Professional Documents
Culture Documents
Malacca.
Sir. Abd Razak Bin Haji Mohd Yusoff 1st December 2021
Malacca.
Dear Sir,
Regarding to the matter above, THEALIC SDN BHD would like to do the submission of our
business plan for your analysis and references. THEALIC SDN BHD would like initiate our
business with partners and address as mention below:
Business address :NO. 29A, JALAN 2C, KAMPUNG BARU SUBANG, BATU 3, SHAH
ALAM, 40150, SELANGOR, MALAYSIA.
2. We have tried our best to prepare this business plan with complete data compiles for
your good jjudgments This working paper is a group effort and all experiences gained are va
aluable lessons for entire group members.
3. We will be glad if our business plan will satisfy your requirement for this subject
(WBB20103). We also hope that our business plan can give some benefits to other people
especially as reference material to the future.
Thank you.
Yours faithfully,
_______________
_______________
_______________
_______________
TECHNOPRENEURSHIP
(WBB20103)
JULY 2021
BUSINESS PLAN
THEALIC PARTNERSHIP
SECTION:LO2- T3
GROUP MEMBERS:
1. Nurul 'Atiqah Binti Hasrin 55218119189
2. Sarah Aida Binti Sharil 55218119157
3. Nur Aisyahton Binti Wan Sabri 55218119163
4. Nurkamilia Syamimi Binti Muhammad Zaidi 55218119114
BUSINESS PLAN
NURUL 'ATIQAH BINTI HASRIN
SARAH AIDA BINTI SHARIL
NUR AISYAHTON BINTI WAN SABRI
NURKAMILIA SYAMIMI BINTI MUHAMMAD ZAIDI
CONTACT DETAILS :
NO. 29A, JALAN 2C, KAMPUNG BARU SUBANG,
BATU 3, SHAH ALAM,
40150, SELANGOR, MALAYSIA.
More people are concerned about their own health, as most of the time spent at home
contributes to an unhealthy lifestyle. Aware of the current situation, Thealic Sdn. Bhd has
developed a new innovative product, garlic tea with strawberry slices, which has been
scientifically proven to improve immune health, boost energy, and fight infections.
Strawberry slices are added to enhance and stabilise the flavour, offering a sweet and spicy
tea.
Thealic Partnership, located at Ostia Bangi Business Avenue, Bandar Baru Bangi,
Selangor, will be established in January 2022, with four partnerships to help us expand and
introduce our products to the Malaysian community. To ensure that the company is properly
managed, all partners were invited to participate in the business management, which will be
led by a manager and assisted by finance, operations, marketing, and administration
officers.
The audience for garlic tea is changing as rapidly as the market for tea is expanding.
The importance of calculating and understanding market size is important in order to keep
our business growing because it is made up of the total number of potential buyers of a
product within a given market, as well as the total revenue that these sales may generate.
A good product may not meet the needs of the customer if the manufacturing process
and marketing strategy are insufficient to compete with the tea that is already available in the
market. The smooth operation of the production process is important in order to produce
high-quality garlic tea with strawberry slices products that continue to meet customer
demands, which can result in lower production costs and higher investment returns. The
right marketing strategy also assists our company in introducing and informing the
community about the benefits and value of our product.
2.0 INTRODUCTION
Thealic Partnership is the name of our company, which combines the words thea,
which means tea in Latin, and lic, which means garlic. Our company's product is garlic
tea with strawberry slices, which has been scientifically proven to improve immune
health, boost energy, and fight infections. Strawberry slices are added to further enhance
and stabilize the flavor, resulting in a sweet and spicy tea.
During this pandemic, more people are concerned about their own health, as most of the
time spent at home contributes to an unhealthy lifestyle, as we spend more time working
from home, surfing social media, and doing other housework. Garlic not only adds aroma
to the tea, but it is also high in essential nutrients. Garlic contains a lot of sulphur and
has antibiotic properties. It aids in digestion and the removal of toxins from the body.
Certain people may be unable to tolerate the odor of garlic breath, which makes it
inherently unpleasant. Garlic flavor can be described as spicy in some ways; it produces
such warmth that it comes across as spicy. The addition of strawberry slices to garlic tea
may help to reduce the spiciness and unpleasant odor, which may give the tea a sour
and sweet taste and smell.
Our business office will be located at Ostia Bangi Business Avenue, Bandar Baru Bangi,
Selangor. Our company will be established in January 2022, with four partnerships to
help us expand and introduce our products to the Malaysian community.
