Professional Documents
Culture Documents
SARDINES)
History
1975 • Early fishing days in Bicol area. Wilmar Fishing was established
1995 • Mega fishing group relocated to Zamboanga and began
supplying fresh fish to Manila-based canneries. The company was
renamed Mega Fishing Corporation
1998 • Mega Global began to build the Ayala canning plant in
Zamboanga City which became operational in the year 2000, named
Ayala Seafoods Corporation
2000 • Mega decided to enter the canned sardines business. Mega
Sardines brand was launched, with the proposition of “freshest
sardines in a can” because of its trademark catching-to-canning
process.
2003 • Mega Sardines launched “Tatak Barko, Tatak Sariwa” campaign,
its first-ever marketing campaign featuring Cesar Montano.
2006 • Mega Sardines was the first brand to offer sardines in easy-tear
pouch.
2011 • Launched several innovations in the fishing and canning
industry, eventually giving Mega Sardines an edge versus its
competitors
2012 • The Talisayan canning plant was built, the company’s second
plant in Zamboanga
2014 • The company was renamed as Mega Global Corporation to
reflect its quest for globalizatio
2015 • Mega Sardines became the No. 1 Sardines brand in the
Philippines based on AC Nielsen Retail Audit 2015. Mega Global
entered the tuna category with the launch of Mega Tuna.
2017 • Mega Global entered the canned fruits and vegetable category
with Mega Prime Quality. Mega Global launched new projects in fishing,
canning, and distribution to cement its market leadership
2018 • Mega Global entered a new category with the launch of Mega
Prime Choices Sauces and Noodles line
2019 • We launched the first-ever National Sardines Day on Nov 24 and
the Mega Bigay Sustansya Nutrition Program
2020 • Marked Mega Global’s 45th year in the industry.
Mega Sardines remained to be the No. 1 Sardines Brand in the
Philippines, based on Kantar WorldPanel 2020.
2021 • Mega Global launched Primo Sparkling Juice, its first offering
under the beverage category. They also launched Mega Premium line
that initially offered Frozen Seafoods.
2022 • Mega Prime Foods Inc. was introduced in 2022 as Mega Global
Corporation’s largest subsidiary, producing the Philippines’ number one
canned sardines.
2023 • Opening of Mega Manufacturing Plant in Batangas.
Product Description
Mega Prime Foods Inc. will carry Mega’s current extensive portfolio of
delicious, nutritious, affordable and accessible food products needed to
build a healthy Filipino household. MPFI’s belief that nutritious food should
be accessible is manifested in its products, providing Filipinos the highest
quality of products they deserve.
Organizational Structure
Official Website
https://megaprimefoods.com.ph/ https://www.megaglobal.com.ph/
AYALA CORPORATION (AYALA
MALLS)
Company Profile/History
Ayala Malls is a subsidiary of Ayala Land, one of the largest real estate
developers in the Philippines. Established in 1988, Ayala Malls has since
become a prominent player in the country's retail industry. Known for
creating vibrant and integrated shopping experiences, Ayala Malls operates
numerous malls across different cities, offering a mix of retail, dining,
entertainment, and leisure options.
Ayala Malls own a chain of large shopping malls, all located in the
Philippines. Ayala Malls is one of the largest shopping mall retailer in the
Philippines, along with SM Supermalls and Robinsons Malls
Organizational Structure
Service Description
Ayala Malls offer a diverse range of services to create a holistic and
enjoyable shopping experience. Some key services include:
1. Retail Spaces: Ayala Malls house a variety of retail outlets, featuring both
local and international brands, covering fashion, electronics, beauty, and
more.
Official Website
http://ww.ayalamalls.com/
hello@ayalamalls.com
STAR CITY
History/Profile
The park was established in 1991 as an offshoot of the annual Toys and
Gift Fair, a Christmas trade exhibition by the Philippine Center for
International Trade and Exhibit (PhilCite), which was first organized in
1976. In the 1990s under Fred Elizalde, the fair evolved into an
amusement park later named Star City. The former PhilCite building
upon which the park was based upon was pulled down in the late 1990s
to make way for the park's indoor rides.
2019
Star City was hit by a major fire on October 2, 2019, which destroyed
about 80 percent of the main Star City building, which housed over 30
rides and attractions. At least 25 of those were damaged in the fire,
including Gabi ng Lagim, Dungeon of Terror, Bump Car Smash, and Snow
World. The outdoor area, which includes the Star Flyer and Star Frisbee,
was mostly spared by the fire. Initial damage estimates ranged from 15
million to 1 billion Philippine pesos.
2022 reopening
In December 2021, Star City's social media accounts posted a teaser
suggesting that the amusement park would be reopened. The reopening
was planned on January 14, 2022, however the opening has been
postponed due to an increase of COVID-19 cases in Metro Manila
brought by the Omicron variant amidst a pandemic of the disease which
reached the metropolis in early 2020. After some delays, the park finally
reopened on February 24, 2022.
1. Amusement Rides: Star City features a variety of rides suitable for all
ages, including roller coasters, carousel, Ferris wheel, and other exciting
attractions.
2. Themed Zones: The park is divided into different themed zones, each
offering a unique atmosphere and a distinct set of rides and attractions.
4. Games and Arcades: Star City typically has game booths and arcades
where visitors can engage in interactive games and win prizes.
6. Special Events: Star City often hosts special events, promotions, and
seasonal celebrations, enhancing the overall experience for visitors.
7. Birthday and Group Packages: The park may offer special packages for
birthdays and group events, providing discounts or additional perks for
those celebrating special occasions.
Official Website
https://www.starcity.com.ph/
https://www.facebook.com/StarCityPH?mibextid=ZbWKwL
Organizational Structure
Fred J. Elizalde
Chairman
Ruperto S. Nicdao
President
Eduardo G. Cordova
Senior Vice President