Program: MBA (Evening) Semester: Fall 2022

Course Name: Entrepreneurship Development

Course Code: 5206

Submitted to:
Dr. Ranjan Kumar Mitra
Associate Professor
Department of Accounting Information System
Faculty of Business Studies
University of Dhaka

Submitted by:
Group: Supper Seven
Student Name I’D
Farzana Akter Polash 12044012
Anika Farzana 12044026
Sofdar Mahmud Tusher 12044030
Nuraiya Tabassuum Urbi 12044031
Rifat Ibne jakir 12044046
Farhana Yasmin 12044051
Mohammed Ashiqur Rahaman 12044023

Submission Date: 30-12-2022

1
Letter of Transmittal

December 30th, 2022

Dr. Ranjan Kumar Mitra

Associate Professor
Faculty of Business Studies, University of Dhaka.

Subject: Submission of Business Plan on BambooS Co. Company

Dear Sir,

In this report we have tried to do the analysis with due sincerity and we would like to thank you
for giving us the opportunity to have the chance to work on the topic you chose for us. Despite
some limitations we have tried our best to address the major in depth issues in making this report
accurate and reliable. If you have any further inquiry concerning any additional information we
would be very pleased to clarify that.

We would like to thank you for your time and support throughout the semester.

Yours Sincerely,

Group Supper Seven

2
 Table of Content
Page no.
Executive Summary Of Business Plan 4
2.0 Background Of The Company 5-7
2.1 Introduction to Business 5
2.2 Company overview 6
2.3 Vision and Mission Statement 6
2.4 Keys to Success 7
2.5 Organizational Chart 7
3.0 Administration And Human Resource Plan 8
3.1 Business Strategies 8
4.0 Market Plan 9-14
4.1 Introduction 9
4.2 Objective of Marketing 9
4.3 Analysis of Marketing 9
4.4 Target Market 11
4.5 4 P’s Marketing Strategy 12
5.0 Operations Planning 15-17
5.1 Location and Places 15
5.2 Objective of Operations 15
5.3 Operation Strategies 15
5.4 Supplier 16
5.5 Process Planning 16
5.6 Machinery and Equipment Including GST 17
6.0 Financial Plan 18-26
6.1 Introduction 18
6.2 Objective of the Financial Department 18
6.3 Project Implementation Cost 19
6.4 List of Expenses 20
6.5 Record of List of Sales 21
6.6 Income Statement 22
6.7 Cash Flow Statement 23
6.8 Balance Sheet 24
6.9 Financial Analysis 25
7.0 Conclusion 27

3
 EXECUTIVE SUMMARY OF BUSINESS PLAN

BambooS Co. Company was created by a group of 7 students of University of Dhaka. This
company is named BambooS as we are selling and producing bamboo-based products. The capital
S in the company’s name stands for straw. The original idea came from one of our members, who
had suggested we sell reusable and eco-friendly straws. So, we chose Bamboo as the main
ingredient of the products.

Currently, we focus on producing bamboo straws as we want to serve the best quality yet
affordable straws to our customers. Our product is also biodegradable as it is made from Bamboo.
We also guarantee that customers can use our signature many times, and it is also easy to wash
and carry. The straw size is customizable, so customers choose the size based on their preferences.
In addition, our specialty is not only on our product but also in our packaging. We use eco-friendly
and environmentally sustainable packaging. BambooS targeted customers are the University of
Dhaka society.

Each member will contribute BDT 3000 each, so the total for ten members’ contributions for the
capital is BDT 21000. Our warehouse is in the Mirpur area, where we produce, package, and store
our products. We are making the straw as per the customer’s demand and request. For the
marketing part, we are advertising and promoting our product through social media such as
WhatsApp, Instagram, Facebook, and e-commerce.

4
 2.0 BACKGROUND OF THE COMPANY

2.1 Introduction to Business:

5
2.2 Company overview:
Company’s Name BambooS Co.
Type of Business Partnership
Date of Establishment 26 March 2022
Company Address House no-130,Road no- 4, Shah ali bag,Mirpur-
1,Dhaka -1216
Start-Up- Capital BDT 1000
Product Bamboo Straw
Main Activities Manufacturing product, marketing and selling
product and provide delivery services
Number of Staff 7 persons
Table 2 Overview of Company

2.3 Vision and Mission Statement

2.3.1 Vision Statement

To build a business that encourages using environmentally friendly products in UPM and makes
bamboo straw the first choice instead of using a non-reusable straw.

