutes there are for a product, the more likely it is that the total revenue for the good in question
would increase as a result of an increase in price.
a. True
b. False
ANSWER: False
POINTS: 1
REFERENCES: p. 159
TOPICS: 6.2 Price Elasticity of Demand | How Does the Price Elasticity of Demand Impact Total Revenue?
27. If demand for lima beans is inelastic, a poor lima bean harvest could increase the total revenue of lima bean producers.
a. True
b. False
ANSWER: True
POINTS: 1
REFERENCES: p. 159
TOPICS: 6.2 Price Elasticity of Demand | Price Elasticity Changes along a linear Demand Curve Revenue?
28. A straight line demand curve has a different elasticity of demand at different points along the curve.
a. True
b. False
ANSWER: True
POINTS: 1
REFERENCES: p. 159
TOPICS: 6.2 Price Elasticity of Demand | Price Elasticity Changes along a linear Demand Curve Revenue?
29. As you move down a demand curve, if a decrease in price from $11 to $9 increased total revenue, then further
decreases below $9 would also increase total revenue.
a. True
b. False
ANSWER: False
POINTS: 1
REFERENCES: p. 159
TOPICS: 6.2 Price Elasticity of Demand | Price Elasticity Changes along a linear Demand Curve Revenue?
30. To determine whether or not a pair of goods are complements, economists are interested in the cross price elasticity of
demand between the two goods.
a. True
b. False
ANSWER: True
POINTS: 1
REFERENCES: p. 170
TOPICS: 6.3 Other Types of Demand Elasticities | The Cross-Price Elasticity of Demand
31. If the cross price elasticity of demand between goods A and B was equal to 0.5, those goods are substitutes.
a. True
b. False
ANSWER: True
Cengage Learning Testing, Powered by Cognero Page 6
POINTS: 1
REFERENCES: p. 170
TOPICS: 6.3 Other Types of Demand Elasticities | The Cross-Price Elasticity of Demand
32. To assess whether or not a good is normal or inferior, economists are interested in the cross price elasticity of demand.
a. True
b. False
ANSWER: False
POINTS: 1
REFERENCES: p. 171-172
TOPICS: 6.3 Other Types of Demand Elasticities | The Income Elasticity of Demand
33. If the income elasticity of demand is less than 1.0, it means it is an inferior good.
a. True
b. False
ANSWER: False
POINTS: 1
REFERENCES: p. 171-172
TOPICS: 6.3 Other Types of Demand Elasticities | The Income Elasticity of Demand
34. Price elasticity of supply is a measure of the relative responsiveness of the change in price to a change in quantity
supplied.
a. True
b. False
ANSWER: False
POINTS: 1
REFERENCES: p. 174
TOPICS: 6.4 Price Elasticity of Supply | What Is the Price Elasticity of Supply?
35. When a 5% increase in price leads to an 8% increase in quantity supplied, supply is relatively inelastic.
a. True
b. False
ANSWER: False
POINTS: 1
REFERENCES: p. 174
TOPICS: 6.4 Price Elasticity of Supply | What Is the Price Elasticity of Supply?
36. When a 9% increase in price leads to a 6% increase in quantity supplied, supply is relatively inelastic.
a. True
b. False
ANSWER: True
POINTS: 1
REFERENCES: p. 174
TOPICS: 6.4 Price Elasticity of Supply | What Is the Price Elasticity of Supply?
37. Unlike demand, the longer the time suppliers have to respond to a change in price, the less elastic is the supply curve.
a. True
Cengage Learning Testing, Powered by Cognero Page 7
b. False
ANSWER: False
POINTS: 1
REFERENCES: p. 173
TOPICS: 6.4 Price Elasticity of Supply | How Does time Affect Supply Elasticities?
