ENT530 PRINCIPLES OF ENTREPRENEURSHIP NMA/SMP/MARCH2022

ENT530 PRINCIPLES OF ENTREPRENEURSHIP

SOCIAL MEDIA PORTFOLIO

TAKOIISHII HOUSE VENTURE

FACULTY/PROGRAM ADMINISTRATIVE SCIENCE AND POLICY STUDIES

SEMESTER 3

GROUP AM2283B

STUDENT NAME & ID 1)NURUL KHAIRUN NADZIRAH BINTI MUHD YUNUS (2021106499)
2)NUR AYUNANIE NAJUA BINTI ABDUL HAMID (2021106069)
3)FARRA WARDINA BINTI MAHYUDDIN (2021127915)

LECTURER NAME NORHANIZA BINTI MD AKHIR

SUBMISSION DATE 10TH JUNE 2022

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ENT530 PRINCIPLES OF ENTREPRENEURSHIP NMA/SMP/MARCH2022

ACKNOWLEDGEMENT

First and foremost, we want to thank Allah SWT from the beginning until we are finally able
to complete this task assigned by our entrepreneurship lecturer. Despite the fact that this project is
very hard for us, because most of us, this is our first time taking this subject in our life and also our
first time running a business together, we tried our best to fulfill it with all of our efforts. Fortunately,
despite the difficulty,we are able to answer it properly following the guideline given by our lecturer,
so it really helps us a lot by doing this assignment. Also we know what we are doing for this
portfolio. In addition, we are very thankful to Puan Norhaniza for her assistance in ensuring that
this assignment is completed properly from the beginning. Although we are only communicating via
Google Classroom and Telegram, the explanation is very clear, and she will also respond to any of
my questions when we are unsure how to do this task patiently. Besides,we like to thank each
other because we are willing to collaborate as a groupmate on this project and run a business
together without doubt to produce the good outcomes at the end until successfully. Although we
only communicate over WhatsApp, we never give up on each other to explain about anything that
we are not clear about any matters, and try our best to respond to the discussion, especially giving
an idea that is really helpful in completing this assignment. Without the continued assistance and
guidance from each other on this assignment, we may not be able to do this task successfully.
Finally, we want to thank our beloved family for always being there for us from the beginning till
now, and for always understanding that we are a bit busy with all of our assignments. Many thanks
to all of them for providing us with ideas and motivation while we work on the assignment.

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ENT530 PRINCIPLES OF ENTREPRENEURSHIP NMA/SMP/MARCH2022

EXECUTIVE SUMMARY

Takoiishii House is a partnership business owned by three young entrepreneurs that offer
the best homemade takoyaki in town. We decided to relaunch one of the groupmate members' old
business as the demand for takoyaki from her previous loyal customers is high.The new business
has been set up in the middle of May 2022.

According to the customer review, our product has a unique and delicious taste due to the
homemade recipe of the takoyaki batter and the takoyaki sauce. This takoyaki has gained a lot of
attention from many people, especially among teenagers. It can be said 60% of our customers are
most likely in the age of 16 years old - 25 years old. As our target market is mostly teenagers, we
offer the customer an affordable price starting with RM 4.

In the first month after launching, Takoiishii House already sells 104 boxes of takoyaki sets
consisting of all of the types of boxes that we offer, which are “baby set, mini set , giant set and
celebration box”. The demand for the takoyaki keeps increasing, resulting in a good profit.

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ENT530 PRINCIPLES OF ENTREPRENEURSHIP NMA/SMP/MARCH2022

TABLE OF CONTENTS

ACKNOWLEDGEMENT 2
EXECUTIVE SUMMARY 2
TABLE OF CONTENTS 4
1.1 Go-Ecommerce registration 5
1.2 MyENT Certificates 8
1.3 SSM registration (partnership) 11
1.4. SSM Registration 14
2.1 Introduction of business 15
2.1.1 Name and address of the business 15
2.1.2 Organizational Chart 16
2.1.3 Mission and Vision 16
2.1.4 Description products / services 18
2.1.5 Price list 18
3.1 Facebook 21
3.1.1 Creating Facebook (FB) page 21
3.1.2 Customizing URL Facebook (FB) page 22
3.1.3 Acquire 91 likes or above 23
3.1.4 Facebook (FB) post – Teaser 24
3.1.5 Facebook (FB) post – Copywriting (Hard sell) 27
3.1.6 Facebook (FB) post – Copywriting (Soft sell) 35
3.1.7 Sales Report 40
4.1 Conclusion 60
RUBRIC 61

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ENT530 PRINCIPLES OF ENTREPRENEURSHIP NMA/SMP/MARCH2022

1.1 Go-Ecommerce registration

1) Nurul Khairun Nadzirah Binti Mohd Yunus

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ENT530 PRINCIPLES OF ENTREPRENEURSHIP NMA/SMP/MARCH2022

2) Farra Wardina Binti Mahyuddin

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ENT530 PRINCIPLES OF ENTREPRENEURSHIP NMA/SMP/MARCH2022

3) Nur Ayunanie Najua Binti Abdul Hamid

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ENT530 PRINCIPLES OF ENTREPRENEURSHIP NMA/SMP/MARCH2022

1.2 MyENT Certificates

1) Nurul Khairun Nadzirah Binti Mohd Yunus

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ENT530 PRINCIPLES OF ENTREPRENEURSHIP NMA/SMP/MARCH2022

2) Farra Wardina Binti Mahyuddin

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ENT530 PRINCIPLES OF ENTREPRENEURSHIP NMA/SMP/MARCH2022

3) Nur Ayunanie Najua Binti Abdul Hamid

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ENT530 PRINCIPLES OF ENTREPRENEURSHIP NMA/SMP/MARCH2022

1.3 SSM registration (partnership)

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ENT530 PRINCIPLES OF ENTREPRENEURSHIP NMA/SMP/MARCH2022

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ENT530 PRINCIPLES OF ENTREPRENEURSHIP NMA/SMP/MARCH2022

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1.4. SSM Registration

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ENT530 PRINCIPLES OF ENTREPRENEURSHIP NMA/SMP/MARCH2022

2.1 Introduction of business

2.1.1 Name and address of the business

Business name : Takoiishii. house

Takoiishii.house is the business name that has been created by us based on the
product that we sell to the customers. The words “tako” stand from the word
takoyaki, a famous quintessential Japanese street food in Japan. While, “oiishii” is
derived as ‘oishi’ from Japanese words which means delicious and good. The
combination of these two words had been used to create the name of our business
which means delicious takoyaki to be served to the customer.

