Professional Documents
Culture Documents
7 FS
7 FS
In Partial Fulfillment
Of the Requirements for the Degree
BACHELOR OF SCIENCE IN BUSINESS ADMINISTRATION
MAJOR IN HUMAN RESOURCE MANAGEMENT
May 2024
CHAPTER 1
Sushi is a traditional Japanese dish that has become popular worldwide for its unique
flavors, artistic presentation, and cultural significance. It consists of vinegar rice along with other
ingredients such as cooked or raw seafood, vegetables, and sometimes tropical fruits. To create
different types of sushi rolls, these ingredients are often rolled together with the rice using a sheet
of seaweed or wrapped in a thin omelete (tamago). According to Avey (2012) stated that the
concept of sushi was introduced to Japan in the ninth century, and became popular there. The
Buddhist diet practice of refraining from meat, thus Japanese people turned it into fish as their
main food. However, Sushi is constantly evolving, therefore modern sushi chefs have been
introduced new ingredients or various types of sushi rolls. On the other hand, sandwich sushi is
inspired by the idea of traditional Japanese sushi which has been innovated and unique snack.
Sushi has evolved significantly over time, influenced by changes in technology, culture,
and culinary trends. This evolution allows for creativity and customization in sushi preparation,
catering to diverse tastes and dietary preferences. Sandwich Sushi is an innovative food that is
delicious made by sandwich or sliced bread, which has visual appealing. The product is often
served with sauce such as mayonnaise, and can be enjoyed as a snack. Sandwich Sushi is a new
product made by flattening a white sandwich and filling it with ham (chicken flavor), cheese,
cucumber, and lettuce, then wrapping it like sushi, and cut each sandwich into four rounds, and
also putting mayonnaise on top as a sauce. It is inspired from the Japanese sushi but it is very
different from the traditional sushi. This innovative version of sandwich sushi is suitable for a
balanced diet and offers tastier flavor. Aside from that, it’s an inexpensive snack that will
persuade everybody to buy and eat the product. Sushi has become an aesthetically pleasing and
desirable snack food that is available in places as diverse around the world. In the Philippines,
sushi is one of the most preferred by customers in Japanese food restaurant after it was becoming
popular. But there is a competition in the snack food industry due to the high demand. Therefore,
business owners continuously innovating their product by making them unique in order to
discover competitive advantages in the market. They also use social media platforms in these
Additionally, white sandwich are enriched with added nutrients such as vitamins and
minerals, providing additional nutritional value beyond just carbohydrates. These added nutrients
can contribute to a more balanced diet. Puerta et al. (2021) said that eating sandwich or bread is
important in human diet. Sandwiches started to change from being simple to being increasingly
complex, particularly in the early 1900s. It was commonly used between the two sliced of bread
and people often add in meat or cheese but people these days are inventing this sandwich into
something new such as sandwich sushi. Furthermore, Filipino chefs often work unfamiliar
culinary experiences that will introduce new products (Farrer et al., 2019).
Wrap N’ Roll Sandwich Sushi aims to offer a healthy snack, affordable, and nutritious
snack to satisfy customers’ cravings while still giving health benefits that could positively impact
their lifestyle. The researchers wanted to make Tangub City, Misamis Occidental, known for
Sandwich Sushi as a distinctive snack spot. The researchers hope to achieve customer
satisfaction, loyalty, and retention by offering this aesthetically appealing snack while also
Sandwich Sushi is an innovative product but very different from the traditional sushi. It
carefully investigated the four pillars that form the basis of the market analysis, technical
These factors were crucial in assessing the potential success and viability of the Sandwich Sushi
business, which stands out for its innovative sushi made by flattening white sandwich and filling
it with ham, cheese, cucumber, and lettuce, then wrapping it like sushi. This culinary treat is
Northwestern Mindanao State College of Science and Technology, located at Labuyo, Tangub
City.
Marketing Aspects
such as product development, advertising, sales, and distribution methods (Jain, 2023).
Marketing plan used to help business grow efficiently and reach its target market. As stated by
Oppong (2018) one of the key factors that can determine the profitability and viability of a
business venture is choosing a great location for the target market in order to fosters customer
engagement, and streamlines business operations. The business offers a unique snack that is
uncommon for snack food and new in the market. Since sandwich was used in making a sushi
roll, this makes it even more delicious and healthier snack. Fatima et al. (2019) said that
promoting the product online can make the customer gain information about the product and that
would make them purchase. In addition, the stall is located at Northwestern Mindanao State
College of Science and Technology in Labuyo, Tangub City. The researchers chose this place
because eating sandwich would improve attention span and academic performance, preventing
diseases and instilling healthy dietary habits. Thus, the goal of the business is to promote this
delicious and healthy sandwich sushi to the students, faculty and staff.
