PROPOSAL

WEBSITE DEVELOPMENT

Prepared To :
Biruk Yilma 2024
AGENDA

INTRODUCTION 03

PROBLEM 06

PROPOSED SOLUTION 07

TIMELINE 11

ABOUT US 14

INVESTMENT 18

NEXT STEP 19
 INTRODUCTION

??? is a corporation that wants to

improve its online
HELP BUSINESSES
presence. Currently, the company does SUCCEED BY
PROVIDING THEM
not have a website. The company need a
modern, mobile-friendly website that
highlights the its strengths as an
??? institute and appeals to potential
WITH INNOVATIVE
clients seeking additional
information, its capabilities, members,
AND EFFECTIVE
and contact information.
SOLUTIONS.
Given that our country now has 23.96
million internet users which increase 2.8
million (+13%) between 2020 and 2021, it
is evident that having a strong
digital presence is no longer an option
 PROBLEMS

In today's digital age, not having a website puts the business at a

significant disadvantage compared to competitors who are leveraging
online channels to attract customers. Key issues caused by not having
a website include:

Lost opportunities to connect with customers who search

online firstMissed chances to engage customers beyond
business hours or physical location limitations.

Lack of discoverability in online searches and inability to

capitalize on organic traffic.No lead or sales generation directly
from digital channels and website conversions.

Appearance of being outdated or less credible compared to

competitors with robust websites.
 WHY YOUR BUSINESS NEED A WEBSITE

·Establish Credibility and Professionalism - A

website gives your business an online presence
and legitimacy in today's digital world.
Customers expect businesses to have a website.

·Attract New Customers - A well-designed

website with valuable content will attract new
visitors through organic search and browsing. This
expands your reach beyond existing channels.

·Engage Customers - A website allows

customers to learn about your business on their
own time. They can dig into your
products/services, company values, and story at
their convenience.

·Generate Leads - Calls-to-action on your

website like contact forms, requests for quotes,
sign ups for newsletters, etc. generate valuable
leads interested in your offerings.

·Lower Marketing Costs - Having a hub for your

digital activities lowers your marketing costs
compared to off-site advertising. SEO also brings
free organic traffic.
 WHY YOUR BUSINESS NEED A WEBSITE

Provide Accessibility - Websites extend your

availability beyond business hours. Customers can
learn about you 24/7/365.

Keep Customers Informed - Share product updates,

new content, special offers, and other news by
posting it on your site for customers to always have
access.

·Build Brand Loyalty - Use content and storytelling to

connect emotionally with customers and build a
relationship and community around your brand.
 PROPOSED SOLUTIONS

To address these challenges, we

recommend building an entirely new
website from scratch with custom
graphic design. There will be a heavy
focus on drawing in new clients
through search engine optimization
(SEO) and social media marketing.

The site will contain both informational

pages with general content, as well as
a content management system
allowing users to update information
and location details themselves. It will
also have a contact form for visitors to
request a consultation or get in touch
with the school.

This will allow the school to have an

modern online presence that
represents their brand well and makes
it easy for new visitors to learn about
the school, connect with the right
people, and convert into enrolled
students. The SEO and social media
marketing will ensure the site is easily
discoverable and visible to
prospective students searching online
for education options.
 PROPOSED SOLUTION

Homepage
The homepage of your website is designed to get visitors familiar with your
company, keeping them engaged with your website instead of hitting the
back button in their browser and going to another company’s website.
High-quality design that speaks to your company’s brand, effectively
engages your target client, and makes your company stand out

Portfolio and testimony

Portfolio is a powerful tool for getting prospective clients. If people are
convinced that other people value your services, your perceived value is
increased. Describing success stories or including high quality images
and videos in your website is the best way to attract clients.

