PROJECT PROPOSAL: INFLUENCE OF SOCIAL MEDIA ON

BODY IMAGE AND SELF ESTEEM

1. Introduction:

Social media has become an integral part of modern society, impacting various
aspects of individuals' lives, including their perception of body image and self-
esteem. This project aims to explore and analyze the influence of social media
platforms on individuals' body image perception and self-esteem.

2. The study Objectives:

- To investigate how social media usage affects individuals' perception of their

body image.

- To examine the correlation between social media usage and self-esteem levels
among different demographic groups.

- To identify the role of social media influencers, advertisements, and peer

interactions in shaping body image ideals and self-esteem.

3. Literature Review:

The literature review will delve into existing research on the impact of social
media on body image and self-esteem. It will cover studies that discuss the
potential negative effects of social media, such as increased body dissatisfaction,
comparison with unrealistic beauty standards, and the development of low self-
esteem.
4. Methodology:

- Sampling: A diverse sample of participants across different age groups, genders,

and socio-economic backgrounds will be selected.

- Data Collection: Surveys, interviews, and observational methods will be used to

gather data on social media usage patterns, body image perception, and self-
esteem levels.

- Analysis: Statistical analysis, including regression analysis and correlation

studies, will be employed to analyze the data and identify significant
relationships.

5. Expected Outcomes:

- A better understanding of how social media influences individuals' perception of

body image and self-esteem.

- Identification of key factors within social media platforms that contribute to

body dissatisfaction and low self-esteem.

- Insights into potential strategies for promoting positive body image and self-
esteem in the digital age.

6. Practical Implications:

The findings of this study can have practical implications for mental health
professionals, educators, policymakers, and social media platforms. It can inform
the development of interventions, educational programs, and policies aimed at
mitigating the negative impact of social media on body image and self-esteem.

7. Timeline:
- Literature Review: 2 weeks

- Data Collection: 3 weeks

- Data Analysis: 2 weeks

- Report Writing and Presentation: 1 month

8. Budget:

The budget will include expenses for participant recruitment, data collection
tools, analysis software, and dissemination of findings through conferences or
publications.

9. Conclusion:

This project seeks to contribute to the ongoing dialogue on the influence of social
media on mental well-being, particularly in relation to body image and self-
esteem. By gaining deeper insights into these dynamics, we can work towards
fostering a more positive and healthy online environment.