Content

PROPOSAL

េតីពៅក�ជៅ"និរន�រ"៍ មៅនអត�នយ
័ ដូចេម�ចចំេពៅះអ�ក
Table Of Contents
TARGET AUDIENCE

OUR COMPETIRORS

IDENTIFY CONTENT

CAMPAIGN OPJECTIVE

HOW TO DO IT

CONTENT WORKFLOW

MARKETING BUDGED
Welcome!
to my presentation.
Target Audience
Interest Jewelry

Location Phnom Penh

Age 18-44

Family Engaged, In a relationship,

Married
Our Competitors
Content focus primarily on showcasing their product.
 Identify Content

Awareness Consideration Closing/Sale

. Introduce followers អំពីអៅជីវកម�របស់ េយីង
. �បៅប់អំពី brand story with video ads
. ផ�ព�ផ�ៅយជៅមួយ awareness campaigns.
ផលិតវើេដអូនិយៅយអំពីចំេណះដឹងៃនផលិតផលរបស់ ផលិតវើេដអូ ខ�ីៗ ឬ រួបភៅព… អំពីេ�គឿង
េព�ជេហីយេធ�ីកៅរផ�ព�ផ�ព�ផ�ៅយ េដីម�ី
េយីង ចំេណះដឹង អំពីេព�ជ កៅរេ�ជីសេ�គឿងអលង�ៅរឲ�
ទទួ លបៅនកៅរលក់ .។
បៅន�តឹម�តូវ េទៅតៅមកម�វធ
ិ ីេផ�ងៗ…
Campaign Objective
Awareness

Reach

Brand awareness

Engagement

Messenger

Post engagement
 How To Do It
េ�តៀមផលិត Content ទុ កជៅមុនេដីម�ីបេង�ៅះេទៅតៅម កៅលវិភៅគែដលបៅនកំណត់

ផលិតវើេដអូ ឬ រួបភៅពេទៅតៅម េគៅលបំណងជៅក់លៅក់ៃនកៅរផ�ព�ផ�ៅយ

េធ�ីកៅរ Boost Page េអៅយសម�សបេទៅតៅម Content នីមួយៗ

Awereness មួយសប�ៅហ៍ 01

Consideration មួយសប�ៅហ៍ 01

Closing/Sale មួយៃថ� 01

Add Story មួយៃថ� 01

ផុសេរៀងរៅល់េម៉ៅង 7 �ពឹក 9-11 �ពឹក

 Content Workflow

Reference Link: Reference Link:

https://docs.google.com/spreadsheets/d/1-AaGXYu3v5JwylfZdiiHHWQR- https://docs.google.com/spreadsheets/d/1srb4SK3fNhR7B_nKVr_foiB0Xibh99XtW7lH
8mDMzRHsWCvN_jtJlU/edit?usp=sharing wGI_unk/edit?usp=sharing
 Marketing Budget Allocation
Social Media Optimization Budget Monthly Budget

Facebook $ 2,600

Instagram $ 200 $ 3,000

Telegram $ 50

Tik Tok $ 150

Other Marketing Monthly Budget

Facebook Monthly Daily Budget Percentage Marketing Campaign (Event………..)
Budged
awareness $ 520 $ 17.33 20% Production Equipment
Influencer $ 2,000
engagement $ 1,820 $ 66.66 70%
Props

Page Like $ 260 $ 8.66 10% Merchandise

Printing marketing Material
Thank You!
For listening…