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Understanding Propaganda Techniques

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721 views4 pages

Understanding Propaganda Techniques

Uploaded by

hannahalliver
Copyright
© © All Rights Reserved
We take content rights seriously. If you suspect this is your content, claim it here.
Available Formats
Download as DOCX, PDF, TXT or read online on Scribd

Card Stacking Propaganda

The detergent brand Mr. Clean that leveraged the technique for its new and
improved product Magic Eraser Extra Power. It claims the product to be 50%
stronger than the older version, which is likely to appeal to anyone looking for a
powerful option. Thus, the audience may ignore the possibility that the product
doesn’t actually offer the promised performance.
Plain Folks Propaganda

Ad by Helman’s that uses the photo of a sweet little girl to project the value of simple

and healthy living.


Glittering Generalities Propaganda

Recognized USA beauty brand Proactiv put forth some ads for its popular face
wash showcasing testimonials of teenage users as well as contemporary celebrities.
This made the ads realistic and engaging while also solidifying their target audience.
Plus, the tagline using the brand name with a pun in one of the ads made it all the
more interesting.
PROJECT IN
ENGLISH
BY:
RONALD EMGABRIEL B. REVILLA

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