Professional Documents
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SUBMITTED BY:
Aguirre, Kimbherly D.
Dimaguila, Crissagaile A.
Dela Torre, Angeline O.
Mia, Sean Calvin M.
Mina, Knowles Vishnu G.
Pagalanan, Risset P.
Saturno, Kevin S.
TM102
SUBMITTED TO:
Faye Angelou Soria
I. INTRODUCTION
The Philippines has been greatly affected by the COVID-19 virus, which has led many people
around the nation to adapt to changes in their ways of living and the tourism industry. People
were not allowed to go outside of their respected homes, to travel, or to visit their distant family
or friends. Therefore, the impact of this pandemic on the tourism industry was that it reduced the
number of tourists both domestically and internationally coming to the nation, which greatly
impacted the income of the tourism industry in the Philippines as a whole. As estimated by the
World Tourism Organization, 100 to 120 million jobs are at risk due to the closing of borders,
airports, hotels, land travel, and other related tourism services around the world (UNWTO,
2020). As a result, the economic income of the Philippines decreased compared to other years.
Tourism-related business operations were affected by the pandemic that was put on hold, and
only enterprises allowed to operate during the Enhanced Community Quarantine (ECQ) were
those related to essential services and products like food and other survival needs; others
temporarily stopped offering those services and products due to low demand and restrictions
during the pandemic. As a result, businesses reduced their level of operations as the
employment rate went downhill, affecting the tourism sector.
There are a lot of strategies and actions to cope with the pandemic, like mitigating, reopening,
restarting, and recovering from this situation, and helping the industry deal with this serious
problem. After recovering from the pandemic, it would take a million pesos to help the
businesses recover again and normalize their operations. It is not a simple problem that can be
resolved quickly. Also, this is not only the effect of the pandemic that needs a lot of effort or
funds to return to its normal performance; others need it too. Thus, it takes a long time before
the tourism industry fully recovers due to the negative impact caused by the pandemic. But after
a year, some businesses are slowly recovering from their losses.
By getting back in flight in the industry, the Philippines has a lot to offer by having beautiful
islands and unique cultures and will also once again attract tourists. Nevertheless, the country
should use this opportunity to once again rebuild the industry by promoting the nation,
conducting innovation on how they do business or making use of modern technology and
applying business ideas, guaranteeing adherence to health and safety standards.
In conclusion, while the Philippines was suffering difficulties during the pandemic, tourism was
the most affected by it. There are a lot of unfortunate things that happened, and it impacted the
businesses and the tourism industry itself. Hence, Filipinos should remember that through their
hard work and effort, they can help the tourism sector recover from its losses and solve the
negative effects it faces. Therefore, they can be sure that the tourism industry will achieve better
success again after the COVID-19 pandemic.
Interest-free loans or the issuing of loan guarantees for up to five (5) years to cover
operational and maintenance costs.
Credit facilities for upgrading, rehabilitation, or modernization of current establishments
or facilities to be compliant with new health and safety standards
Marketing and product development promotions and programs
Grants for education training, and advising of tourism stakeholders for new normal
alternative livelihood programs
Utilization of information technology
Other relevant programs, including infrastructure to mitigate the economic effects of
COVID-19 on the tourism industry
REFERENCES:
PricewaterhouseCoopers. (n.d.). Impact of COVID-19 on the Philippine Tourism Industry.
PwC. https://www.pwc.com/ph/en/publications/pwc-publications/tourism-covid-19.html?
fbclid=IwAR1c4SYtZOMxu1QcYB15hTqkmIJVGLuU2FOGPeINJMLL1kyPetuvQ9ssqjI
Gonzales, J. (2021, July 26). How COVID-19 is affecting the tourism industry in the
Philippines. Daydreaming in Paradise. https://daydreaminginparadise.com/how-covid-19-is-
affecting-the-tourism-industry-in-the-philippines/?fbclid=IwAR0fkrFOs49ukTn19g-
API5bNKf4eKguhznPEeTIW4x0DXynAZatfASCPAE
2020: Worst Year in Tourism History with 1 Billion Fewer International Arrivals. (n.d.).
https://www.unwto.org/news/2020-worst-year-in-tourism-history-with-1-billion-fewer-
international-arrivals?fbclid=IwAR2YesplRMHMM4BtqkmCkDZ-
JmUZKEuQ3ySbqBrZ0Koqhp597UcuwNv37c8