Business address : No. 32, Lorong ⅔, Taman Bahagia Delima, 72000

Kuala Pilah. Negeri Sembilan.
The location of this business is actually one of our group members' houses. We
decided to relaunch her old business as the demand from her previous loyal
customers is high. Other than that, all of the equipment needed to complete the
process of making takoyaki was already available in her house. We take this
opportunity to bring back the best takoyaki in town to her loyal customers again

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ENT530 PRINCIPLES OF ENTREPRENEURSHIP NMA/SMP/MARCH2022

2.1.2 Organizational Chart

This business is a partnership business where 3 young entrepreneurs together manage the
business process with their own assigned position. Basically, the main chef is the one who will
control and direct the food preparation process and also prepare the dishes with the help from the
assistant chef. While the customer service manager, will deal with the customer through Whatsapp
and Direct Message on Facebook to receive orders and to deal with the delivery boy to make sure
the customer received their order in good condition. Marketing manager is the one who is
responsible for the marketing strategy. For example, the posts made on Facebook to attract the
customers.
Since this business is operating while we are students, we decided to hire part time workers
to help us with the business. We offer the assistant chef with RM 5 per hour and it depends on the
operating hours of the business. While for the delivery boy we offer him the money as much as the
delivery rate received per day. There is no fixed income for the delivery boy. For instance, the
delivery rate is not counted in our business account.

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ENT530 PRINCIPLES OF ENTREPRENEURSHIP NMA/SMP/MARCH2022

2.1.3 Mission and Vision

Mission :
“We are dedicated to our promise of delivering the best quality products and services to our
customers who have relied on us for a long time.We are committed to creating the best
takoyaki to suit local tastes as well as international standards.”

Vision :
“Through consistency and quality in products and services we will strive to exceed
customer expectations and thereby increase profitability.”

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ENT530 PRINCIPLES OF ENTREPRENEURSHIP NMA/SMP/MARCH2022

2.1.4 Description products / services

The idea of Takoiishii House is to serve one of Japan’s most famous street foods; takoyaki.
We created this brand with the purpose of bringing an affordable but luxury taste of takoyaki to our
customers. Japanese street foods have always been favourites among the locals, such as dango,
taiyaki, kakigori and most specifically, takoyaki. We took this opportunity to show to our customers
the special value of this particular street delicacy.

There are several reasons we decided to build this business. First and foremost, we wanted
to introduce our own interpretation of Japanese takoyaki that suits the locals’ taste buds. Second,
we saw how popular fusing elements of different food cultures to create interesting cuisines and
the rising popularity of cheese being in almost every street snack gave us the chance to try
incorporating it into our takoyaki recipes. Lastly, we simply wanted to serve the excellent quality of
food at a cheap price.

Our business is based in Kuala Pilah where we provide the delivery services for our
customers. We provide the lowest delivery rate the customers could ever get in which the range is
around RM 1 to RM 5 depending on the areas. Not only that, we also have a lot of promotions
going on for our regular and new customers so they can always enjoy our service to them. Loyal
and repeating customers are so important for our business to keep afloat in this heavily saturated
industry.

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2.1.5 Price list

MENU

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ENT530 PRINCIPLES OF ENTREPRENEURSHIP NMA/SMP/MARCH2022

DELIVERY RATE

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ENT530 PRINCIPLES OF ENTREPRENEURSHIP NMA/SMP/MARCH2022

3.1 Facebook
3.1.1 Creating Facebook (FB) page

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ENT530 PRINCIPLES OF ENTREPRENEURSHIP NMA/SMP/MARCH2022

3.1.2 Customizing URL Facebook (FB) page

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ENT530 PRINCIPLES OF ENTREPRENEURSHIP NMA/SMP/MARCH2022

3.1.3 Acquire 91 likes or above

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 ENT530 PRINCIPLES OF ENTREPRENEURSHIP NMA/SMP/MARCH2022

3.1.4 Facebook (FB) post – Teaser

1. This is our first post in a video teaser that 2. This is our second post in a video teaser that
shows the product that we are going to launch shows the product that we are going to launch
on our facebook page. on our facebook page.

3. This is our third post in a poster as a teaser to 4. This is our fourth post in a poster as a teaser
show the product that we are going to launch on to show the product that we are going to launch
our facebook page. on our facebook page.

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 ENT530 PRINCIPLES OF ENTREPRENEURSHIP NMA/SMP/MARCH2022

5. This is our fifth post in a poster as a teaser to 6. This is our second last post in a video teaser
show the product that we are going to launch on that shows the product that we are going to
our facebook page. launch on our facebook page.

7. This is our last post teaser in a poster that

shows the product that we are going to launch
on our facebook page.

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ENT530 PRINCIPLES OF ENTREPRENEURSHIP NMA/SMP/MARCH2022

3.1.5 Facebook (FB) post – Copywriting (Hard sell)

1. 2.

3. 4.

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5. 6.

7. 8.

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ENT530 PRINCIPLES OF ENTREPRENEURSHIP NMA/SMP/MARCH2022

9. 10.

11. 12.

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ENT530 PRINCIPLES OF ENTREPRENEURSHIP NMA/SMP/MARCH2022

13. 14.

15. 16.

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3.1.6 Facebook (FB) post – Copywriting (Soft sell)

1. 2.

3. 4.

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5. 6.

7. 8.

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9. 10.

11. 12.

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13. 14.

15. 16.