Opportunities, and Threats) analysis for the development, assessment, and implementation of
business strategies. Also, the business used PESTLE analysis to assess the external environment.
It gives the business a competitive advantage while navigating the dynamic features of the
Management Aspects
Management is one of the most important aspects of starting a business. The main
purpose of the management aspect of a feasibility study is to determine the effectiveness of the
organization's selection of the manpower that will run the organization to succeed (Tores, 2021).
organizes its management hierarchy. In almost all organizations, a hierarchy exists. This
hierarchy determines the lines of authority, communications, rights, and duties of that
more people. Each partner shares directly in the organization's profits and shares control of the
business operation. In particular, each partner is responsible for paying taxes according to their
individual share of profits or losses on their individual tax returns (Thomson, 2019).
The team is defined by its role within the organization, but any role within the
organization should begin by examining the tasks of the employees. When you define clear roles
and duties, especially formal ones, everyone in the group understands what is expected of them.
They understand how to act, what they must accomplish, and how to achieve the group's
objectives. Manpower planning, also known as Human Resource planning, entails placing the
appropriate amount of people, in the appropriate types of people, at the appropriate time and
executing the appropriate tasks for which they are qualified to help the organization achieve its
Technical Aspects
The technical aspects of sandwich sushi involve the preparation and assembly of the
ingredients to create visually appealing and delicious bite-sized rolls. Sandwich Sushi is a unique
version of traditional sushi and very new to the customer. It is an innovative snack that has
protein, fiber and vegetable, inspired from the idea of traditional Japanese sushi. For healthy
perception, the highest positive sequence was the filling, type of bread, sandwich preparation,
and the shape of bread. According to Chambers and Madden (2024), to form it like sushi roll,
first is flatten the bread with a rolling pin, add ham, cheese, cucumber and lettuce on top of the
bread, and roll up the bread like a burrito. Cut each sandwich into four rounds and insert it in
sticks.
Financial Aspects
According to Ward (2022) the financial portion of a business plan, which assesses the
potential of a concept, piques investor interest. Hence, the income statement, cash flow
projection, balance sheet, and owner's equity statement constitute the four financial statements.
Furthermore, Kumar (2019) stated that financial reporting serves the primary purpose of
providing pertinent information crucial for management decision-making. It also assists readers
in predicting future cash flows, encompassing their amounts, timing, and uncertainty levels, by
Hill (2019) stating that finance empowers managers to fully grasp the company's present
financial state, especially its profitability; the assertion highlights the significance of meticulous
financial planning for businesses of any size to advance gradually in future expansion. The
primary objective of this study is also to allocate corporate funds and produce monthly financial
reports. The financial aspect of the business involves gathering data and occasionally employing
complex financial modeling to ensure the best utilization of its limited resources, including cash,
This study aimed to offer new product idea and general acceptability as being new food
snack to the market with essential nutrients which made it healthier, affordable and guarantee
satisfaction to the customers. It also needs to provide a product that is intended to have health
benefits not just only the intention of fulfillment. Furthermore, the purpose of this study is to see
1. Market Study
1.4. To determine the demand of the Wrap N’ Roll business in the market;
1.5. To show the forecasted demand for the next 5 years;
1.7. To determine the most appropriate marketing strategy for the Wrap N’ Roll;
2. Management Aspect
2.2 To show the salaries and wages of employees and its benefits;
2.5 To determine the legal requirements in operating the Wrap N’ Roll business.
3. Technical Study
3.2. To examine the business's materials, equipment, and supplies, including their
3.5. To determine the location and terms of the Wrap N’ Roll establishment.
3.6. To show the inventory needed and its corresponding cost per day.
4. Financial Aspect
The Wrap N’ Roll Sandwich Sushi is an innovative product from the traditional ‘Sushi’
which offers healthy and delicious snack. The actual operation of the 30 days actual selling
started from February 19, 2024 to April 3, 2024. The business sells its product in Northwestern
Mindanao State College of Science and Technology, Labuyo, Tangub City. The proponents have
identified the (4) aspects namely; market aspect, management aspect, technical aspect and
a. Marketing Aspect
The respondents and target market of the study are the students, faculty, and staff
Tangub City, which has a total population of 5,610 with 360 sample size. The
of Science and Technology in Labuyo, Tangub City. Also, the product was sold
through customer orders’ online with delivery fee within the area of Tangub City.