2.3.2 Mission Statement

We want to fulfill the objective of satisfying customers with our eco-friendly products. We are
committed to providing a customizable, fair price, and safe bamboo straw to encourage people to
reduce pollution by using reusable straws anywhere and anytime.

6
2.4 Keys to Success

The Keys to Success for BambooS Include:

We will always keep in touch with the customer to collect all the feedback on our
Reputation
product or service so we can improve to reach the customer’s satisfaction

Superior Customer Additionally, the management is helpful in assisting customers to customize and
Service choose the best straw size based on their preferences.

Location Moreover, BambooS deliver products all around Dhaka

Product Finally, the products are very reusable, affordable, and eco-friendly.
Table 3 Key of Success

2.5 Organizational Chart

CEO

VP VP
VP Admin VP Finance
Operation Marketing

Admin Operation Marketing Multimedia Customer Finance

Manager Manager Manager Manager Manager Manager

Operation Finance
Admin
Admin Admin

7
 3.0 ADMINISTRATION AND HUMAN RESOURCE PLAN

3.1 Business Strategies

Business strategy is crucial in order to maintain or amplify a company’s growth, and the personal
preferences of corporate management do not influence good business strategies. Based on strategy
in our company, there are some highlights on the function of every department to make sure all
the plans run smoothly to meet the targeted goal that needs to be achieved in our business plan.
We have put as much emphasis on the efficiency of each department.

Our company has set several strategies to achieve the company objectives. However, these
strategies have been made based on every department’s suggestion.

a. Administration and Human Resources Department

 The admin and human resource department monitors all the business operations according
to the procedure and manages co-workers and administration problems.

 It also addresses and solves problems that affect people management programs in the long
run.

b. Marketing Department

 This department ensures the marketing of the product and promotional activities in order
to reach the products to a vast amount of potential clients.

 It also promotes the business and mission of an organization through social media.

c. Operational Department

 The operational department ensures that all the equipment and material are in order to run
the operation smoothly and maintain that all products are effective and of good quality.

 Additionally, this department has the ultimate accountability for profit and loss and seeks
to maximize return on investment for the shareholders.

8
 4.0 MARKET PLAN

4.1 Introduction

BambooS Co. Support the “Save The Earth” campaign in producing eco-friendly Bamboo straws.
These straws are environmentally friendly products; therefore, they work as alternatives to plastic
products. The government has imposed restrictions on the use of plastic straws. They also create
social awareness among people to consume natural products. Hence, it is a substantial driving
factor of our market strategy. In addition, the surging demand for drinking beverages, including
juices and soft drinks is also propelling the demand for bamboo straws across the globe. Bamboo
straws are reusable compared to plastic; they are better for health, durable & robust, and it is an
environmentally friendly product.

4.2 Objective of Marketing

Our objective in producing Bamboo straw is to encourage consumers to use natural, eco-friendly
products. Why are bamboo straws better than metal? Firstly, Bamboo comes from a natural source.
So, it is naturally sturdy and effortless to collect. We need to use chemicals in order to produce
and process metal straws.

Additionally, metal straws are not pocket friendly compared to Bamboo. Moreover, metal will rust
when in contact with water and oxygen. Bamboo is much more cost-effective, less work, and easy
to get sources. Our marketing strategy will focus mainly on reusable principal and much more
trendy to youngsters because we have an engraving service to attract them.

4.3 Analysis of Marketing

4.3.1 Market Trend

The demand for bamboo straws has risen due to growing environmental awareness. Additionally,
plastic straws have been reduced due to the government’s restrictions. , However, due to some
exceptional properties of Bamboo, the bamboo straws market is anticipated to witness high growth
prospects shortly. In addition, BambooS Co’s uniqueness is we produce our straw ourselves, safety

9
and hygiene assure, plus buyer can engrave their name on the straw, which is the wow factor to
our product. Nowadays, consumers want recognition for something they buy or support, and they
are also enthusiastic about ‘Save the Earth’ and deserve to flex.

4.3.2 External Environment Analysis

Our first target market is around University of Dhaka (DU). Since we are students of DU, it is
easier to approach our target consumers, including students and staff. Students tend to bring their
water bottles or flask to classes. It is one step toward being environmentally friendly; thus, we
encourage their effort by selling bamboo straws. In addition, we will promote our product at cafes
or food courts at faculty and library cafes and put up a booth at stationery stores and convenience
stores.

