Professional Documents
Culture Documents
Business Plan
B2B | B2C | D2C
Table of contents
01 02 03
Business overview Market analysis Marketing plan
04 05 06
Management plan Operating plan Financial plan
Mission
statement
Our company
01
Business
overview
B2C
At Home Group | Pepperfry
Urban Ladder | Flipspaces Design Labs
RentoMojo | Stokers | HomeLane
American Furniture Warehouse
B2B
www.archiexpo.com (Virtual B2B Model)
www.infra.market (Hybrid Model)
Multiple players (Add to Enquiry Model)
Market trends
Pepperfry - 8%]
8% Traffic from B2B
Customers
Woodenstreet
Second Largest B2C
player
B2C Ecommerce
5 L Customers per Month
Problem
Quality Assurance, Project Delivery,
Price Escalation, Credit cycle,
Warehousing
Solution
B2B Discovery platform, APAC
solution, Quality Assurance and
Competitive Pricing.
Main competitors
Age Needs
26-35 Quality in competetive price
36-45
46-55
Market size
South India
25%
Hyderabad, Bangalore
50% North India
Delhi, Noida,
Lucknow,
35% Chandigarh
West India
Mumbai,
12,980
Home and Décor online orders in 21-22
Online Market share
19%
Modular
43%
Furniture
36%
Accessories
Competitor analysis
Quality / Price
Ikea Competitive