Professional Documents
Culture Documents
MELAKA
PREPARED BY:
PREPARED FOR:
SUBMISSION DATE:
First of all, We would like to thank God that we were able to complete the group
assignment assigned by Madam Wan Hasmat Bin Wan Hassan. This work was completed
with great care by the members of the group, although some problems were encountered
during the work.Fortunately, all issues were resolved and we were able to modify the issue
appropriately and wisely. This mission cannot be completed without the dedication and
cooperation of the members of the Group.
Last but not least, we would like to thank everyone who helped directly or indirectly
in the preparation of this assignment. We are very impressed with all their efforts and
guidance towards us. Thank you very much.
1
EXECUTIVE SUMMARY
Bismillahirrahmanirrahim.
In the name of Allah, the Most Gracious and the Most Merciful,
First and foremost, we are grateful to the Almighty God for providing us with the
strength and blessing that allowed us to complete this work. We could not have progressed
this far without His approval. My partner Nurul Amalia Farisya binti Mohd Nizam and
Hamizah Binti Abdul Rahim must put out effort and cooperate in order to finish this
assignment. We constantly put in a lot of effort and provide our all to ensure that a quality
assignment is produced.
As a result, we would like to thank Madam Wan Hasmat Wan Hassan, our professor,
for her invaluable support in helping us complete this project correctly. She consistently
offers us encouragement and direction on how to complete our assignments so that we can
get good results. She gave us a lot of motivation to work on this project. We express our
gratitude to her for her instruction in this course.
2
TABLE OF CONTENT
3
7.12 Hard sell 12 36
7.13 Hard sell 13 37
7.14 Hard sell 14 38
7.15 Hard sell 15 39
7.16 Hard sell 16 40
7.17 Hard sell 17 41
8.0 FACEBOOK POST – COPYWRITING (SOFT SELL) 42
8.1 Soft sell 1 42
8.2 Soft sell 2 43
8.3 Soft sell 3 44
8.4 Soft sell 4 45
8.5 Soft sell 5 46
8.6 Soft sell 6 47
8.7 Soft sell 7 48
8.8 Soft sell 8 49
8.9 Soft Sell 9 50
8.10 Soft Sell 10 51
8.11 Soft Sell 11 52
8.12 Soft Sell 12 53
8.13 Soft Sell 13 54
8.14 Soft Sell 14 55
8.15 Soft Sell 15 56
8.16 Soft Sell 16 57
9.0 Summary of Copywriting 58
10.0 Sales Report 59
10.1 Updated by Nurul Amalia Farisya 59
10.2 Evidence Sales by Nurul Amalia Farisya 60
10.3 Updated by Hamizah Binti Abdul Rahim 64
10.4 Evidence Sales by Hamizah Binti Abdul Rahim 65
11.0 Conclusion 67
4
1.0 GO-ECOMMERCE CERTIFICATE
1.1 NURUL AMALIA FARISYA
5
1.1 HAMIZAH BINTI ABDUL RAHIM
6
2.0 MYENT REGISTRATION
2.1 NURUL AMALIA FARISYA
7
2.2 HAMIZAH BINTI ABDUL RAHIM
8
3.0 SSM REGISTRATION
9
4.0 INTRODUCTION OF BUSINESS
4.1 NAME AND ADDRESS OF BUSINESS
Email spicycrunch@gmail.com
10
4.2 Business Logo
11
4.3 Organizational chart
12
4.4 Mission and Vision
Mission
Our mission is to delight our customers with high-quality, innovative, and experience our
Sambal. We are committed to sourcing the finest ingredients, embracing sustainable
practices, and creating a welcoming environment where people can savour the
deliciousness of our Sambal that is crafted with passion and integrity. We aim to be a
positive force in the communities we serve.
Vision
● Our vision is to be the preferred choice for individuals leading busy lives, offering a
diverse range of meticulously crafted on-the-go food products that not only nourish
the body but also elevate the on-the-go meal experience.
● In 5 years Spicy Crunch will collaborate with famous restaurants to use our sambal in
their menu.
● Making more flavour of sambal that can fulfil customer preferences.