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ENT530 PRINCIPLES OF ENTREPRENEURSHIP NMA/SMP/MARCH2022

3.1.7 Sales Report

MAY SALES REPORT

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ENT530 PRINCIPLES OF ENTREPRENEURSHIP NMA/SMP/MARCH2022

JUNE SALES REPORT

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Business Name Date Type Marketplace Others Total Expenses Expenses Total Descriptions Create (if any)
Marketplace (if Sales Category Subcategory Expenses d At any) (RM) (RM)

VENTURE 2022 nses 2022

TAKOIISHII HOUSE 13/05/ expe Goods Raw material 10.45 Cheese 30/0
VENTURE 2022 nses 2022

TAKOIISHII HOUSE 13/05/ expe Goods Raw material 11.5 Seaweed flakes 30/0
VENTURE 2022 nses 2022

TAKOIISHII HOUSE 13/05/ expe Utilities Others 50 Food packaging 30/0

VENTURE 2022 nses 2022

TAKOIISHII HOUSE 17/05/ offlin 10 GIANT SET 30/0

VENTURE 2022 e 2022

TAKOIISHII HOUSE 17/05/ offlin 5 MINI SET 30/0

VENTURE 2022 e 2022

TAKOIISHII HOUSE 17/05/ offlin 4 BABY SET 30/0

VENTURE 2022 e 2022

TAKOIISHII HOUSE 17/05/ offlin 22 GIANT + CHEESE x 2 30/0

VENTURE 2022 e 2022

TAKOIISHII HOUSE 17/05/ offlin 32 MINI + CHEESE X 2 30/0

VENTURE 2022 e GIANT X 1 2022

TAKOIISHII HOUSE 17/05/ offlin 22 GIANT + CHEESE x 2 30/0

VENTURE 2022 e 2022

TAKOIISHII HOUSE 17/05/ offlin 11 GIANT + CHEESE 30/0

VENTURE 2022 e 2022

TAKOIISHII HOUSE 17/05/ offlin 6 MINI CHEESE 30/0

VENTURE 2022 e 2022

42
TAKOIISHII HOUSE 17/05/ offlin 11 GIANT CHEESE 30/0
VENTURE 2022 e 2022

TAKOIISHII HOUSE 17/05/ offlin 12 MINI CHEESE 30/0

VENTURE 2022 e 2022

TAKOIISHII HOUSE 17/05/ offlin 6 MINI CHEESE 30/0

VENTURE 2022 e 2022

Business Name Date Type Marketplac Others Total Expenses Expenses Total Descriptions Crea
e Marketplace (if Sales Category Subcategory Expenses edA
(if any) any) (RM) (RM)

TAKOIISHII HOUSE 17/05/ offlin 10 Mini set x 2 30/0

VENTURE 2022 e 2022

TAKOIISHII HOUSE 13/05/ expe Goods Raw material 25 Wheat flour x 10 30/0
VENTURE 2022 nses 2022

TAKOIISHII HOUSE 17/05/ offlin 5 MINI SET X 1 30/0

VENTURE 2022 e 2022

TAKOIISHII HOUSE 17/05/ offlin 6 MINI SET + CHEESE 30/0

VENTURE 2022 e 2022

TAKOIISHII HOUSE 14/05/ expe Goods Raw material 4.8 CORNSTARCH 30/0
VENTURE 2022 nses 2022

TAKOIISHII HOUSE 13/05/ expe Goods Raw material 7.13 TEPUNG TEMPURA 30/0
VENTURE 2022 nses 2022

TAKOIISHII HOUSE 13/05/ expe Goods Raw material 15.5 CHICKEN STOCK 30/0
VENTURE 2022 nses 2022

TAKOIISHII HOUSE 13/05/ expe Goods Raw material 36 EGG x 3 30/0

VENTURE 2022 nses 2022

TAKOIISHII HOUSE 14/05/ expe Goods Raw material 10 Tomato sauce x 2 30/0
VENTURE 2022 nses 2022

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TAKOIISHII HOUSE 13/05/ expe Goods Raw material 5.7 SUGAR x 2 30/0
VENTURE 2022 nses 2022

TAKOIISHII HOUSE 13/05/ expe Goods Raw material 15 SWEET SOY SAUCE 30/0
VENTURE 2022 nses (LARGE) x 1 2022

TAKOIISHII HOUSE 14/05/ expe Goods Raw material 5 Fish sauce x 2 30/0
VENTURE 2022 nses 2022

TAKOIISHII HOUSE 13/05/ expe Goods Raw material 9 Vinegar x 3 30/0

VENTURE 2022 nses 2022

TAKOIISHII HOUSE 13/05/ expe Goods Raw material 78.75 Bonito flakes x 3 30/0
VENTURE 2022 nses 2022

TAKOIISHII HOUSE 13/05/ expe Goods Raw material 17.2 Mayonnaise x 1 30/0

Business Name Date Type Marketplace Others Total Expenses Expenses Total Descriptions Create (if any)
Marketplace (if Sales Category Subcategory Expenses d At any) (RM) (RM)

TAKOIISHII HOUSE 17/05/ offlin 11 GIANT CHEESE 30/0

VENTURE 2022 e 2022

TAKOIISHII HOUSE 17/05/ offlin 6 MINI CHEESE 30/0

VENTURE 2022 e 2022

TAKOIISHII HOUSE 17/05/ offlin 11 MINI CHEESE 30/0

VENTURE 2022 e MINI 2022

TAKOIISHII HOUSE 17/05/ offlin 10 GIANT 30/0

VENTURE 2022 e 2022

TAKOIISHII HOUSE 17/05/ offlin 11 GIANT CHEESE 30/0

VENTURE 2022 e 2022

TAKOIISHII HOUSE 17/05/ offlin 10 MINI x 2 30/0

VENTURE 2022 e 2022

44
TAKOIISHII HOUSE 17/05/ offlin 6 MINI CHEESE 30/0
VENTURE 2022 e 2022

TAKOIISHII HOUSE 17/05/ offlin 10 GIANT 30/0

VENTURE 2022 e 2022

TAKOIISHII HOUSE 17/05/ offlin 6 MINI CHEESE 30/0

VENTURE 2022 e 2022

TAKOIISHII HOUSE 17/05/ offlin 11 MINI CHEESE 30/0

VENTURE 2022 e MINI 2022

TAKOIISHII HOUSE 17/05/ offlin 10 GIANT 30/0

VENTURE 2022 e 2022

TAKOIISHII HOUSE 19/05/ offlin 30 GIANT x 3 30/0

VENTURE 2022 e 2022

TAKOIISHII HOUSE 17/05/ offlin 11 MINI CHEESE 30/0

VENTURE 2022 e MINI 2022

TAKOIISHII HOUSE 19/05/ offlin 20 GIANT 30/0

VENTURE 2022 e 2022

TAKOIISHII HOUSE 19/05/ offlin 15 MINI X 3 30/0

Business Name Date Type Marketplace Others Total Expenses Expenses Total Descriptions Create (if any)
Marketplace (if Sales Category Subcategory Expenses d At any) (RM) (RM)