b. Management Aspect
In the management aspect, Wrap N’ Roll Sandwich Sushi business is focused on
benefits. Furthermore, while operating the Wrap N’ Roll business, they assessed
within the business location. The study aims to determine the positive impact on
c. Technical Aspect
Wrap N’ Roll Sandwich Sushi will focus on how the products are being
manufactured and identify the equipment, materials, and tools required for the
manufacturing process and product’s viability. The business will operate five days
operation. In addition, the study will focus on utilizing resources and sustaining
d. Financial Aspect
for its success and sustainability. To identify the viability and feasibility of the
business, this study will provide projected and actual financial position, statement
of changes in partner's equity, actual balance sheet, statement of cash flow, and
will ensure the viability and feasibility of the business. Additionally, this business
financial reports.
This study exploring potential as a versatile and visually appealing snack food, offers
nutritional value, and market demand can inform food industry innovation, consumer
Customers. The study is beneficial for them because the product offers a healthy diet
approach and has protein, vitamins and other health benefits that could help their
lifestyle be better. It will give them an idea that sandwich sushi has something
Researchers. The researchers would gain knowledge as they learned new skills and will
acquire valuable insights that can be used for the business in the long-run.
Marketers. This study will benefit them because marketers are able to focused marketing
plans, it can effectively identify opportunities, mitigate risks, and maximize the
Future Researchers. This study will help the future researchers as they acquire the idea
of nature of the business that will help them explore for their studies, by
considering the needs and interests of future researchers, the study contributes to
The given terms below are theoretically and operationally defined in the research.
Sushi. Sushi comes from a Japanese word meaning "sour rice," and it's the rice
that's at the heart of sushi, even though most Americans think of it as raw
researchers used the idea of “sushi” to innovate the product into unique
Sushi Rolls. A type of sushi wrapped in seaweed, usually cut into bite-sized
the researchers adopt the idea of “sushi roll” to improvise the preparation
Sandwich. Sandwiche contain a lot of fiber, making them a good choice for
people who want to improve their diet, high-fiber diet is linked to many
METHODOLOGY
This chapter presents the ways and methods used by the Wrap N’ Roll in conducting the
operation of business. It discusses the research design, research setting, research respondents,
what, where, when and how questions, but not why questions. This type of
characteristics, trends, frequencies, and categories. Thus, the researchers used this
method to investigate quantifiable actual sales of the business that would help to
Research Setting. This study was conducted in Northwestern Mindanao State College of
researchers chose this location because the school receives a large number of
daily visits from students, faculty, and staff. This means that a sizable number of
people frequently visit the campus, making it a suitable location for obtaining the
Research Respondents. The target respondents of this study are the students, faculty,
Labuyo, Tangub City, which has a 5,500 students both males and females, and
with a quantity of 110 faculty and staff. The researchers believed that customers
would benefit from this study because this was created for them, and the product
the sample size. Thus, the researcher was covering the total population of 5,610
Table 1
Respondents of the study
School Total Population of Sample Size
Students, Faculty (n)
and Staff (N)
NMSCST 5,610 360
contains of many questions to gather necessary and relevant data for the study.
the selected participants which are students, faculty and staff of Northwestern
Instrument’s Validity. Pilot testing was conducted to 10 individuals to test the reliability
of the instrument. These individuals have the same characteristics with, but not
the respondents of this study. The result was treated through Cronbach’s Alpha. It
surveys are reliable. The closer the coefficient is to 1.0, the greater the internal
consistency of the items in the scale. Moreover, George and Mallery (2003)
provided the following rules of thumb: α >0.9 – Excellent; α >0.8 – Good; α >0.7
– Acceptable; α >0.6 – Poor; and α <0.5 – Unacceptable. The results are α =0.96
for hedonic scale. Thus, the items for the questionnaire for hedonic scale are
Data Gathering Procedure. The researchers used an alternative method in obtaining the
the research instructor that answers the possible questions of the respondents
the respondents was observed during the entire data gathering, and procedures for
confidentiality in the letter where included, which specifies that their responses
would be held confidential and would only be viewed by the researcher, adviser,
and the panel. The researchers evaluated and analyze the data gathered after the
survey. This research will carried out during the A.Y. 2024-2025.