● We strive to be the trusted company in every journey, providing joy and satisfaction
in every bite, wherever life takes our customer.
13
4.5 Description of the product
Introducing Spicy Crunch – homemade Sambal with delightful fusion of traditional
Sambal flavours and a satisfying, crispy texture that adds an exciting twist to customer
favourite dishes.Spicy Crunch is a revolutionary on-the-go food product tailored for those
who demand a balance of taste and spice during their hectic schedules. Spicy Crunch are
crafted with premium ingredients to provide a quick, convenient, and spiciness solution for
busy individuals, offering a delicious respite from the hustle and bustle of daily life.
Product Description
Contains of :
● Big onion
● Dry Chili
● Anchovies
● Salt and Sugar
Flavour and Texture : :
● Bold and Spicy
Spicy Crunch ● Dry and crunchy
Serving :
● 130 Grams - 2 to 3 serving
● 250 Grams - 4 to 5 serving
Packaging :
● Zip lock bag
14
4.6 Price list
15
5.0 Facebook
5.1 Creating Facebook Page
https://www.facebook.com/profile.php?id=61552901656271&mibextid=LQQJ4d
16
6.0 Teaser
6.1 Teaser 1
#HeatMeetsFlavor #BringOnTheFire
17
6.2 Teaser 2
#GuessTheProduct #ComingSoon
18
6.3 Teaser 3
#AlmostHere #GetReady
19
6.4 Teaser 4
20
6.5 Teaser 5
Content We're still perfecting our latest creation, but it'll be ready to spice
up your life soon.
🤯
Call to Action (CTA) Keep sharing like and follow our Facebook our waiting is about to
end
21
6.6 Teaser 6
Content Tomorrow is the day we've all been waiting for - our product
launch!
#ProductLaunchDay #spicycrunch
22
6.7 Teaser 7
📲✨
Call to Action (CTA) Ready to serve you! Reach out to us on WhatsApp or Messenger
to place your order today.
23
7.0 FACEBOOK POST – COPYWRITING (HARD SELL)
7.1 Hard sell 1
24
7.2 Hard sell 2
No limit order
RM 10.45 (130grams)
RM 14.25 (250grams)
#SpicyDeal #ChiliLovers#DiscountDelight
25
7.3 Hard sell 3
Ws -01129886323
26
7.4 Hard sell 4
This is video of our hard sell
27
7.5 Hard sell 5
28
7.6 Hard sell 6
29
7.7 Hard sell 7
#upcomingramadhan #convenientfood
#SpicyCrunch
30
7.8 Hard sell 8
31
7.9 Hard sell 9
32
7.10 Hard sell 10
Call to Action (CTA) Do grab our spicy crunch now, guys!! Don't forget to click in our
bio.
#easytips #easyforyou
33
7.11 Hard sell 11
📞📩
Content "Simplify your experience: Order easily through our
platform."
Call to Action (CTA) Hit your order now and click at our bio for more information.
34
7.12 Hard sell 12
✅
Qr pay/Visa or Debit
✅
Cod
Touch n go
😋
Call to Action (CTA) We always waiting for your order give us a try to fulfill your
preferences
35
7.13 Hard sell 13
😛
Choose wisely, but for me the bigger packaging will get the
bigger enjoyment
🔥🌶️
"Feel the fire, taste the crunch – our Hot Spicy sensation is
flavor in every bite.
Call to Action (CTA) Feel free to chat with us. Link in bio ✅
#SpicyCrunch #SpiceUpYourBite
36
7.14 Hard sell 14
Content Our Spicy Crunch is ready stock , ready to order ready to eat😋
Call to Action (CTA) 🫶🏻🫶🏻
Don't miss out, order now to get flavorful experience‼️
37
7.15 Hard sell 15
Content Do you know that Spicy Crunch has more than 5,000 delightful
reviews?
Some people say “they love the spicy flavour of our sambal”
Call to Action (CTA) What are you waiting for? Check out Spicy Crunch now !
