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Id no:KCCWC 212014
Course no:CDFR 3107
Course title:Research Methodology I
Observation method
INTRODUCTION
Observation is one of the most important research methods in social sciences and at the
same time one of the most diverse.
Observation means watching carefully. We do see many things, situations in our routine life.
There may not be any motive behind seeing. What we see is mostly casual and without any
purpose. But observation is different from casual seeing; it is being done systematically with
a definite purpose. In the process of observation the observer uses all his sensory organs in
an integrated manner. The observer obtains information about the World around him for a
definite purpose. This is one of the best scientific tools to collect the data for research.
Research Methods Observation has to be done carefully and systematically. On the basis
of observation the data is collected, analysed, processed and used for research purpose.
Most important is the need for impartial observation. The observer’s experience is unique
and peculiar to himself. Naturally, the data collected may be less standardised. Still this is
one of the most useful methods of data collection for research especially in social sciences.
Even in the libraries this method is used to understand the behaviour and attitude of the
users in making use of the library services.
Observation method of collecting the data is one of the oldest and this technique is used by
both the scientists and social scientists. The term observation sounds to be simple and gives
an impression that the collection of data through this method is easy. But it is not true in
scientific investigation. There is also a criticism that this method is unreliable but by doing it
more scientifically, limitations could be overcome. This method of data collection is one of
the oldest method and it can be treated as scientific only when the criteria such as
objectivity, free from bias, reliability and systematisation is followed.
This Unit discusses the meaning and purpose of the observation method of data collection.It
also dwells on how to plan for and the different types of observation. The advantages and
disadvantages are also stated.
Types of observation
Features of observation
1. Eye Observation – In an accurate sense, observation involves the use of the eyes
rather than the use of the ears and the voice. An experienced worker never believes in
hearsay he only trusts if he has observed that with his own eyes or if the report is a
first hand evidence of his eyes. So it can be said that observation done with the help
of the eyes acts as a most trustworthy medium for making an observation.
2. Aim – Observations which act on scientific grounds are brought in use by the
scientists or the researchers with some or the other aim to achieve something. Such
scientists make their observations in a very minute and a detailed manner which
helps them in achieving specific goals. These goals can include discovery of
something, verification of the hypothesis etc.
4. Recording – The various operations that we perform and the results that we obtain
should be remembered but a known fact is that memory is very deceptive in nature.
With the passage of time things tend to get out of mind, so it is very important to
keep a record of such activities. One very common method to keep a track of these
activities is to write down the various impressions, but now a days a tape or in some
cases a video camera is used for the recording purposes.
5. Physical and mental activity – Sense organs have a very critical role to play in the
observation process. During the observation researcher or an investigator has to use
his sense organs for seeing and hearing things and then has to keep in mind the
whole set of observations for an in depth analysis of the matter later on.
7. Direct study – Observation is a very vital scientific method that helps a lot in the
collection of the primary information that is reliable in nature in which direct study
of the situation is involved.
Advantages of Observation
1. Very direct method for collecting data or information – best for the study of human
behavior.
6. By using good and modern gadgets – observations can be made continuously and
also for a larger duration of time period.
8. The actual presence of the observer himself Vis a Vis the event to occur is almost
unknown, which acts as a major disadvantage of observation.
9. Complete answer to any problem or any issue cannot be obtained by observation
alone.
2. Observation is Specific:
It is not just looking around for general aspects of human behaviour. Rather it is
directed at those specific aspects of total situation which are assumed to be
significant from the stand point of the purpose of the study. The layman may
frequently overlook what is crucial while observing an event or phenomenon, but the
scientific observer should look for some definite things which suit his purpose of
study so as to economies his time, money and effort for observation.
3. Observation is Objective:
Observation should be objective and free from bias as far as possible. It should
generally be guided by a hypothesis. The observer must maintain ethical neutrality.
He must consider hypothesis as something to be tested. But at the same time he must
maintain a flexible attitude, so that he can deviate from his original plan when such
deviation appears inevitable.
4. Observation is Quantitative:
P.V. Young remarks that observation is a systematic and deliberate study through
eye. An observer gathers the data which he has seen in his own eyes. Collecting
information through eyes is probably the most trustworthy technique of data
collection in social research.
6. Definite Aim:
Observation must have some definite aims and objectives. It should be clearly
defined before the beginning of the actual observation process. Without the proper
aims and objectives observation will be unsystematic and expensive.
During the observation period it is very difficult on the part of the observer to
remember each and every element of observation. He may forget much important
information. If we rely on memory the factor of forgetting will enter and affect the
data of observation. Therefore the observer should record all important
information’s as soon as the observation is completed.
8. Observation is Verifiable:
Observation result can be checked and verified. Observation must be verified with
usual criteria of reliability, validity and usability. It may be possible to check the
findings of the observation by comparing the results of different observers by
repeating the study.
(i) It is possible to observe the natural behavior of the group because the observer is
not stranger.
(iii) It is possible to get better insights into the phenomena because the observer is
an insider. It is possible to observe secrete behavior.
(vi) It is possible to record behavior as it occurs, without any distortions. This gives
highly qualitative data.