4.3.3 Internal Environment Analysis

(SWOT ANALYSIS)

Strength Weakness Opportunities Threat

Competitors
Not much Can be such as metal
Eco friendly
variation personalized straw and
silicone straw
Breakable due to
Bamboo straw is natural material
Focus on one
Reusable & sturdier and can used that is not
source of
Portable be used for a modified.
material
long time

4.3.4 Market Opportunities

Our bamboo straw is portable and comes with a pouch; thus, it is hygienic and convenient to bring
everywhere. We also provide a small brush to ensure deep cleaning of the inner straw. Our product
is not one of the straws, so students and staff can save money, and no need to bring straws in large
volumes. The structure of our bamboo straw is strong and sturdy; thus, it will not break if soaked
in water for a long time, unlike paper straws.

10
4.4 Target Market
4.4.1 Segmentation
Size
 S size – for ordinary beverage, fully liquid
 L size – suit for Boba drink or any drink that has topping.
Usage
 People use straws for drinking tea, juice, and soft drinks
Industry
 Restaurant, cafe, food court, canteen, food stall, stationery store, convenience store,
cooperative around DU

4.4.2 Consumer Market and Buyer Behaviour

(i) Student and staff at DU

(ii) Cafe and Restaurant at DU

4.4.3 Positioning

1. New marketing strategy for eco-friendly products in the market.

2. Our product, production, process, and packaging match with zero pollution

 Providing Engraved service

1. Customized and Eco-friendly bamboo straws of different sizes

2. Made by Organic material

3. Unique packaging with punch made by the jute bag.

11
4.5 4 P’s Marketing Strategy

4.5.1 Product Strategy

To make our product outstand the competitors in our business, we will ensure the quality and safety
of our products always satisfy our customers.

Packaging

Our product comes neatly packaged in unique eco-friendly packaging with punch made by the jute
bag, natural storage bags designed to help people think responsibly and promote their reusable
bamboo straws every day.

Labeling/Customized
Our company provides customization services such as resizes and engraving the bamboo straws to
attract more customers. So, our customers can request any size and engrave their straw with any
logo or design they like. Our product comes in two sizes: the regular size for the standard beverage,
fully liquid, and the large size suitable for Boba drink or drink that has topped. For engraving,
customers can send and upload personalized messages with their logo or name to any of our social
media accounts. Personalized bamboo straws look fantastic across social media

4.5.2 Price Strategy

Price is the quantity of payment or compensation given by one party to the other in order to get
the return for goods or services. It is essential as it determines our company’s profit and survival.
Two factors affect our pricing strategy to maximize our earnings: internal and external factors. In
our company, the external factor that affects our pricing strategy is marketing management cost,
while the external factor is the competitive environment.
Our marketing management decided to sell the straw in four sets: A, B, C, and D. Our company
decided to set the price at BDT 10.00 for set A. This set includes the regular size Bamboo straw,
brush, and pouch. Then SET B cost BDT 12.00, including the Boba size straw, brush, and pouch.
SET C and SET D are the same set, A and B, but they are more special because they include the
engraving service. The engraving cost is BDT 8.00 for each Set. As we mentioned before, our
product provides size customization, so our customers can personally request for resizes the straw
with the length they want, which costs BDT 9.00 per set.

12
 4.5.3 Place Strategy

Place strategy is also known as distribution strategy, wherein the organization decides the mode
of distribution for the product. The pacing strategy plays an essential role in the product’s
marketing strategy for development. We have chosen the market, cafe, or restaurant adjacent to
the University Putra Malaysia. Our main target market is UPM staff and students.

Furthermore, we also decided to make it easy for our customers to find our product by using the
shopping platform apps, Daraz apps. We chose these apps because Daraz is the go-to platform if
you want to start selling online at a low cost and big money: commission-free selling and free
shipping.

4.5.4 Promotion Strategy

Promotion is the marketer’s communication to provide information to different parties about the
products. It is a communication process that involves data, persuasion, and influence on the
customer. In order to get customers’ attention and obtain a more significant market share, Bamboos
Co. uses `digital marketing, internet networking, or social media marketing.