About Us
This page will describe the history, mission, vision and other things about
the company.
Contact Us
Your contact page should have a contact form for visitors to get in touch
with you in addition to a telephone number and email address. We like to
give the visitor plenty of options so they don’t have a reason not to contact
you.
 PROPOSED SOLUTION

ADDITIONAL FEATURES

Locations (google map integrated)

Social media integration

Alternative language integration (Amharic, English, Arabic)

Gallery

In addition to building the website, we will also provide web hosting

services so the site has a reliable home online. We will also offer ongoing
Search Engine Optimization to more effectively increase the site's visibility
and traffic in search engines. This SEO work will help ensure site visitors are
converted into leads and sales once they arrive at the site.
 PROPOSED SOLUTION

STEPS 01
PLANNING AND DESIGN:
Define the website's goals and target
audience
Determine the content and structure of
the website
Create wireframes and mockups to
visualize the layout and user experience
Choose a color scheme, typography,
and overall branding elements

02
DEVELOPMENT:
Code the HTML, CSS, and JavaScript for
the website
Integrate any necessary functionality,
such as contact forms, galleries, or
animations
Ensure responsiveness and cross-
browser compatibility
Optimize website performance,
including page load times and asset
compression

03
CONTENT CREATION AND
DEPLOYMENT:
It's important to note that these steps are Write compelling and SEO-friendly
iterative and may overlap or require revisiting content for each page
Gather and optimize images, videos, and
as the project progresses. Additionally,
other media assets
ongoing maintenance, updates, and content Test the website thoroughly for
additions are typically required to keep the functionality and usability
portfolio website fresh and relevant. Deploy the website to a web server or
hosting platform
Set up analytics and monitoring tools
Promote the website through various
marketing channels
 PROPOSED SOLUTION

TIMELINE
Creating a compelling and effective website for requires careful
planning, execution, and a well-defined project timeline. This timeline
serves as a roadmap, breaking down the development process into
distinct phases, each with its own set of tasks and milestones. By
adhering to this structured approach, the project team can ensure that
every aspect of the website's creation, from conceptualization to
deployment, is handled methodically and efficiently.

SEPTEMBER

PHASE 01
Define the website's
goals and target
audience SEPTEMBER-15
Determine the content
and structure of the PHASE 02
website
Design and develop the
Create wireframes and
website's user interface
mockups to visualize
(UI) and user experience
the layout and user
(UX)
experience
Code the HTML, CSS, and
Choose a color scheme,
JavaScript for the website
typography, and overall
Integrate any necessary
branding elements
functionality, such as
contact forms, galleries, or
animations
Ensure responsiveness and
cross-browser
compatibility
 PROPOSED SOLUTION

SEPTEMBER-30

PHASE 03
Write compelling and
SEO-friendly content for
each page
Gather and optimize
images, videos, and
other media assets
Test the website
thoroughly for
functionality and
usability
OCTOBER-15
Conduct user testing
and gather feedback
PHASE 04
Implement necessary Optimize website
changes and performance, including
improvements page load times and asset
compression
Deploy the website to a
web server or hosting
platform
Set up analytics and
monitoring tools
Promote the website
through various marketing
channels, such as social
media, email campaigns,
and (SEO)
Develop a plan for ongoing
maintenance and updates
 ABOUT US

THE TEAM
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consequat.

ALFREDO TORRES HELENE PAQUET DANIEL GALLEGO

Leader Co-Leader Project Manager
 ABOUT US

THE TEAM
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tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam,
quis nostrud exercitation ullamco laboris nisi ut aliquip ex ea commodo
consequat.

ALFREDO TORRES HELENE PAQUET DANIEL GALLEGO

Leader Co-Leader Project Manager
 CASE PROJECTS

CASE PROJECTS
Tana fiber
Website Link :https://tanafibertech.com/
 CASE PROJECTS

MEGATON FIBER
Website Link :https://megatoneengineering.com/
TOTAL
INVESTMENT
This table provides a clear overview of the payment
milestones tied to each project phase, making it easier to
track and manage the financial aspects of the project.

Phase Milestone Payment

Upfront payment upon

Phase 1: Planning and
project initiation and 20% of total project cost
Discovery
contract signing

Approval of website
20% of total project cost
Phase 2: Design and design and user interface
Development Completion of core
10% of total project cost
website development

Delivery of all website

content (text, images, 10% of total project cost
Phase 3: Content Creation media assets)
and Testing Successful completion of
website testing and user 20% of total project cost
acceptance

Successful deployment of
the website to the 10% of total project cost
production server
Phase 4: Deployment and
Promotion Completion of website
promotion and marketing 10% of total project cost
activities
LET'S WORK
TOGETHER
BIRUK
YILMA

PHONE

+251 -910483910

EMAIL

BIRUKYILMA12@GMAIL.COM

WEBSITE

www.reallygreatsite.com