Data Analysis. To achieve the goal of the study, the researchers utilized frequency count
in interpreting the actual sales of sandwich sushi. This method will used to
determine how many sandwich sushi were sold during the first month operation.
computation like multiplication, addition, division, and subtraction were used for
calculation. Thus, in the projection part of the paper, quantitative methods of sales
use of objective sets of historical sales data to predict likely the revenue increase
in the future.
Ethical Consideration. According to Bhandari (2021) ethical consideration in research
are a set of principles that ensure validity of your findings and the safety of the
code of ethics when gathering information from people. In this study, the
respondents’ confidentiality was not revealed to anybody. Before the start of the
emphasized that the data gathered from the questionnaires would be used for
academic purposes only. The researchers assured the respondents that the
The Trustworthiness of the Research. This study was conducted with the utmost
reliability. To make sure the interpretation of the data was accurate, the
researchers consulted experts regarding the data gathered from the respondents.
CHAPTER 3
This section presents the results and discussions for the thirty (30) days business
I. MARKETING ASPECT
scanning, marketing research, market strategies and programs, pricing strategies, place of
Market Description
Mindanao State College of Science and Technology (NMSCST) in Labuyo, Tangub City,
Misamis Occidental as its target market. This choice is motivated by the college’s
prominent role in professional, social, and academic activities, which makes it an ideal
setting for establish a convenient relationship with customers. To sell the product directly
within the school, the business caters snack to college preferences and provide on the
convenience of snacks for break time and after-school activities, while increasing
accessibility and customer happiness. The proponents used social media platform,
particularly Facebook Page, to promote the product and to attract more customers to visit
and to purchase the product. The goal of the business is to build loyal customers, positive
feedback of customers, ensuring the customers’ needs about dietary habits of the school’s
demographic. This involves that Wrap N’ Roll business target location would be
beneficial to the business to recognize and success within the school community.
Figu
Sales Analysis
Sales data for a thirty-day operational period in February 2024 was computed
based on the actual business operations of Wrap N’ Roll Sandwich Sushi. The actual
launch of Wrap N’ Roll took place in February 19, 2024. Unfortunately, operational
activities were precluded during the first and second month due to the limited time span
Table 2
Summary of Number of Days Operation
Month February March Total
No. of Days 10 days 20 days 30 days
The table shows the number of operational days of the business. For the month of
engaged in selling activities for 20 days. Thus, the business conducted operations and
Table 3
Summary of Actual Monthly Sales of Wrap N’ Roll Sandwich Sushi
Business February March Total Sales in Peso
Wrap N’ Roll 1,139 3,075 4,214 ₱84,280
Table 3 shows the monthly unit sales of Wrap N’ Roll Sandwich Sushi for thirty
(30) days operation, which equates to two months of operation. Sandwich Sushi served in
a stick with mayonnaise, amounting to ₱20.00 per stick, and a total of 4,214 units sold,
amounting to ₱84,280 in revenue. During the initial month of operation, Wrap N’ Roll
Sandwich Sushi operated for 10 days, sold 1,139 pieces of Sandwich Sushi. Following
the second month with a 20 days operation, the business sold a 3,075 sandwich sushi.
Table 4
Population Growth
Target Market Annual Population 2024 Population
Growth Rate (Students &Staffs)
Northwestern Mindanao State College
of Science and Technology at Labuyo, ### ###
Tangub City
Source: https://www.nmsc.edu.ph/
The table depicts the 2023 and its annual population growth rate of Northwestern
Mindanao State College of Science and Technology located in Labuyo, Tangub City. The
estimated growth rate for the year 2024 stands at ### (https://www.nmsc.edu.ph/).
Consequently, the anticipated population for the same year, inclusive of both students and
population figures represent the estimated number of individuals for each corresponding
year. Starting from ### in 2025, the population is projected to increase annually by ###
year is calculated by applying this growth rate to the previous year’s population. By
2026, the projected population is ###, followed by ### in 2027, ### in 2028, and ### in
2029. These projections offer insights into the expected demographic changes over the
population dynamics.
