MID TERM TEST OF ACADEMIC YEAR 2023-2024

ENGLISH LANGUAGE EDUCATION

FACULTY OF TEACHER TRAINING AND
EDUCATION

UNIVERSITAS ESA UNGGUL

Course : ELT Management (3 credits)
Lecturer : Lutfiyah, M.Pd.
Day : Thursday Time : 100 Minutes
Date : 16 November 2023 Section : KJ001
Test : Project Based
Verification
Lecturer’s Signature Head of Study Program’s Signature

A. Introduction
After students have learned the concepts and theories of organizational management,
human resource management, marketing, promotion, sales, customer service
management, financial management, and operational management, they are encouraged to
visit a language-teaching organization to conduct observations and interviews. They are
asked to collect the relevant documents. These activities are expected to give them insight
and knowledge about the management of language-teaching organizations.

B. Read the directions carefully

1. Choose a unit within a language teaching organization. Work individually or in groups
ofthree.
2. Research the organization through observation, interview, document analysis,
3. or othermeans to collect the following information:
 The vision and mission of the language teaching organization.
 The individuals working there, including their qualifications and job descriptions.
 The organizational structure and strategies for employee development.
 The products or services offered by the language teaching organization.
 The uniqueness of the products of services
  The customers of the language teaching organizations and the strategies to
provide costumer excellence.
 The strategies for promoting, marketing, and selling products and services.
 The strategies for maintaining a healthy cashflow (strategic financial planning)
 The strategies employed by the language teaching organization to remain
competitive.
4. Summarize the information above and do a critical analysis using the
followingquestions:
 What insight can you gain from your research on language teaching organizations?
 In your perspective, what areas could be improved? How and why?
 If you are working in a group, describe each member’s contribution to this project.
5. Record your interview and transcribe it.
6. Submit the interview recording, critical summary report, transcription, and
documents through this link:
https://drive.google.com/drive/u/1/folders/1xpciRWbB09lfmBSqlu9cs6FKoVph6nnx

C. Assessment Rubric

Criteria Excellent Good Fair Poor Mark

(4) (3) (2) (1)
Content The answers are Provide the Show a fair The answers are
beyond (more complete and answer without unexpected
than expected understandable giving more
answer) answer. explanation.
Vocabulary Rich use of Some use of Rare use of Misuse of words
vocabulary vocabulary vocabulary for lack of
vocabulary
Spelling and No spelling and Minimal spelling Noticeable Unacceptable
grammar grammar and grammar spelling and number of
mistakes. mistakes. grammar spelling and
mistakes. grammar
mistakes.
Contribution Consistently and Contributed to Contributed but Little to no
actively group goals inconsistently or contribution to
contributed to effectively and with minor lapses group goals, or
achieving group consistently. in effectiveness. consistently
goals, going detracted from
above and them.
beyond.
Total