Swayam Siddhi Mitra Sangh’s Degree College

Selective Approach
Retail Management
TY BMS
Faculty Name:-Mrs.Raksha karwa
UNIT 1 :- Retail management- An overview
Q1.What do you mean by retailing? Explain its significance and factor influencing retail management?
Q2. Explain in detail the store base retail format and non store retail formats.
Q3. What do you mean by e-tailing? Explain its advantage and limitations?
Q4. Explain the adv advantage of I.T in retail.
Q5. Discuss the factor responsible for the growth of organized retail in India.
Q6. What are RFID tags? explain the advantage of RFID tags.
Q7. Explain the needs of FDI in India.

UNIT 2 :- Retail consumer and retail strategy

Q1. What do you mean by CRM in detail discuss its.
Q2. Explain the concept of retail value chain
Q3. Explain the factor influencing retail store location.
Q4. Explain the factor influencing the designing of organization structure.
Q5. Explain the steps involved in developing retail strategy.
Q6. Explain the significance and function of HRM in retail.

UNIT3 :- Merchandise management and pricing

Q1. What do you mean by merchandise management explain the types of merchandise in retail outlet.
Q2. What is merchandise category explain its importance and component of merchandise category.
Q3. What do you mean by private label explain its importance.
Q4. Write the short notes on private labels in India.
Q5. Discuss the various pricing strategy that can be developed by retailers.
Q6. What do you mean by high and low price explain its benefit.
Q7. What do you mean by everyday low pricing explain its benefit.

Unit 4:- Managing and sustaining retail

Q1. Explain the five s of retail operation.
Q2. Discuss the responsibility of retail store manager.
Q3. What do you mean by store layout explain its type.
Q4. What is visual merchandising explain its benefit and tools.
Q5. Explain the legal and ethical expect of retailing.
Q6. Discuss the concept of mall management and its component.
Q7. What do you mean by store designing explain its objective and principle.