Environmental Scanning
potential market both internal and external factors. The analysis used is PESTLE
PESTLE ANALYSIS
A PESTLE analysis guide external factors and examines the challenges that may
influence your company performance, and market standing. These factors include
Political Stability - political stability plays a crucial role in shaping the Wrap N’
Roll business environment and influencing the operations, growth, and success of
the business. Political instability can disrupt supply chains, leading to delays,
policies, programs, and incentives that promote the business development and
Tax Policies – tax policy plays a critical role in shaping the Wrap N’ Roll business
outcomes. Higher tax rates can reduce the business’ net income, limiting their
business engage in proactive steps to strategize and adapt the changes in tax
policy that requires careful planning and analysis to ensure business can mitigate
ECONOMIC FACTORS
Inflation Rates – inflation can increase production costs for Wrap N’ Roll
business, including raw materials, utilities and labor, which can lead to higher
prices for consumers. This can make it difficult for the business to compete and
can lead to lower profits. However, failure to adapt increasing costs without
adjusting prices may lead to a reduction in profit margins. To mitigate the impact
of inflation rates, Wrap N’ Roll business can proactively implement pricing
price-sensitive and may prioritize essential product and affordability when making
variations and plan accordingly, allowing the business to strategize the pricing
Exchange Rates - exchange rate fluctuations can lead to uncertainty about the
cost of imported goods, raw materials, affecting businesses' cost structures and
profit margins. Changes in exchange rates can have a big impact on production
costs for a company like Wrap N’ Roll Sandwich Sushi. Sudden currency
depreciation can increase the cost of imports of ingredients. The business must
SOCIO-CULTURAL FACTORS
Sandwich Sushi can adjust its marketing tactics to appeal to particular consumer
demographic analysis allows for product customization. Different age groups may
Health Trends – Wrap N’ Roll Sandwich Sushi might benefit from the growing
the snack’s nutritional advantages such as its low calorie or nutrient-dense nature
can attract customers who are actively looking for healthier snack options.
Sandwich Sushi can differentiate itself from rivals in the snack industry by
presenting itself as a healthier option. This can work especially well to draw in
customers that value wellbeing and health while making food selections.
that connect with people from different cultural backgrounds is essential. This is
relationship between Wrap N’ Roll Sandwich Sushi and its consumers can be
background.
TECHNOLOGICAL FACTORS
Digital Marketing - encompasses various online strategies and tactics used by
Wrap N’ Roll business to promote the products, engage with customers, and drive
channels allows Wrap N’ Roll business to reach a wider audience, attract new
digital marketing channels and strategies, Wrap N’ Roll business can increase
brand visibility, generate leads, drive sales, and build lasting customer
relationships.
competitiveness. Automated machinery can perform tasks at a faster rate and with
greater consistency than manual labor. This can help the Wrap N’ Roll business
essential for the business to meet customer expectations, build trust, and maintain
technologies that create value and drive progress. Innovation fuels economic
LEGAL FACTORS
using the same branding or imitate the product. In addition, Wrap N’ Roll
infringement.
Food Safety Regulations – regulations specify proper practices for food handling
facilities. The business ensures product safety, and builds trust with consumers in
a highly regulated.
Labor laws – labor law establish minimum wage rates that employers must pay to
guarantee that workers receive fair compensation for their labor and provide a
Climate Change – climate change can disrupt supply chains by affecting the
challenges, Wrap N’ Roll business must proactively enhance and assess supply
chain transparency and visibility to monitor possible risks throughout the supply
business.
waste materials, recycling, and disposal practices. This would also help lessen the
and overall operations, Wrap N’ Roll can build a good image of the business.
PORTER’S 5 FORCES
Wrap N’ Roll applied Porter’s analysis to assess its competition in the market.
Vaidya (2023) suggests that Porter’s Five Forces, a model that scrutinizes five
strengths and weaknesses of an industry. By doing so, the business can assess its
competitive advantage concerning potential customers and indirect competitors within
the market.
low and Wrap N’ Roll Sandwich Sushi can excel and generate more profit. Being new to
customers’ tastes, it has the potential to convince them to switch to a healthier and
affordable snack.
The potential entry of new competitors in Sandwich Sushi is low since it doesn't require a
large amount capital, which leaves it open to competition from other vendor offering
comparable goods. Also, the simple process of making sandwich sushi and accessible
supply make the production easier. Moreover, it does not need special skills or
There is high potential substitute in the product including the pancake, burger, and other
snacks that are already exist in the market, they also offer affordable snacks which can
Due to no other competitors who are selling the same product, the bargaining power of
suppliers is high. This means that the business has more power when negotiating with
suppliers, in terms of sandwich, lettuce, cucumber, ham, and cheese as our needed
ingredients. It allows the business to ensure the terms and agreement for acquiring
necessary ingredients.
