context - 2015>twice a week, 2016>Once a month>BBC Radio 4 at 11pm - Lauren Laverne>First host>Emma Barnett took over in 2018. - Features female guest>female production team. - Topics consists of topics women relate to > guests now choose topics to discuss. - 1930-40s > time of change for women >Women’s Hour started in the 1940s - Regulated by BBC >publicly funded >licence - Power and media industries Industry fee >’inform, educate and entertain ‘>ten >Curran + Seaton>diversity national radio stations >public service in ownership = varied and and broadcasting. adventurous content - LNWH meet the remit> impartial news + - BBC>funded by gov>not regulation info, educated professionals profit driven. - OFCOM >office of communications - Advantages> they can take >broadcasting code >prevent harmful + risks, editorial independence offensive content, protecting privacy, and long-term funding ensuring impartially, accuracy + fairness. - Disadvantages > the BBC isn’t accountable for the audience really wants. - varied> ages, ethnic + cultural backgrounds, content, musical genres, arts, and format. - Adventurous >niche audience, specialist music genres, live sports, speech radio - PSB+BBC=target audience needs to consist - Audience response >Hall’s audience of everyone to ‘reflect, represent and serve reception theory>preferred the diverse communities of all of the UK ‘s reading >LNWH is nations and regions ‘ >can be argued that informative as well as LNWH do not meet this aa the person with entertaining, adventurous, the most power, the host, is exclusively and relatable>middle class, has always been a white middle class educated, early 20s/late 30s women, which isn’t representative of the will get this reading UK - Negotiated reading >topics - Audience appeal>brand>spin off>Same are good, but the delivery Is font/logo, artwork (thumbnail)>Brings outdated, boring, original success of WH to a new programme monotone>age could be a > reduces risk>differences >subject topics, reason for this reading. WH=tame, LNWH=taboo - Short life of programme - Appealing to the young and >audience were mostly educated>taboo/sensitive topics, oppositional and/or presenters, all female show + feminine negotiated reading values, late + adventurous, intimate mode of address + educated tone. - Audience appeal>presenters>Lauren Laverne>outspoken+ alternative + educated>presented BBC Radio 6 + BBC Radio 4>brought a younger audience>>Emma Barnett>serious, well educated, political, respected female journalist>presented BBC 5 Live + made documentaries for BBC Radio 4>educated audience -