VENTURE 2022 e 2022

TAKOIISHII HOUSE 19/05/ offlin 23 MINI CHEESE x 3 30/0

VENTURE 2022 e BABY CHEESE 2022

TAKOIISHII HOUSE 19/05/ offlin 6 MINI CHEESE 30/0

VENTURE 2022 e 2022

45
TAKOIISHII HOUSE 19/05/ offlin 10 GIANT 30/0
VENTURE 2022 e 2022

TAKOIISHII HOUSE 19/05/ offlin 11 GIANT CHEESE 30/0

VENTURE 2022 e 2022

TAKOIISHII HOUSE 19/05/ offlin 5 MINI 30/0

VENTURE 2022 e 2022

TAKOIISHII HOUSE 19/05/ offlin 30 GIANT x 3 30/0

VENTURE 2022 e 2022

TAKOIISHII HOUSE 19/05/ offlin 5 MINI 30/0

VENTURE 2022 e 2022

TAKOIISHII HOUSE 19/05/ offlin 21 MINI x 3 30/0

VENTURE 2022 e MINI CHEESE x 1 2022

TAKOIISHII HOUSE 19/05/ offlin 11 GIANT CHEESE 30/0

VENTURE 2022 e 2022

TAKOIISHII HOUSE 19/05/ offlin 21 GIANT CHEESE 30/0

VENTURE 2022 e GIANT 2022

TAKOIISHII HOUSE 19/05/ offlin 12 SINGLE CHEESE x 2 30/0

VENTURE 2022 e 2022

TAKOIISHII HOUSE 19/05/ offlin 50 GIANT x 5 30/0

VENTURE 2022 e 2022

TAKOIISHII HOUSE 19/05/ offlin 10 GIANT 30/0

VENTURE 2022 e 2022

TAKOIISHII HOUSE 21/05/ offlin 11 GIANT 30/0

VENTURE 2022 e 2022

Business Name Date Type Marketplace Others Total Expenses Expenses Total Descriptions Create (if any)
Marketplace (if Sales Category Subcategory Expenses d At any) (RM) (RM)

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TAKOIISHII HOUSE 21/05/ offlin 10 GIANT 30/0
VENTURE 2022 e 2022

TAKOIISHII HOUSE 21/05/ offlin 16 GIANT CHEESE 30/0

VENTURE 2022 e MINI 2022

TAKOIISHII HOUSE 21/05/ offlin 11 GIANT CHEESE 30/0

VENTURE 2022 e 2022

TAKOIISHII HOUSE 21/05/ offlin 45 GIANT x 3 30/0

VENTURE 2022 e MINI x 3 2022

TAKOIISHII HOUSE 21/05/ offlin 10 GIANT 30/0

VENTURE 2022 e 2022

TAKOIISHII HOUSE 21/05/ offlin 20 GIANT x 2 30/0

VENTURE 2022 e 2022

TAKOIISHII HOUSE 21/05/ offlin 10 GIANT 30/0

VENTURE 2022 e 2022

TAKOIISHII HOUSE 29/05/ offlin 10 GIANT 30/0

VENTURE 2022 e 2022

TAKOIISHII HOUSE 21/05/ offlin 10 GIANT 30/0

VENTURE 2022 e 2022

TAKOIISHII HOUSE 21/05/ offlin 20 GIANT x 2 30/0

VENTURE 2022 e 2022

TAKOIISHII HOUSE 21/05/ offlin 12 MINI CHEESE x 2 30/0

VENTURE 2022 e 2022

TAKOIISHII HOUSE 21/05/ offlin 20 GIANT x 2 30/0

VENTURE 2022 e 2022

TAKOIISHII HOUSE 21/05/ offlin 20 GIANT x 2 30/0

VENTURE 2022 e 2022

TAKOIISHII HOUSE 21/05/ offlin 50 GIANT x 5 30/0

VENTURE 2022 e 2022

47
TAKOIISHII HOUSE 24/05/ expe Goods Raw material 69 Batter ingredients 30/0

Business Name Date Type Marketplace Others Total Expenses Expenses Total Descriptions Create (if any)
Marketplace (if Sales Category Subcategory Expenses d At any) (RM) (RM)

VENTURE 2022 nses 2022

TAKOIISHII HOUSE 24/05/ expe Goods Raw material 47.7 Sauce ingredients 30/0
VENTURE 2022 nses 2022

TAKOIISHII HOUSE 24/05/ expe Goods Raw material 106.4 Dressing ingredients 30/0
VENTURE 2022 nses 2022

TAKOIISHII HOUSE 24/05/ expe Utilities Others 50 Packaging 30/0

VENTURE 2022 nses 2022

TAKOIISHII HOUSE 29/05/ offlin 55 CELEBRATION BOX 30/0

VENTURE 2022 e WITH CHEESE 2022

TAKOIISHII HOUSE 29/05/ offlin 50 CELEBRATION BOX 30/0

VENTURE 2022 e 2022

TAKOIISHII HOUSE 29/05/ offlin 110 CELEBRATION BOX 30/0

VENTURE 2022 e WITH CHEESE x 2 2022

TAKOIISHII HOUSE 29/05/ offlin 50 CELEBRATION BOX 30/0

VENTURE 2022 e 2022

TAKOIISHII HOUSE 01/06/ offlin 20 COMBO SET D 07/0

VENTURE 2022 e 2022

TAKOIISHII HOUSE 01/06/ offlin 23 COMBO SET D CHEESE 07/0

VENTURE 2022 e 2022

TAKOIISHII HOUSE 01/06/ offlin 23 COMBO SET D CHEESE 07/0

VENTURE 2022 e 2022

48
TAKOIISHII HOUSE 01/06/ offlin 11 COMBO SET A CHEESE 07/0
VENTURE 2022 e 2022

TAKOIISHII HOUSE 01/06/ offlin 19.5 COMBO SET C CHEESE 07/0

VENTURE 2022 e 2022

TAKOIISHII HOUSE 01/06/ offlin 15.5 COMBO SET B CHEESE 07/0

VENTURE 2022 e 2022

TAKOIISHII HOUSE 01/06/ offlin 13.5 COMBO SET B 07/0

VENTURE 2022 e 2022

Business Name Date Type Marketplace Others Total Expenses Expenses Total Descriptions Create (if any)
Marketplace (if Sales Category Subcategory Expenses d At any) (RM) (RM)