Bargaining Power of Consumers
The bargaining power of consumers is high, because potential buyers are students,
faculty, and staff from NMSCST located at Purok 3, Labuyo, Tangub City. The strategic
placement of the business stall along their regular route entices them to make purchases.
On the other hand, customers are price sensitivity; they consider the price of the product
before they decide to purchase. While the owners of Wrap N’ Roll must consider the
potential for switching costs based on what customers are willing to pay. Even though the
product is affordable, customers still have numerous alternative options, some of which
are priced lower, provide consumers with choices. Furthermore, the moderate size of the
consumer base enhances their bargaining power in influencing product preferences and
pricing decisions.
SWOT MATRIX
approach involves the evaluation of both internal and external factors, considering
Table 6
Wrap N’ Roll Sandwich Sushi SWOT Analysis
Opportunities Threats
Sandwich Sushi stands out campaigns, product S3, S2, T2. The company
with its creative use of squash packaging, and promotional must be flexible and
and potato, offering a unique materials, highlight the inventive in order to maintain
S3. Sustainable Ingredient Draw attention to the unique while preventing strained
the product’s creative nature, thorough business plan and emotional connection. Keep a
WRAP N’ ROLL Sandwich proposal to draw in possible tight eye on the market and take
Sushi is able to create marketing financiers. Clearly state the legal action against imitations.
messages that are adaptable and distinct selling point, room for Remain knowledgeable about
the brand, such as its distinctive opportunities that make with regulatory organizations for
flavors, nutritional benefits, and Sandwich sushi from WRAP N’ adherence and problem solving.
S5. Brand Story: WRAP N’ S4, S5, O5. Create a captivating better align marketing efforts
ROLL Sandwich Sushi is able to brand narrative that conveys the with the health trend.
brand storytelling.
Weaknesses on the distinct features of
chain interruptions by them about the advantages of input and quickly modifying
diversifying your sources of sandwich sushi with interesting product offers in response to
potatoes and squash and by online content. Observe trends shifting consumer preferences.
W4. Danger of Imitation: W4, W5, O4, O5. Protect the W4, W5, T4, T5. Use patents
Because the product is integrity of your brand with and trademarks to protect
unique, there is a chance that patents and trademarks, and your intellectual property.
others will copy it. As a deal with copycats quickly. Take immediate legal action
result, the brand needs to put Develop trust by being open to stop imitations. Establish
strong measures in place to and honest with one another, trust by communicating
keep its uniqueness safe. providing the brand’s history, openly and by providing
difficult if one has a limited working with well-known ensure compliance, and take
track record. Establishing shops and take use of proactive measures to resolve
consciousness.
Competitor Analysis
Wrap N’ Roll Sandwich Sushi faces competition from indirect competitor only since the
innovative snack is new to the market. This strategic assessment involves a thorough
products, marketing and sales strategies, customer base, as well as strengths and weaknesses.
Direct competitors are those offering or selling similar products, while indirect competitors
include businesses within a 1.5-kilometer radius of the location that sell products relevant to the
business. This comprehensive understanding of the competitive landscape is crucial for Wrap N’
Roll Sandwich Sushi to adapt and refine its strategies to effectively position itself in the market.
Table 7
Wrap N’ Roll Sandwich Sushi Competitors Analysis
INDIRECT BUSINESS PRODUCT
COMPETITORS DESCRIPTION
Street Food Vendors As they both provide a Kamote cue,
wide assortment of snacks Fishball, Isaw, &
and meals, street food Betamax (grilled
sellers and Wrap N' Roll blood)
Sandwich Sushi are in
direct competition with
one another. Since they
sell snack goods,
they are essentially an
indirect competitor.
Street food and
Wrap N' Roll compete
for the same market,
aimed to attract customers
looking for a range of
filling snacks and meals.
Both businesses cater to
customers looking for
convenient and varied
food options.