38. An increase in tax rates on a product will raise more revenue, the more inelastic is the demand curve.
a. True
b. False
ANSWER: True
POINTS: 1
REFERENCES: p. 175-176
TOPICS: 6.4 Price Elasticity of Supply | Elasticities and Taxes: Combining Supply and Demand Elasticities
39. Given an upward sloping supply curve, the more inelastic is demand, the greater the fraction of the burden of taxation
that is borne by consumers.
a. True
b. False
ANSWER: True
POINTS: 1
REFERENCES: p. 175-176
TOPICS: 6.4 Price Elasticity of Supply | Elasticities and Taxes: Combining Supply and Demand Elasticities
42. Demand is said to be ____ when the quantity demanded is very responsive to changes in price.
a. independent
43. Demand is said to be ____ when the quantity demanded changes the same proportion as the price.
a. independent
b. inelastic
c. unit elastic
d. elastic
ANSWER: c
POINTS: 1
REFERENCES: p. 157
TOPICS: 6.1 Price Elasticity of Demand | Is the Demand Curve Elastic or Inelastic?
45. If the demand curve is perfectly elastic, the elasticity coefficient is ____ and the curve is ____.
a. zero, vertical
b. infinity, horizontal
c. zero, horizontal
d. infinity, vertical
ANSWER: b
POINTS: 1
REFERENCES: p. 158
TOPICS: 6.1 Price Elasticity of Demand | Types of Demand Curves
46. Shaina and Mariah have a business that provides personal fitness training services. They know that after raising their
prices from $100 to $150 per hour, the quantity of hours they spent delivering training services fell from 45 to 40 hours
per week. The demand for their services is:
a. elastic, with a price elasticity coefficient greater than one.
b. elastic, with a price elasticity coefficient less than one.
c. inelastic, with a price elasticity coefficient greater than one.
d. inelastic, with a price elasticity coefficient less than one.
47. Shaina and Mariah have a business that provides personal fitness training services. They know that after raising their
prices from $50 to $75 per hour, the quantity of hours they spent delivering training services fell from 90 to 80 hours per
week. The demand for their services is:
a. inelastic, with a price elasticity coefficient greater than one.
b. inelastic, with a price elasticity coefficient less than one.
c. elastic, with a price elasticity coefficient greater than one.
d. elastic, with a price elasticity coefficient less than one.
ANSWER: b
POINTS: 1
REFERENCES: p. 158-159
TOPICS: 6.1 Price Elasticity of Demand | Types of Demand Curves
48. Shari and Mary have a business that provides personal fitness training services. They know that after raising their
prices from $40 to $60 per hour, the quantity of hours they spent delivering training services fell from 90 to 50 hours per
week. The demand for their services is:
a. inelastic, with a price elasticity coefficient greater than one.
b. inelastic, with a price elasticity coefficient less than one.
c. elastic, with a price elasticity coefficient greater than one.
d. elastic, with a price elasticity coefficient less than one.
ANSWER: c
POINTS: 1
REFERENCES: p. 158-159
TOPICS: 6.1 Price Elasticity of Demand | Types of Demand Curves
49. A steel mill raises the price of steel by 7%, which results in a 20% reduction in the quantity of steel demanded. The
demand curve facing this firm is:
a. elastic.
b. inelastic.
c. unit elastic.
d. unit inelastic.
ANSWER: a
POINTS: 1
REFERENCES: p. 158
TOPICS: 6.1 Price Elasticity of Demand | Types of Demand Curves
50. A steel mill raises the price of steel by 20%, which results in a 7% reduction in the quantity of steel demanded. The
demand curve facing this firm is:
a. elastic.
b. inelastic.
c. unit elastic.
d. unit inelastic.
ANSWER: b
Cengage Learning Testing, Powered by Cognero Page 10
POINTS: 1
REFERENCES: p. 159
TOPICS: 6.1 Price Elasticity of Demand | Types of Demand Curves
51. If the demand is perfectly elastic, what would happen to the quantity demanded if there is a tiny increase in price?
a. quantity demanded will increase proportionately
b. quantity demanded will fall to zero
c. quantity demanded will register a disproportionately high increase
d. quantity demanded will decrease proportionately
ANSWER: b
POINTS: 1
REFERENCES: p. 158
TOPICS: 6.1 Price Elasticity of Demand | Types of Demand Curves
52. Bailey's Barber Shop knows that a 5% increase in the price of their haircuts results in a 15% decrease in the number of
haircuts purchased. What is the elasticity of demand facing Bailey's Barber Shop?