TAKOIISHII HOUSE 01/06/ offlin 13.5 COMBO SET B 07/0

VENTURE 2022 e 2022

TAKOIISHII HOUSE 01/06/ offlin 17.5 COMBO SET C 07/0

VENTURE 2022 e 2022

TAKOIISHII HOUSE 01/06/ offlin 20 COMBO SET D 07/0

VENTURE 2022 e 2022

TAKOIISHII HOUSE 01/06/ offlin 19.5 COMBO SET C CHEESE 07/0

VENTURE 2022 e 2022

TAKOIISHII HOUSE 01/06/ offlin 9 COMBO SET A 07/0

VENTURE 2022 e 2022

TAKOIISHII HOUSE 01/06/ offlin 11 COMBO SET A CHEESE 07/0

VENTURE 2022 e 2022

TAKOIISHII HOUSE 01/06/ offlin 9 COMBO SET A 07/0

VENTURE 2022 e 2022

TAKOIISHII HOUSE 01/06/ offlin 19.5 COMBO SET C CHEESE 07/0

VENTURE 2022 e 2022

49
TAKOIISHII HOUSE 02/06/ offlin 9 COMBO SET A 07/0
VENTURE 2022 e 2022

TAKOIISHII HOUSE 02/06/ offlin 20 COMBO SET D 07/0

VENTURE 2022 e 2022

TAKOIISHII HOUSE 02/06/ offlin 17.5 COMBO SET C 07/0

VENTURE 2022 e 2022

TAKOIISHII HOUSE 02/06/ offlin 9 COMBO SET A 07/0

VENTURE 2022 e 2022

TAKOIISHII HOUSE 02/06/ offlin 23 COMBO SET D CHEESE 07/0

VENTURE 2022 e 2022

TAKOIISHII HOUSE 02/06/ offlin 20 COMBO SET D 07/0

VENTURE 2022 e 2022

TAKOIISHII HOUSE 02/06/ offlin 17.5 COMBO SET C 07/0

Business Name Date Type Marketplace Others Total Expenses Expenses Total Descriptions Create (if any)
Marketplace (if Sales Category Subcategory Expenses d At any) (RM) (RM)

VENTURE 2022 e 2022

TAKOIISHII HOUSE 02/06/ offlin 15.5 COMBO SET B 07/0

VENTURE 2022 e 2022

TAKOIISHII HOUSE 02/06/ offlin 20 COMBO SET D 07/0

VENTURE 2022 e 2022

TAKOIISHII HOUSE 02/06/ offlin 17.5 COMBO SET C 07/0

VENTURE 2022 e 2022

TAKOIISHII HOUSE 02/06/ offlin 15.5 COMBO SET B CHEESE 07/0

VENTURE 2022 e 2022

50
TAKOIISHII HOUSE 02/06/ offlin 19.5 COMBO SET C CHEESE 07/0
VENTURE 2022 e 2022

TAKOIISHII HOUSE 02/06/ offlin 15.5 COMBO SET B CHEESE 07/0

VENTURE 2022 e 2022

TAKOIISHII HOUSE 02/06/ offlin 11 COMBO SET A CHEESE 07/0

VENTURE 2022 e 2022

TAKOIISHII HOUSE 02/06/ offlin 23 COMBO SET B CHEESE 07/0

VENTURE 2022 e 2022

TAKOIISHII HOUSE 02/06/ offlin 11 COMBO SET A CHEESE 07/0

VENTURE 2022 e 2022

TAKOIISHII HOUSE 02/06/ offlin 19.5 COMBO SET C CHEESE 07/0

VENTURE 2022 e 2022

TAKOIISHII HOUSE 02/06/ offlin 19.5 COMBO SET C CHEESE 07/0

VENTURE 2022 e 2022

TAKOIISHII HOUSE 02/06/ offlin 15.5 COMBO SET B CHEESE 07/0

VENTURE 2022 e 2022

TAKOIISHII HOUSE 02/06/ offlin 23 COMBO SET D CHEESE 07/0

VENTURE 2022 e 2022

TAKOIISHII HOUSE 02/06/ offlin 11 COMBO SET A CHEESE 07/0

VENTURE 2022 e 2022

Business Name Date Type Marketplace Others Total Expenses Expenses Total Descriptions Create (if any)
Marketplace (if Sales Category Subcategory Expenses d At any) (RM) (RM)

TAKOIISHII HOUSE 02/06/ offlin 11 COMBO SET A CHEESE 07/0

VENTURE 2022 e 2022

TAKOIISHII HOUSE 02/06/ offlin 19.5 COMBO SET C CHEESE 07/0

VENTURE 2022 e 2022

51
TAKOIISHII HOUSE 02/06/ offlin 19.5 COMBO SET C CHEESE 07/0
VENTURE 2022 e 2022

TAKOIISHII HOUSE 05/06/ offlin 10 MINI SET x2 07/0

VENTURE 2022 e FREE BABY SET 2022

TAKOIISHII HOUSE 05/06/ offlin 12 MINI SET CHEESE x2 07/0

VENTURE 2022 e FREE BABYSET 2022

TAKOIISHII HOUSE 05/06/ offlin 11 GIANT SET CHEESE 07/0

VENTURE 2022 e 2022

TAKOIISHII HOUSE 05/06/ offlin 20 MINI SET x 4 07/0

VENTURE 2022 e FREE BABY SET x 2 2022

TAKOIISHII HOUSE 05/06/ offlin 12 MINI SET CHEESE x 2 07/0

VENTURE 2022 e FREE BABY SET 2022

TAKOIISHII HOUSE 05/06/ offlin 6 MINI BOX CHEESE 07/0

VENTURE 2022 e 2022

TAKOIISHII HOUSE 05/06/ offlin 22 GIANT CHEESE x 2 07/0

VENTURE 2022 e 2022

TAKOIISHII HOUSE 05/06/ offlin 10 MINI SET x 2 07/0

VENTURE 2022 e FREE BABY SET 2022

TAKOIISHII HOUSE 01/06/ expe Utilities Others 56 Gas x 2 07/0

VENTURE 2022 nses 2022

TAKOIISHII HOUSE 01/06/ expe Goods Raw material 0 - 07/0

VENTURE 2022 nses 2022

TAKOIISHII HOUSE 01/06/ expe Goods Raw material 47.7 Sauce ingredients 07/0
VENTURE 2022 nses 2022

TAKOIISHII HOUSE 01/06/ expe Goods Raw material 0 - 07/0

52
Business Name Date Type Marketplac Others Total Expenses Expenses Total Descriptions Crea
e Marketplace (if Sales Category Subcategory Expenses edA
(if any) any) (RM) (RM)

