11/28/23, 1:16 PM Dynamic Remarketing

3️⃣
Dynamic Remarketing
Over here at Yoru Marketing, we’ve tried out a variety of different retargeting
styles. One retargeting style that has worked the best time and time again is
dynamic retargeting.
And it makes sense.
Dynamic retargeting focuses on getting infront of your audience member that you
target across a variety of different platforms. It could be when they’re reading a
blog post or anywhere else where that specific website is one of Google’s
partners.
The beauty about these campaign types is that you need to insert different types
of assets when creating them.

Not only does this take the focus away from just products, but it also lets you
focus a bit more on your brand and on getting those raving fans.
So how does a retargeting campaign work on a strategic level?

https://spice-drill-0ab.notion.site/Dynamic-Remarketing-b40f61f9184447af9f83b11831ac363f 1/2
11/28/23, 1:16 PM Dynamic Remarketing

With the campaign, we’ve had the best success with retargeting campaigns that
targeted just one country at a low budget. Anything around $20 per day in terms
of the budget is ideal for dynamic remarketing.
The main goal here is to create that potential relationship with the customer that’ll
make them want to take further actions on your store.

https://spice-drill-0ab.notion.site/Dynamic-Remarketing-b40f61f9184447af9f83b11831ac363f 2/2