38
7.16 Hard sell 16
Content 🤩
We deliver to you for free
Call to Action (CTA) Do grab your favourite Spicy Crunch now 😋‼️
Triple the joy, zero the shipping cost!🎁🏍️🚗
#FreeDeliveryDeal
39
7.17 Hard sell 17
#happycustomershappybusiness #review
40
8.0 FACEBOOK POST – COPYWRITING (SOFT SELL)
8.1 Soft sell 1
#FoodieLaughs #SpicyCrunchSensation"
41
8.2 Soft sell 2
#StudentMustHave
42
8.3 Soft sell 3
#SpicyCrunch #BestIngredients
43
8.4 Soft sell 4
#SpicyCrunch #Confused
44
8.5 Soft sell 5
Content Doesn't it look very appetizing in the video when the spicy crunch
is eaten with hot rice?
Call to Action (CTA) Let's get it at Spicy Crunch from as low as RM 11♥️
45
8.6 Soft sell 6
Content
We want to share tips to make anchovies more crispy.
Call to Action (CTA) But if you don't have time to make it, just buy it from us, it's
guaranteed to be crispy and delicious♥️
#crispy #loveanchovies
46
8.7 Soft sell 7
#CustomerFeedback #Grateful
#CustomerExperience"
47
8.8 Soft sell 8
#CustomerFeedback #HappyCustomers
#Testimonials
48
8.9 Soft Sell 9
🤩
culinary creations, allowing for a diverse range of flavors and
appearances in your dishes.
49
8.10 Soft Sell 10
50
8.11 Soft Sell 11
Topic / Headline ✍️
Dry Chili fact
Content There are 8 types of dry chili such as Bhut Jolokia, North East
India: called "ghost pepper," which is the hottest chilli in the world.
Call to Action What are you waiting for spicy lovers? Get it now!
(CTA) #ingredientsmatter #Benefits #factsyoudidntknow
51
8.12 Soft Sell 12
Call to Action (CTA) Suitable for students and housewives that need an easy meal.
52
8.13 Soft Sell 13
🧐
Call to Action So now your turn buddy, let us know something special about
(CTA) you.
53
8.14 Soft Sell 14
Call to Action (CTA) Fast , delicious, spicy and crunchy suitable for any meals 🙌
#quotesoftheday #foodlovers #foodforlife
54
8.15 Soft Sell 15
Call to Action Spice up your moments with our flavorful offering! 🔥🍽️
(CTA)
#WeekendIndulgence #SpicyCrunchDelight
55
8.16 Soft Sell 16
Call to Action (CTA) Explore the freedom of self-pickup – where convenience meets
🤩
choice.
Happy shopping, your way! ♥️
#SelfPickUpAvailable #regularcustomer
56
9.0 Summary of Copywriting
NOVEMBER DECEMBER
TEASER 7
HARDSELL 17
SOFTSELL 8 8
57
10.0 Sales Report
Total Sales RM 78
58
10.2 Evidence Sales by NURUL AMALIA FARISYA
DATE RM PICTURE
14/11/2023 11
59
15/11/2023 11
60
15/11/2023 45
61
11/1/2024 11
TOTAL RM 78
62
10.3 Updated by Hamizah
Updated by
Total Sales RM 85
63
10.4 Evidence Sales by Hamizah
64
BANK ISLAM
ACCOUNT TRANSACTION HISTORY
NAME: WAN NUR MAIZATUL
ITEM DESCRIPTION: SPICY CRUNCH (130g)
QUANTITY: 1
TOTAL: RM 11
65
11.0 Conclusion
Our joint business is built on a foundation of shared values, mutual respect, and a
passion for what we do. We recognize that enjoyment in our work fosters creativity,
innovation, and a sense of fulfillment for everyone involved. This shared commitment to a
positive work atmosphere sets the stage for a thriving partnership.We also prioritize a
collaborative culture that encourages open communication, idea-sharing, and a sense of
camaraderie among us. The enjoyment we derive from working together stems from a
shared sense of purpose, where each team member feels valued, heard, and empowered to
contribute their unique skills and perspectives.We succeeded creating an enjoyable joint
business that extends to our customers. By prioritizing their satisfaction and actively seeking
feedback, we ensure that our products or services not only meet but exceed expectations. A
positive customer experience becomes a shared success that adds to the enjoyment of our
collaborative efforts.
66