a. 0.05
b. 0.10
c. 0.33
d. 3.0
ANSWER: d
POINTS: 1
REFERENCES: p. 159-160
TOPICS: 6.1 Price Elasticity of Demand | Calculating the Price Elasticity of Demand: The Midpoint Method
53. Butch’s Barber Shop knows that it faces an elasticity of demand equal to 3.0 over the relevant range of its demand
curve. A 1% increase in its price will do what to the number of haircuts demanded from Butch’s Barber Shop?
a. It will increase by 0.33%
b. It will increase by 3.0%
c. It will decrease by 0.33%
d. It will decrease by 3.0%
ANSWER: d
POINTS: 1
REFERENCES: p. 159-160
TOPICS: 6.1 Price Elasticity of Demand | Calculating the Price Elasticity of Demand: The Midpoint Method
54. Fantastic Cuts Hair Salon knows that a 15% increase in the price of their haircuts will result in a 5% decrease in the
number of haircuts sold. What is the elasticity of demand facing Fantastic Cuts?
a. 0.05
b. 0.10
c. 0.33
d. 3.0
ANSWER: c
POINTS: 1
REFERENCES: p. 159-160
TOPICS: 6.1 Price Elasticity of Demand | Calculating the Price Elasticity of Demand: The Midpoint Method
56. If the demand for a good is perfectly inelastic, what will happen to the quantity demanded if there is a tiny increase in
price?
a. quantity demanded will increase proportionately
b. quantity demanded will fall to zero
c. quantity demanded will decrease proportionately
d. quantity demanded will remain the same
ANSWER: d
POINTS: 1
REFERENCES: p. 159
TOPICS: 6.1 Price Elasticity of Demand | Types of Demand Curves
57. A movie theatre raises its admission prices by 10%, which results in a 10% reduction in the quantity of tickets
demanded. The demand curve facing this firm is:
a. elastic.
b. inelastic.
c. unit elastic.
d. unit inelastic.
ANSWER: c
POINTS: 1
REFERENCES: p. 158-159
TOPICS: 6.1 Price Elasticity of Demand | Types of Demand Curves
Exhibit 6-1
The elasticity in the vicinity of five different points along a demand curve varies as follows:
Point A B C D E
Elasticity 1.25 0.3 1.0 0.2 2.1
58. Refer to Exhibit 6-1. At which of these points would a price increase be accompanied by an increase in total revenue?
a. B and D
b. A and E
c. A, C, and E
d. A and D
ANSWER: a
POINTS: 1
Cengage Learning Testing, Powered by Cognero Page 12
REFERENCES: p. 165-166
TOPICS: 6.2 Total Revenue and the Price Elasticity of Demand | How Does the Price Elasticity of Demand Impact
Total Revenue?
59. Refer to Exhibit 6-1. At which of these points would sellers of a product want to increase price to increase their total
revenue?
a. B and D
b. A and E
c. A, C, and E
d. A and D
ANSWER: a
POINTS: 1
REFERENCES: p. 165-166
TOPICS: 6.2 Total Revenue and the Price Elasticity of Demand | How Does the Price Elasticity of Demand Impact
Total Revenue?
60. Refer to Exhibit 6-1. In the vicinity of which of these points would a price decrease be accompanied by an increase in
total revenue?
a. B and D
b. A and E
c. A and D
d. B, C, and D
ANSWER: b
POINTS: 1
REFERENCES: p. 165-166
TOPICS: 6.2 Total Revenue and the Price Elasticity of Demand | How Does the Price Elasticity of Demand Impact
Total Revenue?
61. Refer to Exhibit 6-1. In the vicinity of which of these points would sellers of a product want to decrease the price to
increase their total revenue?
a. B and D
b. A and E
c. A and D
d. B, C, and D
ANSWER: b
POINTS: 1
REFERENCES: p. 165-166
TOPICS: 6.2 Total Revenue and the Price Elasticity of Demand | How Does the Price Elasticity of Demand Impact
Total Revenue?
