AMAZON ACCOUNT AUDIT

REPORT USA

BY NOMAN
 HAIR GENESIS
(BRAND NAME )

LISTING 1 LISTING 2

COMBINED Activator Serum

1 THEROPY 2

LISTING 3

Formula Tablets 30
3
Pill Count
PRODUCT IMAGE
BRAND MAIN IMAGE
 BRAND MAIN IMAGE SHOULD HAVE THESE FEATURES

1. Consistent and recognizable visual identity, such as logo, color scheme, typography, and imagery.

2. Aligned with the brand's values, personality, and target audience.

3. Reflects the brand's unique selling points and differentiates it from competitors.

4. Clear, simple, and memorable, making it easy to understand and recall.

5. Versatile and adaptable, usable across various platforms and media.

6. Evokes emotions and creates a connection with the target audience.

7. Supports the brand's messaging and communication goals.

8. Reflects the brand's personality and communicates the brand's story.

9. Continuously evaluated and updated to stay relevant and reflect any changes in the brand or
market.
LISTINGS
 LISTINGS MUST INCULDE ALL THES FEATURES
1. Clear and descriptive product title and headline.

2. High-quality product images showcasing all angles and key features.

3. Detailed product description including key features, specifications, benefits, and any relevant information.

4. User-friendly and visually appealing product details page layout.

5. Customer reviews and ratings to build trust and provide social proof.

6. Option for customers to ask questions or provide feedback.

7. Consistent branding, including product images, language, and style.

8. Product comparison and cross-selling options.

9. Clear pricing and shipping information.

10. Seamless and secure checkout process.

11. Customer service information, such as phone and email support

HAVING TO MANY LISTINGS WITHOUT ANY BRAND VALUE IS A WRONG
STATEGY
RUNNING THIS TYPES OF ADS IS A WASTE OF MONEY, SHUT THEM DOWN
AS SOON AS POSSIBLE
REASON FOR SHUTTING DOWN CURRENT RUNNING ADS
1. A brand sells its product in a combination and in a 1-year pack when it has a strong brand image, years of
credibility and trust, and a large number of sales, they are leveraging their reputation and customer loyalty
to drive sales and increase customer value. This type of offering can be appealing to customers who value
convenience, cost savings.
2. Such a strategy can also help the brand:

3. Foster customer loyalty by offering a long-term commitment to their product.

4. Encourage bulk purchases, resulting in larger sales and increased revenue.

5. Reduce the risk of product returns and increase customer satisfaction by offering a long-term solution.

6. Demonstrate confidence in the quality and longevity of the product.

7. Offer a unique value proposition that differentiates the brand from competitors and appeals to its target
market.
STRATEGY TO RUN A NEW
BRAND ON AMAZON
 MAIN POINTS TO START A NEW PRODUCT ON AMAZON

SINGLE PRODUCT AMAZING LISTING AMAZON PPC BUDGET

CALCULATION

• START WITH A • KEYWORD RESEARCH • RUND ADS WITH A PROPER • CALCULATE THE BUDGET
SINGLE PRODUCT
AND THEN SCALE • COPETITOR ANALYSIS STRATEGY IN SOLO PRODUCT BEFORE STARTING YOUR
YOUR BRAND WITH • IMAGES ACCOURDING TO AND AS A BRAND BUSINESS AND MAKE A
TIME
AMAZON CRITERIA • RUN SEPERATE ADS FOR PROPER BUDGET SHEET FOR
• TITLE MARKETING AND SEPERATE BUDGET ALOCATION
• BULLETS POINTS ADS FOR BRANDING
• DESCRIPTION
• A+ CONTENT
 PRODUCT MAIN CATAGORY

MAIN KEYWORD
FOR SEARUMS

• HAIR GROWTH SEARUMS FOR MEN AND

WOMEN .

MAIN KEYWORD
FOR
SUPPLEMENTS
• HAIR GROWTH SUPPLEMENTS FOR MEN AND
WOMEN
 SUB CATAGORY

SUBCATAGORY FOR SUPPLEMENTS

SUBCATAGORY FOR SERUMS

Supplements Market Details
Serums Market Details
HOW TO RUN AMAZON PPC
AS A NEW BRAND
 PPC FOR NEW PRODUCT

1. Run all types of ads in the starting for one product to grown get reviews and to breakeven
2. In starting ACOS will be high and gradually it will start to reduce as we gain reviews (will take 4 to 6
months)

PPC CAMPAIGNS FOR BRANDING

1. Run a single brand campaign to create awarness about our brand with attractive brand page
which shows our products our brand story , our certifications our logo all related stuff .
2. Branding campaign is important for aquring a mind sape in consumer mind about our brand
AMAZON PPC STRATEGY
 AMAZON PPC SATRATEGY

1. In starting if we just take this product listing

• design a competitive price
• improve listing by proper keyword research and revamping all the listing structure
• IMAGES
• TITLE
• BULLETS
• DESCRIPTION
• A+ CONTENT
• and then scale this product for alteast 1 year ,take my words we will be making hell alot of money

Listing present condition

LISTING CURRENT QUALITY SCORE
CONCLUSION OF THIS AUDIT
 CONCLUSION

1. BUSINESS NEED REBRANDING

2. NEW STRATEGY
3. ONLY SCALE ONE PRODUCT AT A TIME
4. CREATE A BUDGET PLAN
5. SO , THE CONCLUSION IS THAT IT IS NOT A
PPC PROBLEM ITS A STRATEGY PROBLEM

"Is there anything else I can help you with ?

THANK YOU