We have set up social media accounts, Instagram, Facebook, Daraz, and Bikroy.com, to create
awareness among people about our company. The marketing team will upload the promotional
content to the social media platforms. This is because most people will be asked to stay at home
due to this pandemic. With that, an online platform is the easiest way to buy anything that we want
without going out. Moreover, online shopping has become trending in this era, and all these social
media sites have become the hottest websites, especially Instagram, which has a high rating in
advertising. Many companies use social media to advertise their product and service by putting
their corporate information in their accounts.

13
Social Media Advantages

The advantage of using all these social media marketing is that it is free and can reach a large
amount of the target market. We also use this social media platform to do the hard and soft selling.

We fully develop every post to maintain the originality of the post. In addition, we will continually
update our post and story feeds to make sure the customers are more exposed to our product. Next,
we also take advantage of the media’s hashtag usage. We are using hashtags such as #Bamboos,
#SafeTheEarth, and more to make it easier for customers to find or provide feedback on our
products. The marketing team uses WhatsApp, Daraz apps, and direct messages on Facebook and
Instagram as the medium for the ordering process.

Similarly, we will place the generated links on each social media to facilitate the product ordering
process. Our company also makes sure transactions with our customers are easy and user-friendly.
Finally, we also produce videos to promote our sales, and using videos to promote products is the
highest social media reach for views and engagement.

As for Bamboos Co, we tend to focus more on WhatsApp groups, Daraz, and Instagram since our
target market is more DU students. In the WhatsApp group, many students are involved, such as
on faculty, college or hostels, and club groups WhatsApp and Instagram are more popular among
the students as the place they spend most of their time.

14
 5.0 OPERATIONS PLANNING

5.1 Location and Places

The Bamboo straw will be sold via online platforms, and our company members in the warehouse
will handle the process of manufacturing and packaging. The production team resizes and polishes
the Bamboo at the warehouse. The online platforms are Instagram, Facebook, Daraz, Bikroy.com,
and WhatsApp. The supplies will be directly delivered to the responsible members for further
processing based on our customer’s order.

The bamboo stock was from a supplier via the Daraz platform, and the pouch supplies were from
Tania Cargo Service. Moreover, we order coconut fiber cleaning brush stock and packing Boxes
from the Daraz. We also surveyed purchasing and made sure that our supplies were reasonable.
All the supplies are ordered online and delivered to our company via specialized courier due to the
Covid- 19 pandemic.

5.2 Objective of Operations

Our objective is to produce Bamboo Straw to ensure that all the equipment and material are run
smoothly and to maintain that all products are effective and of good quality. We also must gain
customers’ trust and satisfaction with our service, including preparation, packaging, and delivery.
We also make sure our products are well sanitized and safe for use. In addition, our company has
ultimate accountability for profit and loss and seeks to maximize return on investment for the

5.3 Operation Strategies

A few strategies have been set up to ensure that our business runs smoothly throughout the week
and meets our objectives.

 Build a delivery service schedule.

 Make sure the products that are being delivered meet the guarantee that has been offered
by us.
 Ask for feedback and star given upon our products.

15
5.4 Supplier

We have discussed and surveyed many suppliers on the best way to provide quality materials at a
reasonable price. Customer satisfaction is the biggest hope that a company can give as a company
to them. Thus, we have decided on the following suppliers as our supplies providers:

1. Tania Cargo Service – For Bamboo Stock

2. Success Accessories Co.- For Pouch Supplies

5.5 Process Planning

We buy the bamboo stick from the shop and keep them at our warehouse located in Mirpur

Measure 20cm on the bamboo cane, mark it with pencil & then carefully cut the cane with electric jig
saw

Sandpaper was used and sand until smooth or desired to remove the rough edges and green bamboo.
We should use a fine sandpaper

The bamboo was in a boiling salt water solution to detoxify, cook and change the water 2-3 times
until the water becomes cleaner

The straw was removed from the water and it was dried naturally. The bamboo straw was
engraved and customized to customers

The bamboo straw packaged using coconut fiber cleaning brush and delivered to the customers

16
5.6 Machinery and Equipment Including GST

No Item Price Per Unit Quantity (Unit) Total

(BDT) (BDT)
1 Sandpaper 190 3 570
2 Electric Jig Saw 1590 1 1590
3 Engraving pen 120 1 120
Total Cost 2280

Machinery and Equipment Including GST

Raw Materials
No Item Price Per Quantity Total
Unit (BDT)
(BDT)
1. Bamboo 210 1 packet 210
(1 packet have 20 sticks)
2. Pouch 84 100 8400
3. Coconut Fibre 57 100 5700
Cleaning Brush
4. Paper box 15 100 1500
Total Raw Material Expense for produce 100 unit bamboo straw 15810

17
 6.0 FINANCIAL PLAN

6.1 Introduction

A financial plan can be defined as a process of framing objectives, procedures, and budgets
regarding the financial activities of concern. This is done to ensure effectiveness and adequate
financial and investment policies.