62. Refer to Exhibit 6-1. In the vicinity of which of these points would sellers find that their total revenue remained
essentially unchanged as they changed their price?
a. B and D
b. A and E
c. C
d. None of the above. That could never happen.
ANSWER: c
63. The Shoe Emporium reduces the price of its shoes by 50% and finds that the quantity demanded for its shoes increases
more than 80%. The demand for shoes from The Shoe Emporium appears to be:
a. inelastic.
b. elastic.
c. unit elastic.
d. unit inelastic.
ANSWER: b
POINTS: 1
REFERENCES: p. 158-159
TOPICS: 6.1 Price Elasticity of Demand | Types of Demand Curves
64. When the Blue Ocean Surfboard Company lowered the price of surfboards by 20%, it sold 10% more surfboards. The
price elasticity of demand for surfboards is:
a. 2.
b. 1/2.
c. 1.
d. 20.
ANSWER: b
POINTS: 1
REFERENCES: p. 157-158
TOPICS: 6.1 Price Elasticity of Demand | Is the Demand Curve Elastic or Inelastic?
65. If the price elasticity of demand for a good is 5.0, then a 10 percent increase in price results in a
a. 0.5 percent decrease in the quantity demanded.
b. 2.5 percent decrease in the quantity demanded.
c. 5 percent decrease in the quantity demanded.
d. 50 percent decrease in the quantity demanded.
ANSWER: d
POINTS: 1
REFERENCES: p. 157-158
TOPICS: 6.1 Price Elasticity of Demand | Is the Demand Curve Elastic or Inelastic?
66. If the short run elasticity of demand for widgets is 0.7 and the long run elasticity of demand for widgets is 1.5, an
increase in price will ____ total revenue in the short run and ____ total revenue in the long run.
a. Increase; increase.
b. Increase; decrease.
c. Decrease; increase.
d. Decrease; decrease.
ANSWER: b
POINTS: 1
REFERENCES: p. 157-158
67. If the short run elasticity of demand for widgets is 0.7 and the long run elasticity of demand for widgets is 1.5, a
decrease in price will ____ total revenue in the short run and ____ total revenue in the long run.
a. Increase; increase.
b. Increase; decrease.
c. Decrease; increase.
d. Decrease; decrease.
ANSWER: c
POINTS: 1
REFERENCES: p. 157-158
TOPICS: 6.2 Total Revenue and the Price Elasticity of Demand | How Does the Price Elasticity of De-mand
Impact Total Revenue?
68. If the short run elasticity of demand for widgets is 0.4 and the long run elasticity of demand for widgets is 0.95, an
increase in price will ____ total revenue in the short run and ____ total revenue in the long run.
a. Increase; increase.
b. Increase; decrease.
c. Decrease; increase.
d. Decrease; decrease.
ANSWER: a
POINTS: 1
REFERENCES: p. 157-158
TOPICS: 6.2 Total Revenue and the Price Elasticity of Demand | How Does the Price Elasticity of Demand Impact
Total Revenue?
69. If the short run elasticity of demand for widgets is 0.4 and the long run elasticity of demand for widgets is 0.95, a
decrease in price will ____ total revenue in the short run and ____ total revenue in the long run.
a. Increase; increase.
b. Increase; decrease.
c. Decrease; increase.
d. Decrease; decrease.
ANSWER: d
POINTS: 1
REFERENCES: p. 157-158
TOPICS: 6.2 Total Revenue and the Price Elasticity of Demand | How Does the Price Elasticity of Demand Impact
Total Revenue?
70. If the short run elasticity of demand for widgets is 1.1 and the long run elasticity of demand for widgets is 3.6, an
increase in price will ____ total revenue in the short run and ____ total revenue in the long run.
a. Increase; increase.
b. Increase; decrease.
c. Decrease; increase.
d. Decrease; decrease.
ANSWER: d
POINTS: 1
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