VENTURE 2022 nses 2022

TAKOIISHII HOUSE 01/06/ expe Utilities Others 75 Packaging 07/0

VENTURE 2022 nses 2022

TAKOIISHII HOUSE 08/06/ expe Salary Salary 300 60 hours x 5 08/0

VENTURE 2022 nses 2022

53
 TAKOIISHII.HOUSE DAILY SALES FOR THE DAY OF 17 MAY 2022
ADD ON CHEESE DELIVERY AREA/ DELIVERY
NAME SET SET PRICE QTY PRICE TOTAL
CHEESE PRICE PICKUP CHARGE
RM RM RM RM

CIK AZIE MINI SET 5 NO 0 2 10 SENALING 1 11

AMIRUL MINI SET 5 NO 0 1 5 SENALING 1 6
IMAN MINI SET 5 YES 1 1 6 PICKUP 0 6
KAK IDA GIANT SET 10 NO 0 1 10 PICKUP 0 10
KAK NGAH MINI SET 5 NO 0 1 5 PICKUP 0 5
HAJI DARUS BABY SET 4 NO 0 1 4 PICKUP 0 4
CIKGU AZIMAH GIANT SET 10 YES 1 2 22 SENALING 1 23
CIKGU AIDA MINI SET 5 YES NO 1 2 12 2 24
PEKAN KUALA PILAH
GIANT SET 10 0 1 10
KAK NAB GIANT SET 10 YES 1 2 22 PICKUP 0 22
SABRINA GIANT SET 10 YES 1 1 11 PICKUP 0 11
MIMI NARANG MINI SET 5 YES 1 1 6 SENALING 1 7
YATI GIANT SET 10 YES 1 1 11 SENALING 1 12
SYAHIRA MINI SET 5 YES 1 1 6 PICKUP 0 6
NANA MINI SET 5 YES 1 1 6 SENALING 1 7
AIDA GIANT SET 10 YES 1 1 11 PICKUP 0 11
KAK MIRA MINI SET 5 YES 1 1 6 PICKUP 0 6
AINA MINI SET 5 YES NO 1 1 6 3 14
MELANG
MINI SET 5 0 1 5
FARAH GIANT SET 10 NO 0 1 10 TANJUNG 4 14
AMIRA GIANT SET 10 YES 1 1 11 TANJUNG 4 15
KAK CHA MINI SET 5 NO 0 2 10 PEKAN KUALA PILAH 2 12
IZZATTI MINI SET 5 YES 1 1 6 TANJUNG 4 10

54
AZWA GIANT SET 10 NO 0 1 10 MELANG 3 13
NAQIYAH MINI SET 5 YES 1 1 6 TANJUNG 4 10
CUST MIMI MINI SET 5 YES NO 1 1 6 2 13
PEKAN KUALA PILAH
MINI SET 5 0 1 5
KAK ZIE GIANT SET 10 NO 0 1 10 SENALING 1 11
DANIA MINI SET 5 YES 1 1 6 TANJUNG 4 10
AIMAN MINI SET 5 NO 0 1 5 PICKUP 0 5

TAKOIISHII.HOUSE DAILY SALES FOR THE DAY OF 19 MAY 2022

ADD ON CHEESE DELIVERY AREA/ DELIVERY
NAME SET SET PRICE QTY PRICE TOTAL
CHEESE PRICE PICKUP CHARGE
RM RM RM RM

ZULAIKHA GIANT SET 10 NO 0 3 30 TANJUNG 4 34

KAK ZIE GIANT SET 10 NO 0 1 10 SENALING 1 11
AISHAH MINI SET 5 NO 0 3 15 MELANG 3 18
ZIRAH MINI SET 5 YES 1 3 18 PICKUP 0 23
BABY SET 4 YES 1 1 5

MIRA KADIR MINI SET 5 YES 1 1 6 MELANG 3 9

JIHA GIANT SET 10 NO 0 1 10 TANJUNG 4 14
PEKAN KUALA
AINI GIANT SET 10 YES 1 1 11 2 13
PILAH
KAK NGAH MINI SET 5 NO 0 1 5 PICKUP 0 5
KAK ZAH GIANT SET 10 NO 0 3 30 SENALING 1 31
IKA MINI SET 5 NO 0 1 5 SENALING 1 6
AQISH MINI SET 5 NO 0 3 15 TANJUNG 4 25
MINI SET 5 YES 1 1 6

AINA INSYIRAH GIANT SET 10 YES 1 1 11 MELANG 3 14

55
CIK ITA GIANT SET 10 YES NO 1 1 11 4 25
GIANT SET 10 0 1 10 TANJUNG

PEKAN KUALA
CIKGU YUNUS MINI SET 5 YES 1 2 12 2 14
PILAH
CIKGU AZIMAH GIANT SET 10 NO 0 5 50 SENALING 1 51
CIK KOCOM GIANT SET 10 NO 0 1 10 PICKUP 0 10

TAKOIISHII.HOUSE DAILY SALES FOR THE DAY OF 21 MAY 2022

ADD ON CHEESE DELIVERY AREA/ DELIVERY
NAME SET SET PRICE QTY PRICE TOTAL
CHEESE PRICE PICKUP CHARGE
RM RM RM RM

ADILA GIANT SET 10 NO 0 1 10 MELANG 3 13

FATIN GIANT SET 10 NO 0 1 10 MELANG 3 13
EFA GIANT SET 10 YES NO 1 1 11 1 17
MINI SET 5 0 1 5 SENALING

MIRA KADIR GIANT SET 10 YES 1 1 11 MELANG 3 14

KAK CHA GIANT SET 10 NO 0 3 30 PEKAN KUALA 2 47
MINI SET 5 NO 0 3 15 PILAH

AZWA GIANT SET 10 NO 0 1 10 MELANG 3 13

CIKGU FAZIYATON GIANT SET 10 NO 0 2 20 SENALING 1 21
CIK KECOM GIANT SET 10 NO 0 1 10 PICKUP 0 10
CIK YATT GIANT SET 10 NO 0 1 10 PICKUP 0 10
MIRA TANJUNG GIANT SET 10 NO 0 1 10 TANJUNG 4 14
NADIEN GIANT SET 10 NO 0 2 20 TANJUNG 4 24
IKHWAN MINI SET 5 YES 1 2 12 MELANG 3 15
MAKLONG ZIAH GIANT SET 10 NO 0 2 20 TANJUNG 4 24