Generally, the financial plan is used to know an individual’s current pay and future financial state
by using current known variables to predict future income, asset values, and withdrawal plans.

A financial plan is one of the most crucial parts of a business. Some of the importance of a financial
plan are:

 A financial plan provides the direction of one’s business.

 It also helps understanding how finances impact one’s business.

 Additionally, it helps to manage income better.

6.2 Objective of the Financial Department

A few objectives are as below:

 Firstly, it determines capital requirements.

 Secondly, it utilizes the fund sufficiently for different purposes.

 Finally, it maintains proper cash flow.

18
6.3 Project Implementation Cost

Items and Descriptions (per unit) for SET 1 cost per unit

 Regular Size straw 3.6

 Coconut fibre cleaning brush 57
84
 Pouch
15
 Paper box

total 159.6

Items and Descriptions (per unit) for SET 2 cost per unit

 Boba Size straw 4.5

 Coconut fibre cleaning brush 57
84
 Pouch
15
 Paper box

total 160.5

Items and Descriptions (per unit) for SET 3 cost per unit

 Boba Size straw 4.5

 Coconut fibre cleaning brush 57
84
 Pouch
15
 Paper box
 Engrave Service
total 160.5

Items and Descriptions (per unit) for SET 4 cost per unit

 Regular Size straw 3.6

 Coconut fibre cleaning brush 57
84
 Pouch
15
 Paper box
 Engrave Service
Total 159.6

19
Source of Fund

Our own money is used as the start-up capital with a contribution of BDT 3000.00 per shareholder,
bringing the total start-up to BDT 21000.00.

6.4 List of Expenses

List of Quantity Cost Total Variable Fixed Cash Non-cash

expenses per (BDT) Cost Cost Expenses Expenses
unit
(BDT)
Transportation 1 60 60 / /

Purchase of equipment:

Sandpaper 3 190 573.3 / /

Electric Jigsaw 1 1590 1590 / /
Engraving pen 1 114 114 / /

Administrative cost:
Utility fee 1 170.4 170.4 / /
Purchase of Raw Material:

Bamboo 2 packets 207 414 / /

(20 sticks
each)
Pouch 100 84 8400 / /
Coconut fibre 100 57 5700 / /
cleaning brush
Paper box 100 15 1500 / /
Total 18521.7

Twelve partners contributed a total of BDT 21000.00 to cover all business expenses, which is BDT
18521.7, consisting of all cash expenses. Expenses are in terms of transportation (delivery),
purchase of raw materials, equipment, and administrative fees.

20
6.5 Record of List of Sales

Selling Price Cost price per

Set of Items Unit sold
NO (BDT) unit (BDT)

SET 1
 Regular size Straw
1.  Coconut fibre cleaning 15 300 159.6
brush
 Pouch
SET 2
 Boba size straw
2.  Coconut fiber cleaning 25 360 160.5
brush
 Pouch
SET 3
 Boba size straw
 Coconut fibre cleaning
3. 35 600 160.5
brush
 Pouch
 Engrave Service
SET 4
 Regular size Straw
 Coconut fibre cleaning
4. 25 540 159.6
brush
 Pouch
 Engrave Service
Total Sales 48000
Other Expenses 18521.7
Net Profit 29478.3

21
6.6 Income Statement

BambooS Co
INCOME STATEMENT
FOR 3 MONTHS ENDING 22 JUNE 2022

Sales Amount (BDT) Amount (BDT)

15 units of set 1 @ 300 tk 4500

25 units of set 2 @ 360 tk 9000

35 units of set 3 @ 600 tk 21000

25 units of set 4 @ 540 tk 13500

Total Sales 48000

Minus: Cost of good sold

Set 1 2394

Set 2 4012.5

Set 3 5617.5

Set 4 3990

Total cost of goods 16014

Gross profit 31986

Minus other expenses

Transportation(delivery) 60

Sandpaper 573.3

Electric jig saw 1590

Engraving Pen 114

Utility Fee 170.4

Total expenses 2507.7

Net profit 29478.3

22
After one month of business, BambooS Co. ended up with BDT 48000 from 7 different products.
This includes selling 15 units of Set 1, 25 units of Set 2, 35 units of Set 3, and 30 units of Set 4.
Leftovers for bamboo straws are found. The income statement shows that the business’s net profit
after one month of operation is BDT 29478.3, approximately 98.8% of capital invested into the
business.