3.0 PURPOSE
NURUL 'ATIQAH
MANAGER
EPF(RM)
NO. MONTHLYSALARY(RM SOCSO(RM)2
POSITION TOTAL
OFWORKERS ) %
12%
TOTAL 5 13680
TOTAL
ITEM QUANTITY PRICE/UNIT(RM)
COST(RM)
Computer 5 3000 15000
Airconditioner 1 2720 2720
OfficeFurniture 6 2000 12000
Fax 1 892 892
Photostat 1 3299 3299
Total 33 911
5.7 THE ADMINISTRATIVE BUDGET
Fixed MonthlyExpenditure(R
OtherPayment(R Total
Requirement Assets(RM M)
M) (RM)
)
Fixed Asset
Building 34,000 34,000
Officefurniture 12,000 12,000
Machine &Equipme 9,019.49 9,019.49
nt
Vehicles(Lorry) 96,888 96,888
WorkingCapital
Figure 6.2 Demographic Summary by Age Group
Figure 6.3 Demographic Summary by Location of Consumption
Figure 6.4 Demographic Summary by Time of Day
6.3 MARKET SIZE
THEALIC Sdn. Bhd. is fuly aware on the importance in calculating and
understanding the market size as it is made up of total number of potential
buyers of a product or services within a given market, and the total
revenue that these sales may generate. The global tea market size was
valued at RM240 million in 2019, and is projected to reach RM293 million
by 2027, registering a Compound Annual Growth Rate (CAGR) of 6.6%
from 2020 to 2027. The garlic tea is yet to be the highest contributor to the
market. This is due to lack of knowledge from the consumers. However,
just like green tea where it used to be unpopular in crowd but gradually
becoming popular till now. THEALIC SDN. BHD. believe our product will
eventually receive tons of demand with proper channels on educating the
consumers on the importance and benefits of drinking Garlic tea,
especially during this pandemic of Covid-19. Tea has been very popular in
the emerging market, owing to prevalence of tea culture. Furthermore,
growth in health awareness and increase in the disposable income has
aided the tea market growth. Moreover, introduction of additional healthy
ingredients in tea by different market players are some other factor that
drive the growth of the market.
6.4 BUSINESS RIVALRIES
Based on Table 6.1 below is the comparison price between three companies, which
are ULTRAAPOWER, TERRAVITA and our company, THEALIC SDN. BHD.
Product Name GINGER, GARLIC, LEMON GARLIC TEA WITH GARLIC TEA
GREEN TEA STRAWBERRY SLICES
Packaging
Product
1. The tea bags are not 1. Environmentally 1. The tea bags are
environmentally friendly friendly not environmentally
– produce more waste. - The garlic tea is friendly
Comparison 2. Does not fully infuse the soluble except for – produce more
tea flavour the freeze-dried waste.
- Restricted by the strawberry (can be 2. Does not fully
small tea bags. eaten). infuse the tea
2. Fully infuse the tea flavour
flavour Restricted by the
- No restrictions by small tea bags.
the small tea bags.
PT486, Persiaran No 31, Jalan TTC Ul. Szarych Szeregow
Manufacturing Teknologi4 Techpark@enstek 19, TamanTeknologi Cheng 48, 60-462 Poznan,
Address 71760 Bandar Enstek, Negeri Melaka. Poland
Sembilan
Flavor Ginger, Garlic, & Lemon Green Garlic tea with strawberry Garlic tea
Tea slices
EPF SOCSO
Position No. Monthly Contribution (2%) Amount
Salary (12%) (RM) (RM)
(RM) (RM)
Marketing 1 9000 1080 180 7740
Director
Marketing 1 5000 600 100 4300
Executives
Content 2 4500 540 90 3870
Creator 4500 540 90 3870
Coding
The sales forecast is RM220,000 output of THEALIC per month which is monthly production
demand is 20,000. If working days per month are 20 days, the daily production rate:
The working hour per day is 10 hours. After deducting one hours to two hours of rest period
and idling time the effective working hours per day is 8 hours. The hourly production rate is:
Position No of personnel
Production Manager 1
Supervisor Production 1
Supervisor Packaging 1
Store Keeper 1
Technical Staff 1
Cleaning Staff 1
ADDRESS: NO. 29A, JALAN 2C, KAMPUNG BARU SUBANG, BATU 3, SHAH ALAM,
40150, SELANGOR, MALAYSIA.
TELEPHONE NUMBER: +603- 9566 9099
THEALIC
SDN.BHD
e. OPERATION OVERHEAD
SOURCE RM
EQUITY CONSTRIBUTION
CASH 30,000
ASSET 11,225.80
TERM LOAN 200,000
HIRE-PURCHASE FINANCE 20,000
TOTAL 261,225.80
8.3 LOAN AMORTIZATION SCHEDULE
CASH INFLOW
226,652 226,652
Capital (Cash)
Loan
Cash Sales 2,000 10,000 20,000 30,000 40,000 50,000 60,000 70,000 80,000 90,000 100,000 110,000 662,000 695,100 729,855
Collection of Accounts Receivable
TOTAL CASH RECEIPT 226,652 2,000 10,000 20,000 30,000 40,000 50,000 60,000 70,000 80,000 90,000 100,000 110,000 888,652 695,100 729,855
CASH OUTFLOW
Less: Expenditure
Pre-Operating & Incorporation
4,500
Expenditure
General & Administrative
234,000 245,700 257,985
Expenditure
Sales & Marketing Expenditure 43,680 45,864 48,157
Note 1
Cost of Sales
Opening Inventory of Finished Goods 0
Add: Total Production Cost (Note 2) 162,000 107,100 112,455
0
Less: Ending Inventory
162,000 107,100 112,455
Note 2
Raw Materials
Opening Inventory 0
Add: Current Year Purchases 60,000
Add: Carriage Inwards 6,000 6,300 6,615
Less: Ending Inventory
Raw Materials Used 66,000 6,300 6,615
Labour
Salaries, Wages, EPF & SOCSO 96,000 100,800 105,840
Factory Overhead
Depreciation of Fixed assets (Operations)
10.0 APPENDICES