Marketing Research
quantitative and qualitative data regarding matters concerning the marketing of goods and
services. Finding and evaluating the ways that shifting components of the marketing mix affect
consumer behavior is the aim. According to Kotler (2017), marketing research is systematic
problem analysis, model building and fact-finding for the purpose of improved decision-king and
control in the marketing of goods and services. Marketing research is any set of techniques used
to gather information and comprehend a business target market. This might include primary
research on brand awareness and customer satisfaction or secondary market research on market
Demand Analyisis
The researchers used market survey analysis to assess the level of demand for Sandwich
Sushi product in Purok 3, Labuyo, Tangub City, Misamis Occidental near Northwestern
Mindanao State College of Science and Technology. Carroll (2022) stated that market survey
research involves analyzing a given market in order to gain insight into the buying potential and
attributes of the target audience for a product or service. The main goal and objective of a market
survey are to collect data surrounding a target market such as competitor analysis, pricing trends,
and customer expectations. By doing so, the success of a new avenue can be assured and these
In this study, researchers used marketing segmentation process determining the actual
demand of Sandwich Sushi product in year 2024. The researchers used this process to identify
the purchasing power of potential customers in buying sandwich sushi in Purok 3, Labuyo,
Tangub City, Misamis Occidental near Northwestern Mindanao State College of Science and
Technology.
Marketing Strategies
establish profitable relationships. Wrap N’ Roll Sandwich Sushi employs product differentiation
through its logo, consistent online advertising , and a Unique Selling Proposition (USP) to
position its products distinctly in the consumer’s mind. According to Omer Farkash (2022),
marketing strategy is a long-term, forward-looking approach and an overall game plan of any
organization or any business with the fundamental goal of achieving a sustainable competitive
advantage by understanding the needs and wants of customers. This approach aims to make
Wrap N’ Roll Sandwich Sushi stand out, ensuring a clear and desirable presence in the
competitive market.
Wrap N’ Roll entered the snack market in a very new and exciting way by introducing its
creative product, Sandwich Sushi. The unique snack quickly captivated the interest and taste
buds of the entire community of Northern Mindanao State College of Science and Technology,
including students, faculty, and staff. Sandwich Sushi's uniqueness made it stand out from the
competition and generated interest among customers looking for something new and interesting.
Business Name. The name "Wrap N' Roll" effectively communicates the business's core
offerings and menu focus, like Sandwich Sushi. It evokes imagery of freshly prepared
wraps and rolls filled with delicious ingredients, enticing potential customers and creating
a clear brand identity. "Wrap N' Roll" is a memorable and evocative business name that
With its catchy business name, descriptive nature, and versatility, the name has the
potential to resonate with customers and draw them to explore the unique offerings of the
business.
Business Tagline – Wrap N’ Roll gladly present its tagline: “A taste you’ll Remember”.
Business Logo –
Figure 20. Business Logo
White. Symbolizes the purity and freshness of the loaf bread, inviting customers to savor
Beige. The gentle beige whispers of the artisanal craftsmanship imbued within the
Yellow. Soft yellow hues cascade like liquid gold, symbolizing the creamy richness of
Green. Verdant greens burst forth with the vitality of nature, capturing the crispness of
lettuce and the succulent juiciness of cucumber, transporting taste buds to sun-kissed
Pink. Pink tones embody the savory delight of ham and the creamy decadence of
the logo.
Product. The business bring a unique snacks that can attract customers and retain loyal
customer. Sandwich Sushi offers a convenient and a balance-diet that can help the attention span
and academic performance, preventing diseases and instilling healthy dietary habits. It is made
by a flattened sandwich and has a unique fillings such as ham, cheese, lettuce and cucumber.
Sandwich Sushi serves as a delightful option for morning and afternoon cravings, ensuring a
satisfying experience. This innovative snack is a healthier alternative to the traditional sushi rolls,
and is perfect for those on a diet. Taste the Sandwich Sushi, a delicious and healthy snack
cucumber ham and cheese inside, carefully crafted to deliver a flavorful and wholesome snack
experience like Sushi. The precise selection of ingredients ensures a balance of taste, offering a
distinct and enjoyable flavor profile. The dedication to quality extends into the preparatory
procedure, where Sandwich Sushi are made to be fun, tasty and satisfying in every bite.
Furthermore, the snacks are also marketed as a healthier option, appealing to those who are on a
diet and highlighting the brand's commitment to offering wholesome options in addition to
delectable ones. Sandwich Sushi aims to satisfy the sophisticated expectations of customers by
Pricing.