6.7 Cash Flow Statement

BambooS Co
CASH FLOW STATEMENT
FOR 3 MONTHS ENDING 22 JUNE 2022

Cash in hand in beginning 21000

Cash in flow:

Cash sales 48000

Net cash inflow 69000

Cash outflow:

Cash expenses 18521.7

Surplus 50478.3

The case flow statement shows that the initial capital on hand is BDT 21000, and at the end of the
business, the total surplus (after deducting all expenses) is BDT 50478.3

The BDT 50478.3 includes BDT 3000 capital invested by every shareholder at the beginning of
the business. By dividing the remaining money after deduction, each shareholder would find
themselves receiving an extra 4200 tk.

23
6.8 Balance Sheet

BambooS Co
BALANCE SHEET
AS AT 22 MARCH 2022

Asset BDT Liability BDT

Cash on hand 21000 Loan 0.00

Owner’s equity

Initial capital share 21000

Total asset 21000 Total liability & owners 21000

equity

BambooS Co.
BALANCE SHEET
AS AT 22 MARCH 2022

Asset BDT Liability BDT

Cash in hand 50478.3 loan 0.00

Owner’s equity

Initial capital share 21000

Net profit 29478.3

Total asset 50478.3 Total liability & owner’s 50478.3

equity

At the start of the business (22 March 2021), the initial capital share is BDT 21000. There is no
liability such as a loan.

At the end of 9 weeks’ business (22 June 2021), the cash on hand increased to BDT 50478.3, as
well as the owner’s equity. The firm’s net worth is BDT 50478.3, done by subtracting liabilities
from assets.

24
6.9 Financial Analysis

Financial Analysis:
Day 1 Day 2 Day 3 Day 4 Day 5
Types of product
Set- 1
Units sold 5 3 2 5 15
Price per unit BDT 300 BDT 300 BDT 300 BDT 300 BDT 300
Total sales BDT 1500 BDT 900 BDT 600 BDT 1500 BDT 1500
Cost of goods sold
Variable per unit BDT 159.6 BDT 159.6 BDT 159.6 BDT 159.6 BDT 159.6
Total BDT 798 BDT 478.8 BDT319.2 BDT 798 BDT 239.4

Set- 2
Units sold 7 5 9 4 25
Price per unit BDT 360 BDT 360 BDT 360 BDT 360 BDT 360
Total sales BDT 2520 BDT 1800 BDT 3240 BDT 1440 BDT 9000
Cost of goods sold
Variable per unit BDT159.6 BDT159.6 BDT159.6 BDT159.6 BDT159.6
Total BDT BDT 802.5 BDT BDT 642 BDT 4012.5
1123.5 1444.5
Set- 3
Units sold 8 6 9 12 35
Price per unit BDT 600 BDT 600 BDT 600 BDT 600 BDT 600
Total sales BDT 4800 BDT 3600 BDT 5400 BDT 7200 BDT 21000
Cost of goods sold
Variable per unit BDT159.6 BDT159.6 BDT159.6 BDT159.6 BDT159.6
Total BDT 1284 BDT 963 BDT BDT 1926 BDT 5617.5
1444.5
Set- 4
Units sold 10 5 6 4 25
Price per unit BDT 540 BDT 540 BDT 540 BDT 540 BDT 540
Total sales BDT 5400 BDT 2700 BDT 3240 BDT 2160 BDT 13500
Cost of goods sold
Variable per unit BDT159.6 BDT159.6 BDT159.6 BDT159.6 BDT159.6
Total BDT 1596 BDT 798 BDT 957.6 BDT 638.4 BDT 3990

Total sales BDT BDT 9000 BDT 12480 BDT 12300 BDT 48000
142200
Total of goods sold BDT BDT BDT BDT BDT 16014
4801.5 3042.3 4153.8 4004.4

