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Budget (Pak-> Up to 3,000, India -> Up to 2,000, International -> Up to $50)

Asia
1. Dropshipping -> Ad budget -> 50K PKR 30k INR
2. Whitelable -> Ad budget -> Packaging -> Product budget -> 150k PKR 70-80k INR
3. Private Lable -> Ad budget -> Packaging -> Branding -> Product budget -> 300k PKR
150k INR

International
1. Dropshipping -> Ad budget -> Company Registration -> $1500
2. White label -> $5000
3. Private label -> $10,000

eCommerce -> DS -> WL -> PL

1. Product
2. Supplier
3. Website
4. Marketing
a. Paid Ads
b. Organic

Dropshipping
1. Supplier
2. Niche
3. Product

HHC Answers
1.
2.10% is the average return ratio in e-commerce if you do everything correctly

3. First I will call the customer to confirm the order if the customer doesn't pick the call I will send
him a Whatsapp message for approval, I have the approval from customer I will initiate the order
on HHC. Also once the shipment arrives in the city of the customer I will update him that he'll the
order toay

Product:
1. Not easy available
2. Less competitive
3. Pakistan selling price below 3000-4000, India selling price below 2000-3000,
International selling price below $30-$50
4. Problem-Solving
Product specs;
1.
2.
3. Will less sellers
4.
5.
6. Evergreen
7. Not Easy Available

5000+ Dropshippers

Is dropshipping dead? YES!!!!


1. Competition
2. Easy accessible
3. Limited products
4. Product trend goes down quickly

Customer: 10,000
Sellers: 4
Average: 2500

Customer: 12,000
Seller: 400
Average: 30

Class 4:
Payment Gateway
1. Company
a. Address (Virtual Address)
b. Phone (Virtual Phone)
c. Person Detail
Dropshipping
1. Supplier (Handle logistics)
2. Shopify
3. Marketing
White label:
1. suppliers
2. Product (You handle logistics)
3. Packaging
4. Marketing
Private label
1. Same as WL
2. Product your own

Marketing:

business.facebook.com/overview.

https://business.facebook.com/select/

Delivery
Off - Active - Learning (50 sales within 7 days) - Learning Limited - Creative
Fatigue - Creative Limited

AS
7-day click
1-day view

CPM:
Pakistan - 300 PKR
India - 100 INR
US - $20
UK - 20 GBP

CTR: (Link)
Singe Image/Video - +1.5%
Carousel: +%2.5
CPC (Link)
Pak - below 15 PKR
Ind - below 5 INR
US - below $1.5
UK - below 1.5 GBP

Landing Page views


Above 70% of link click
Bad loading speed of shopify

Add to cart rate:


Above 10% of landing page views

Initiate checkout rate:


Above 8% of landing page views

Purchase rate:
50% of initiate checkout

ROAS:
Double of breakevn ROAS

Breakeven ROAS
Sourcing price: 1,000 (Should not be more than 40% of selling)
Delivery: 200
Facebook Ad: 500 (divide Selling price by 4)
Selling: 2500 (2.5x of sourcing)

Cost of 10 orders
Sourcing: 10,000
Delivery: 2,000
Ad cost: 5,000
Total: 17,000

Accept orders: 9
Payment: 22,500

17,000/9=1,890
Profit=2500-1890=610
Breakeven: 2500/500+profit

500+610=1,110

Breakeven ROAS: 2500/1100 =2.25 ROAS

WebP format for images

How to target people on Facebook


1. Interest
2. Behavior
3. Demographics

Campaign type
ABO - CBO

Ad set budget: ⅙ of product selling price

3000 /6 = 500
2000 / 6=350

$30/6 = $5

1000/6=175

Campaign Structure
Campaign 1
Ad sets 5 (1 interest per ad set)
Ads 3 (Same ads in all ad sets)

Marketing SOPs

Day 1:
All should fulfill
CPC (Link click): below 15 rupees (Pakistan), Below 5 Rupees (India), Below 1.5 USD/GPB (US/UK),
CTR (Link click): Single Image/Singe Video (Above 1.5%), Carousel (Above 2.5%)

Day 2:
Any add to cart/any initiated checkout/any purchase

Day 3:
Purchase
2x of breakeven

1 Ad 3 Interest. 1 sale

CPM: Cost per 1000 Impression


1. Audience competition
2. Ad Quality
3. Audience size

ADV 1: 1000 Rupees (Ad point: ⅖)


ADV 2: 500 Rupees (Ad point: ⅘)
ADV 1=ADV 2=Same number of impression

1. Link click: 551


2. Landing page views: 431
3. Add to cart: 10
4. Initiate Checkout: 32
5. Purchase:

1:2 = more than 70%


2:3 = 10%
2:4 = 8%
4:5 = 50%

After finding Winning Interest


Day 1: Add to cart/initiate checkout
Day 2: 2+ purchases

Audience with interested audience

Audience A : People who saw the ad


Audience B : People who visited the website
VC: 2000
IC: 300
Pur: 200

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