12

2Media and Information Literacy

Activity Sheet
Quarter 3 – MELC 5
Comparing and Contrasting the
Different Types of Media

REGION VI – WESTERN VISAYAS

Media and Information Literacy
Activity Sheet No. 1
First Edition, 2020

Published in the Philippines

By the Department of Education
Region 6 – Western Visayas

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impose as a condition the payment of royalties.

This Learning Activity Sheet is developed by DepEd Region 6 – Western

Visayas.

ALL RIGHTS RESERVED. No part of this learning resource may be

reproduced or transmitted in any form or by any means electronic or mechanical
without written permission from the DepEd Regional Office 6 – Western Visayas.

Development Team of Media and Information Literacy Activity Sheet

Writers: NANNIN C. PAJARILLA

Editors: Gracelle V. Gapit, Eric G. Buenafe, Melva C. Barranco
Layout Artist: Nannin C. Pajarilla
Schools Division Quality Assurance Team:
Arnaldo R. Tuga
Leila G. Valencia
Jezereel Grace T. Tiron
Bernie P. Alcedo
Division of Iloilo City Management Team:
Ma. Luz M. De los Reyes
Lilibeth T. Estoque
Arlo L. Villalva
Jerry M. Lego
Leila G. Valencia
Arnaldo R. Tuga
Regional Management Team:
Ramir D. Uytico
Pedro T. Escobarte, Jr.
Elena P. Gonzaga
Donald T. Genine
Nestor Paul M. Pingil
Introductory Message
Welcome to Media and Information Literacy!

The Learning Activity Sheet is a product of the collaborative efforts of the

Schools Division of Iloilo City and DepEd Regional Office VI - Western Visayas
through the Curriculum and Learning Management Division (CLMD). This is
developed to guide the learning facilitators (teachers, parents and responsible
adults) in helping the learners meet the standards set by the K to 12 Basic Education
Curriculum.

The Learning Activity Sheet is self-directed instructional materials aimed to

guide the learners in accomplishing activities at their own pace and time using the
contextualized resources in the community. This will also assist the learners in
acquiring the lifelong learning skills, knowledge and attitudes for productivity and
employment.

For learning facilitator:

The Media & Information Literacy Activity Sheet will help you facilitate the
teaching-learning activities specified in each Most Essential Learning Competency
(MELC) with minimal or no face-to-face encounter between you and learner. This will
be made available to the learners with the references/links to ease the independent
learning.

For the learner:

The Media and Information Literacy Activity Sheet is developed to help

you continue learning even if you are not in school. This learning material provides
you with meaningful and engaging activities for independent learning. Being an
active learner, carefully read and understand the instructions then perform the
activities and answer the assessments. This will be returned to your facilitator on the
agreed schedule.
 Quarter 3, Week 5

Learning Activity Sheets (LAS) in Media and Information Literacy

Name of Learner: _____________________ Grade and Section: __________________

Date: ______________________________

MEDIA AND INFORMATION LITERACY ACTIVITY SHEETS

Comparing and Contrasting the Different Types of Media

I. Learning Competency (MELC)

Compare and contrast how one particular issue or news is presented through the
different types of media (print, broadcast, online)

II. Background Information for Learners

There are different types of media that are readily accessible to us 24/7. These
are print, broadcast, and new
media.

Print media consists of

magazines, newspapers, flyers,
newsletters, scholarly journals
and other materials that are
physically printed on paper.
Broadcast media, on the other
hand, provides valuable
information that informs and
educates. This includes public
service announcements, daily
news, weather forecasts,
interviews, and documentaries. It
can also be recreational as it covers reality television, situation
©https://image.slidesharecdn.com/lesson4typesofmedia-180718083903/95/4-types-
of-media-1-638.jpg?cb=1531903373

and sketch comedies, movies, sports and advertising. Lastly, new media is any media –
from newspaper articles and blogs to music and podcasts – that are delivered digitally.
From a website or email to mobile phones and streaming apps, any internet-related
form of communication can be considered new media.

Media Convergence

Media Convergence is the coming together of calculations, telecommunication, and

media in a digital environment.

The most popular examples of Media Convergence are:

• Online Radio (converging radio with the Internet)

• E-books (converging paperbacks with the digital technology)
• News Websites and Apps
• Smartphones (camera, music, the internet, books, and all other media together)
III. Accompanying DepEd Textbook and Educational Sites

Department of Education Philippines. (2013). K to 12 Basic education curriculum

senior high school – core subject curriculum guide. DepEd Phils.
The Commission on Higher Education in collaboration with the Philippine Normal
University. (2016). Teaching Guide for Senior High School Media and
Information Literacy. The Commission on Higher Education.
Media and types of media. (n.d). Retrieved from
https://bbamantra.com/media-types-characteristics/
Traditional media vs. new media. (n.d.) Retrieve from
https://uhurunetwork.com/social-media-vs-traditional-media/
Types of media. (n.d.). Retrieved from https://www.sparknotes.com/us-
government-and-politics/american-government/the-media/section1/

IV. Activity Proper

Exercise 1: Using the Venn diagram, compare and contrast the three types of media by defining
the three terms and by giving examples for each type.

Print Media

Broadcast Media New Media

Exercise 2 : Watch the news on https://www.youtube.com/watch?v=7qwcz4szl0E and read the

same news on https://www.gmanetwork.com/news/news/metro/774511/robbers-meet-different-
fates-after-hitting-courier-service-in-qc/story/ . Compare and contrast how the news is presented
by answering the questions below.

1. What are the similarities and differences of the two modes in terms of completeness of
information?
 2. Which of the two types of media you are likely to use as a source of information? Why?

Remember

Information is power. At this time and age, it is readily available and accessible
anytime, anywhere. We can get it through print where the information is delivered to
us through printed materials; broadcast where we get to listen or watch the news or
announcement; and it could be online where we get the information digitally using
the internet. Whatever mode we use as a source of information, always remember
to use sound judgment in choosing which information to believe and act upon and
which goes to the bin.

V. Reflection

Out of the 3 types of media, I prefer to use __________________________ as a

source/sources of information because
______________________________________________________________________
______________________________________________________________________
______________________________________________________________________
VI Answer key

Exercise 1:

Print media - refers to paper

publications circulated in the form of
physical editions of books, journals,
magazines, posters, billboards,
banners, newspapers and
newsletters, flyers, brochures

New Media -is described as

Broadcast Media -covers a
wide range of different
communication in a format
that can be heard or viewed.
radio, television, publis
service annoucncement,
documentaries, films
content that uses different
forms of electronic
communication made
possible through the use of
digital technolog. Examples
are websites, blogs, vlogs,
emails, social media
platforms, video sharing
platforms, online
newspapers, online forums,
podcasts, webinars, virtual
reality

Exercise 2: Answers may vary