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Stephanie Miller

Miami, FL • stephaniemiller20@gmail.com • linkedin.com/in/steph-miller

Marketing Director Summary

• 10+ years of experience in global marketing and managing teams up to 20 people


• Grew market share by an avg of 30% over 10 years, generating over 50M+ in revenue
• Delivered a 25+ overall marketing ROI in NAMER contributing to DoorDash's highest YoY revenue
growth from 2020-2023

WORK EXPERIENCE

DoorDash • Miami, FL, USA Jul 2020 - Dec 2023


Marketing Director
• Led process & tech stack improvements for the 20-person NAMER marketing team, resulting in a
20% decrease in campaign delivery times & 15% increase in ROI.
• Achieved operational efficiency and campaign scalability through streamlined workflow
communication with our cross-functional partners in sales, channel, and product marketing.
• Increased sales by 30% in through targeted campaigns and lead generation for DoorDash's new
grocery segment.
• Increased overall marketing ROI by 25% in 3 years through successful customer segmentation and
targeted campaigns, representing $43M in total sales.

Convene • New York, NY, USA Nov 2018 - May 2020


Senior Marketing Manager
• Increased B2B partner bookings by 20% from 2018 to 2019 through strategic co-marketing
campaigns, ABM, and content creation focused on the Tech industry.
• Grew social media engagement by 35% YoY from 2018 to 2019, driving more than 2M impressions
per month with targeted content.
• Devised revenue-driving strategies such as packages for advertiser-driven sales through
marketing events resulting in $2.5M incremental revenue from Q1 2019 to Q1 2020.

WeWork • New York, NY, USA Jan 2018 - Dec 2019


Senior Marketing Manager
• Grew new member bookings in the NE region by 17% YoY primarily through email & social media
marketing, resulting in a 10% increase in revenue from 2016-2018.
• Developed content strategy and executed brand awareness campaigns resulting in a 116%
renewal rate for existing members and 23% growth in net new members.
• Grew web traffic by 83% in 2018 through paid & organic social media campaigns, resulting in a $1M
increase in incremental revenue in 2018.

Capital One Bank • New York, NY, USA Jan 2014 - Jan 2016
Digital Marketing & Communications Manager
• Led messaging and marketing efforts for the new small business banking division for NY State
• Increased digital engagement by 30% in 3 months, resulting in higher website visits and over 100K
additional followers across social.
• Leveraged email marketing and lead generation tools such as Hubspot, Marketo, and Optimizely
to generate a 16% increase in marketing-qualified leads (MQLs) for the account management
team.

Bass Pro Shops • Minneapolis, MN, USA Feb 2012 - May 2013
Sales & Marketing Specialist
• Spearheaded a comprehensive digital and in-store marketing campaign, resulting in an increase
in online to store conversions and bolstering quarterly sales revenue by $1.5M.
• Refined email segmentation strategies and introduced personalized content, leading to a 15%
boost in open rates, a 10% uptick in click-through rates, and a subsequent 20% rise in online sales
from email campaigns.
• Piloted a new in-store product placement and promotional strategy that led to a 30% increase in
impulse purchases and elevated the average transaction value by 12%.

EDUCATION

Georgia Institute Of Technology Scheller College of Business


Master Of Arts In Marketing Management • Atlanta, GA, USA

Rutgers University
Bachelor Of Science In Marketing • New Brunswick, NJ, USA

VOLUNTEERING & LEADERSHIP

Red Cross May 2020 - Jan 2021


Covid-19 Safety Coordinator • New York, NY

SKILLS

Customer Engagement, Collaborative Marketing, Social Media Marketing, Customer Segmentation,


Marketing Planning, Account Management, Facebook Marketing, Retail Marketing, Internet Marketing,
Mass Marketing, Product Promotion, Product Placement, YouTube Marketing, Content Creation,
Content Strategy, Global Marketing, Google Analytics, Brand Awareness, Marketing Campaigns, Email
Marketing, Ad Serving, Optimizely, Marketing, HubSpot Software, Marketo Software, SEMrush
Interests: Hiking, Improv, Tennis, Traveling (visited 78 countries so far), Whitewater rafting

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