25
 𝑁𝑒𝑡 𝑝𝑟𝑜𝑓𝑖𝑡
Net profit margin= ×100
𝑡𝑜𝑡𝑎𝑙 𝑠𝑎𝑙𝑒𝑠
𝟐𝟗𝟒𝟕𝟖.𝟑
= ×100
48000

= 61.42%
Weighted Contribution Margin
Set 1 Set 2 Set 3 Set 4 Total Ratio
Sales 4500 9000 21000 13500 48000 100%
(BDT) (9.4%) (18.75%) (43.75%) (28.13%)
Variable 2394 4012.5 5617.5 3990 16014 33.36%
Cost
(BDT)
Contribution 2106 4987.5 15382.50 9510 31986 66.6%
Margin
(BDT)
Weighted 0.47 0.55 0.73 0.70 0.66
Contribution
Margin

𝑻𝒐𝒕𝒂𝒍 𝑪𝒐𝒏𝒕𝒓𝒊𝒃𝒖𝒕𝒊𝒐𝒏 𝑴𝒂𝒓𝒈𝒊𝒏

Weighted Contribution Margin Ratio = 𝑻𝒐𝒕𝒂𝒍 𝑺𝒂𝒍𝒆𝒔

31986
48000
= 0.66

𝐓𝐨𝐭𝐚𝐥 𝐅𝐢𝐱𝐞𝐝 𝐂𝐨𝐬𝐭

Break-Even Point (BDT) = 𝐖𝐞𝐢𝐠𝐡𝐭𝐞𝐝 𝐜𝐨𝐧𝐭𝐫𝐢𝐛𝐮𝐭𝐢𝐨𝐧 𝐦𝐚𝐫𝐠𝐢𝐧 𝐫𝐚𝐭𝐢𝐨
𝟐𝟓𝟎𝟒.𝟕
=
𝟎.𝟔𝟔

= BDT 3795
𝐍𝐞𝐭 𝐩𝐫𝐨𝐟𝐢𝐭
Return on Investment (ROI) = 𝐜𝐚𝐩𝐢𝐭𝐚𝐥 𝐢𝐧𝐯𝐞𝐬𝐭𝐦𝐞𝐧𝐭
X 100
𝟐𝟗𝟒𝟕𝟖.𝟑
= X 100
𝟒𝟖𝟎𝟎𝟎

= 61.42%

BambooS Co. has a net profit margin of 61.42%. BambooS Co. also has a break-even point of
BDT 3795. Sales passing this break-even point means that BambooS can start making profits.
Set 1 has a break-even point at BDT 11.90 and set 2 have it at BDT 23.72. The break-even point
for set 3 is BDT 55.34, while set 4 has a break-even point of BDT 35.58.
The return-on-investment value for the business is or 61.42%. This means for every BDT 1 capital
invested in the business, the shareholders can get back BDT 0.61 as profit.

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 7.0 CONCLUSION

Based on the business plan or business proposal example that we have made, BambooS Co. will
give us profitable returns. The assumptions we made for these three months are conservative as
we know that our company is still in the beginning, and the marketing and promotion are still in
the early phase. The company sets systematic planning to reach the target. Thus, BambooS Co. are
very confident that our company will be able to grow in the future and become the most popular
brand in the world.

We will always ensure that everyone in the company cooperates well in order to achieve the
company’s target profit. We hope that BambooS Co. will be the best company that produces
environmentally friendly straws for the customer of DU students and staff and maybe all over the
world.

Problem Faced and Solutions in Business

Every business will need to face many obstacles to sustain the industry’s success. As a new
business, we also must face many things to achieve our company’s goal.

First of all, before we successfully finalized the product we would sell, everyone gave their
opinions and ideas. This leads to 10 different products and services on the list. So we need to vote
for the best one. We had faced a healthy argument on choosing the best product for the company.
After brainstorming for a week, we finally came out with the idea of producing an eco-friendly
product. We centralized the environmental issues and finally decided to produce and sell bamboo
straw.

Moreover, we also have to face a conflict in choosing the supplier for our business. We need to
find the best supplier that offers the most reasonable price for us to produce the bamboo straw.
The cost must be tele with our starting capital. To solve this, everyone has done their research on
all the possible suppliers until we find the best one to choose.

Based on all the problems and solutions, we can see that we are managing to face every obstacle
in our business journey if we cooperate well. Besides, the company’s goals and objectives make
us stay motivated and committed to doing our jobs.

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