56
JIRAN MAKLONG GIANT SET 10 NO 0 2 20 TANJUNG 4 24
PEKAN KUALA
AINA GIANT SET 10 NO 0 5 50 52
PILAH 2

TAKOIISHII.HOUSE DAILY SALES FOR THE DAY OF 29 MAY 2022 (PREORDER ONLY)

ADD ON CHEESE DELIVERY AREA/ DELIVERY

NAME SET SET PRICE QTY PRICE TOTAL
CHEESE PRICE PICKUP CHARGE
RM RM RM RM

KAK LONG WANIE CELEBRATION SET 50 YES 5 1 55 PICKUP 0 55

KAK IDA MELANG CELEBRATION SET 50 NO 0 1 50 PICKUP 0 50
DATO' YASSIN CELEBRATION SET 50 YES 5 2 110 PICKUP 0 110
CIKGU NASARAH CELEBRATION SET 50 NO 0 1 50 PICKUP 0 50

57
 JUNE COMBO SALES DAY 1 (1/6/2022)

DELIVERY
CUSTOMER NAME SET CHEESE PRICE DELIVERY AREA TOTAL
PRICE
ADILA SET D NO 20 MELANG 3 23
PEKAN KUALA
KAK SITI SET D YES 23 2 25
PILAH
AZWA SET D YES 23 MELANG 3 26
PEKAN KUALA
CIKGU YUNUS SET A YES 11 2 13
PILAH
YUSMA SET C YES 19.5 TANJUNG 4 23.5
NATASHA SET B YES 15.5 PICKUP 0 15.5
PEKAN KUALA
ALIYA SET B NO 13.5 2 15.5
PILAH
SYAHIRA SET B NO 13.5 PICKUP 0 13.5
AIDA SET C NO 17.5 PICKUP 0 17.5
KAK ITA SET D NO 20 TANJUNG 4 24
KAK NGAH SET C YES 19.5 PICKUP 0 19.5
KAK ZIE SET A NO 9 SENALING 1 10
FARAH SET C YES 19.5 TANJUNG 4 23.5
KAK MINA SET A YES 11 SENALING 1 12
IZZATI SET A NO 9 TANJUNG 4 13
JUNE COMBO SALES DAY 2 (2/6/2022)

DELIVERY
CUSTOMER NAME SET CHEESE PRICE DELIVERY AREA TOTAL
PRICE
PEKAN KUALA
FARHAN SET A NO 9 2 11
PILAH
HANIP SET D NO 20 MELANG 3 23
ZULAIKHA SET C NO 17.5 TANJUNG 4 21.5
 PEKAN KUALA
ADAM SET A NO 9 PILAH 2 11
ILI SET D YES 23 PICKUP 0 23
NAS SET D NO 20 PICKUP 0 20
WAN SET C NO 17.5 SENALING 1 18.5
ALIF SET B YES 15.5 TANJUNG 4 19.5
PEKAN KUALA
KAK CHA SET C YES 19.5 2 21.5
PILAH
PONG SET B YES 15.5 PICKUP 0 15.5
SITI SET A YES 11 SENALING 1 12
USTAZAH ZI SET B YES 23 SENALING 1 24
KAK DI SET A YES 11 SENALING 1 12
TASNEEM SET C YES 19.5 MELANG 3 22.5
PEKAN KUALA
SYAZ SET C YES 19.5 2 21.5
PILAH
MAYA SET C YES 19.5 MELANG 3 22.5
FAIZ SET B YES 15.5 MELANG 3 18.5

KAK FAT SET D YES 23 SENALING 1 24

HADEE SET A YES 11 MELANG 3 14
HUSNA SET A YES 11 MELANG 3 14
AJAI SET C YES 19.5 SENALING 1 20.5
DAUS SET C YES 19.5 MELANG 3 22.5

59
ENT530 PRINCIPLES OF ENTREPRENEURSHIP NMA/SMP/MARCH2022

4.1 Conclusion

Takoiishii House is a business that all of us had envisioned and we are super proud of what
the three of us had built throughout this whole project. As we have been mentioning earlier, our
brand is about serving the most famous Japanese street snacks at a very affordable price. By
conducting this business through one of the biggest social media platforms, Facebook, it gives us
the opportunity to create awareness of our products and services among its users, especially those
who live nearby where the business is operating. Furthermore, we are able to create more
engagement with customers by our frequent postings hence, we are able to build a great
relationship with them.

We admit that this is such a risk of creating a business in an oversaturated market where
almost everyone is selling the same products. However, as business owners, we do believe that
our own products have their own uniqueness. Therefore, we set a high hope for our business to
grow well in this current economy. In addition, this course, ENT530 has taught us on how to
develop our entrepreneurial skills in creating and growing a business as well as learning how to
market products through hard selling and soft selling.

All in all, we acknowledge the power of social media on today’s business marketing and we
managed to grasp a lot from this project such as developing our marketing skills, building trust with
our customers and many more. Last but not least, we wish our takoyaki business to have
continuous success in the future.

60
NFGMAC2022
RUBRIC

SOCIAL MEDIA PORTFOLIO (40%)

COURSE NAME : PRINCIPLES OF ENTREPRENEURSHIP

COURSE CODE : ENT530

FACULTY/PROGRAM ADMINISTRATIVE SCIENCE AND POLICY STUDIES

SEMESTER 3

GROUP AM2283B

STUDENT NAME & ID 1) NURUL KHAIRUN NADZIRAH BINTI MUHD YUNUS (2021106499)
2) NUR AYUNANIE NAJUA BINTI ABDUL HAMID (2021106069)
3) FARRA WARDINA BINTI MAHYUDDIN (2021127915)

LECTURER NAME NORHANIZA BINTI MD AKHIR

 Criteria Marks Poor Moderate Satisfactory Good Excellent Weighted
Allocated Marks
Obtained (%)

Prelimin 5 marks 1 mark 2 marks 3 marks 4 marks 5 marks

ary
material Provide poor Provide moderate Provide satisfactory Provide good Provide excellent preliminary
s preliminary materials preliminary materials preliminary materials preliminary materials materials ● Cover page (1 mark)
● Cover page ● Cover page ● Cover page ● Cover page ● Acknowledgement
(1 mark) (1 mark) (1 mark) (1 mark) (1 mark)
● Acknowledgement (1 ● Acknowledgement (1 ● Acknowledgement (1 ● Acknowledgement (1 ● Executive summary
mark) mark) mark) mark) (2 marks)
● Executive ● Executive summary ● Executive summary ● Executive summary ● Table of contents
summary (2 (2 marks) (2 marks) (2 marks) (1 mark)
marks) ● Table of contents (1 ● Table of contents (1 ● Table of contents
● Table of contents (1 mark) mark) (1 mark)
mark)

NFGMAC2022
Criteria Marks Poor Moderate Satisfactory Good Excellent Weighted Marks
Allocated Obtained (%)

Go-ecommerce 5 marks 0 mark 5 marks

registration
Do not do registration Do registration

0 mark 5 marks

MyENT 5 marks Do not do registration Do registration

registration

0 mark 5 marks

SSM 5 marks Do not do registration Do registration

registration/B
usiness
registration

Introduction of 5 marks 1 mark 2 marks 3 marks 4 marks 5 marks

business
 Provide poor Provide moderate Provide satisfactory Provide excellent
Provide good
introduction of introduction of introduction of introduction of business ●
introduction of
business ● Name business ● Name business ● Name business Name and address of
and address of and address of and address of business
● Name and
business ● business ● business ● address of business ● Organizational chart
Organizational Organizational Organizational ● Mission / vision
● Organizationa
chart ● Mission / chart ● Mission / chart ● Mission / ● Descriptions of products
l chart ● Mission / vision
vision vision vision / services
● Descriptions
● Descriptions ● Descriptions ● Descriptions ● Price list
of products / services
of products / services of products / services of products / services
● Price list
● Price list ● Price list ● Price list

Create FB page 2 marks

0 mark 2 marks

Unable to create FB Able to create FB page

page (print screen) with interesting layout and
format as well as complete
business
information (print screen)

Custom URL 3 marks

0 mark 3 marks
FB Page

Unable to custom URL

Able to changed FB URLs
to Custom URLs Eg:
www.facebook.com/roc
hin kitchen (print
screen)

Number of likers 4 marks 0 mark 1 mark 2 marks 3 marks 4 marks

Able to acquire 61 – Able to acquire 91 likes.

Unable to acquire Able to acquire 1 – Able to acquire 31 – 90 likes (print screen)
any like (print screen) 30 likes (print screen) 60 likes (print screen)

FB Teaser Post 4 marks

0 mark 1 mark 2 marks 3 marks 4 marks
 Unable to post any Able to post 1 Able to post 2 Able to post 3 teasers Able to post 4 teasers and
teaser (print screen) teasers (print teasers (print (print screen) above
screen) screen) (print screen)
NFGMAC2022

Criteria Marks Poor Moderate Satisfactory Good Excellent Weighted Marks

Obtained (%)
Allocated

Copywriting – Hard 20 marks 0 mark 1-5 marks 6-10 marks 11-15 marks 16-20 marks
Sell**
Unable to do any post Able to do 4 – 5 Able to do 6 – 10 posts Able to do 11 – 15 Able to do 16 posts and above using
(print screen) posts using the using the correct hard posts using the the correct hard sell technique –
correct hard sell sell technique – AIDCA correct hard sell AIDCA (print screen)
technique – AIDCA (print screen) technique – AIDCA
(print (print screen)
screen)

Copywriting – Soft 20 marks 0 mark 1-5 marks 6-10 marks 11-15 marks 16-20 marks
Sell**
Unable to do any post Able to do 6-10 posts Able to do 11-15 posts Able to do 16 posts and above
(print screen) Able to do 4-5 posts using the correct soft using the correct soft using the correct soft sell
using the correct sell sell technique – Title – Introduction of
soft sell technique – technique – technique – story – Storytelling – CTA
Title – Introduction Title – Introduction of Title – Introduction (print screen)
of story – story – Storytelling –
of story –
Storytelling – CTA CTA (print screen)
(print screen) Storytelling – CTA
(print screen)

Graphics 4 marks
0 mark 1 mark 2 marks 3 marks 4 marks
 Unable to use any Able to do 6-10 posts Able to do 11-15 posts Able to do 16 posts and above with
Able to
graphics with graphics. with appropriate graphics. Graphics are
do 4-5 posts
Graphics are related to graphics. Graphics are related to the copywriting, are of high
with graphics.
the copywriting related to the quality and enhance the audience
Graphics seem
objectives and are of copywriting and interest or understanding. Little use
randomly
good quality. Text in enhance the audience of text.
chosen, are of low
picture is less than interest or
quality OR distract
20%. understanding.
the audience. Text
in picture is more Minimal use of text.
than 20%

0 mark 1-2 mark 3-4 marks 5-6 marks 7-8 marks

Sales Reporting 8 marks Unable to provide any Able to provide sales Able to provide sales report and
sales report Able to provide sales report and evidence evidence with total sales of RM61
Able to provide sales
and report and and above as well as complete
report and evidence with total sales of
evidence (print evidence with total customer information (customer’s
with minimal sales of sales of RM60 as
screen – well as complete name, address, payment method
RM20 as well as RM40 as well as
go-ecommerce and delivery method – tracking
complete customer complete customer customer
Portal portal no) (print screen –
information information information
go-ecommerce Portal )
(customer’s (customer’s name, (customer’s name,
name, address, address, address, payment
payment method payment method method and delivery
and delivery method and delivery method – tracking no)
– tracking method – ((print screen – go
no) (print screen – tracking no) (print ecommerce Portal )
go-ecommerce screen (print
screen – go-ecommerce
Portal )
Portal )

Conclusion 5 marks
1 mark 2 marks 3 marks 4 marks 5 marks

Unclear conclusion on Moderate Satisfactory conclusion Good conclusion on Excellent conclusion on social media
social media portfolio conclusion on on social media social media portfolio portfolio
social media portfolio
portfolio

Writing style, 5 marks

1 mark 2 marks 3 marks 4 marks 5 marks
 spelling and Poor writing style, Moderate writing Satisfactory writing Good writing style, Excellent writing style, spelling
grammar spelling and a lot of style, spelling style, spelling and spelling and and sentences were well written
grammatical errors and minimal sentences were sentences were and expressed
grammatical correctly constructed correctly and
errors constructed
well
articulated

TOTAL 100 /100

**For hard sell and soft sell copywriting: No marks will be given for any post that does not follow the right
structure of copywriting. ** Student may use English/Malay for copywriting based on their targeted
audience.