Place. The distribution strategy, often known as the location strategy, is crucial to business since
it dictates how goods are delivered to clients. In order to satisfy client requests, a well-designed
place strategy makes sure that products are available at the appropriate time, in the appropriate
amount, and in the appropriate location. It includes the location and method of manufacturing,
storage, and acquisition of the good or service. According to Yasar (2023) asserts that a product's
buying location plays a critical role in maximizing sales. Strategic positioning and effective
distribution methods can have a big impact on consumer happiness and sales. Wrap N’ Roll
location is located at Purok 3, Labuyo, Tangub City, Misamis Occidental, next to the Northern
Mindanao State College of Science and Technology and in front of a building that is now under
construction. On the other hand, supplies and ingredients come from Julies Bakeshop and KD
Meatshop. Wrap N’ Roll business take orders and expedite processes by reservations well in
advance, using Sandwich Sushi for marketing, sales, advertising, and order fulfillment to
direct product promotion, online platforms, and personal selling. This involves proactive
involvement to raise awareness as well as on-site sales at the food stand. Although online orders
have been received, they have been fewer than those from personal sales at first. The company
starts online orders by presenting its services on the Facebook page. Nevertheless, the company
keeps up a strong social media presence in order to attract potential customers and efficiently
promote its goods. Creating promotions that are specifically tailored to our target market is still
our top goal. Customers may now access online marketing resources, including posters and
preferences and satisfaction, the enterprise persists in providing its items via the physical store,
Marketing Expense
Marketing expenses include the funds a company spends on advertising and market its
products to consumers, paying for marketing and sales costs. For Sandwich Sushi, there were
expenses associated with communicating, especially when using social media platforms for
product marketing, such as Facebook. These costs are a part of financing a range of marketing
initiatives, market research, advertising campaigns, and sales initiatives designed to draw in, hold
onto, and engage clients. Conversely, selling expenses are related to the price of acquiring goods
for the company's regular operations. Essentially, selling costs and communication both play
Table 11
Marketing Expenses
2024 2025 2026 2027 2028
Tarpaulin ₱250.00 ₱255.00 ₱260.10 ₱265.30 ₱270.61
Note: Yearly marketing expenses is budgeted at ₱250 and is expected to increase by 2% per
average inflation rate.
The expected costs for Tarpaulin marketing materials from 2024 to 2028 are shown in the
following table. The amounts, which begin at ₱250.00 in 2024 and go up every year, are the
approximate expenses that Sandwich Sushi will incur when using tarpaulin materials for
marketing. According to the memo, the annual marketing budget is expected to rise by 2%
annually, in line with the average rate of inflation, and is set at ₱250.00 in 2024. This implies that
the marketing budget allotted annual expenses for tarpaulin materials in particular will increase
year over year until they reach the corresponding quantities shown in the table. This method of
budgeting takes inflation into account and produces a projection for efficient financial planning.
II. MANAGEMENT ASPECT
Management aspect covers business name, and its type of organization, the
Vision
Wrap N Roll commits to offer the best quality of snack experience and be able to
provide consistently to the demand of our customers while maintaining high quality of
Mission
sandwich sushi with a unique twist that fulfills Tangubanon’s appetite, to provide possibilities for
Business Philosophy
sustainable firm, we are committed to using our product to benefit the company, society, and
individuals by opening chances. In addition, when striving for success, we also directly apply
employees’ morals and performance by managing them through many areas of our operations
The proponents opt to form business partnership under the management of a group
namely: Mae Angelica R. Almidor, Myrnalisa M. Alimoren, March Mae P. Anore, Hannivil A.
Olor, Remvie D. Ondo, Michell V. Nayon and Ronamy L. Ongcoy, which will be in Barangay
Labuyo, Tangub City. The business identifies the type of business which is the Partnership
because we shared capital equally and divided the profit. According to Tuten, (2001) that
partnership identifies to initially formed to increase service and to improve its competitive
advantage for the future business. Lastly, the partners do the tasks for the success of this study.
The funding of the general operation and other financial demands will be from the savings
The Wrap N Roll, business applied Barangay Micro Business Enterprise (BMBE) in accordance
to RA 9178 Section 3 (a), refers to any business entity or enterprise engaged in the production,
processing or manufacturing of but exclusive of the land on which the particular business entity’s
office, plant and equipment are situated, shall not be more than Three Million Pesos
(P3,000,000.00) shall be exempt from the coverage of the Minimum Wage Law, that all
employees covered under this Act shall be entitled to the same benefits given to any regular
employee such as social security and healthcare benefits. Furthermore, all BMBEs shall be
exempt from tax for income arising from the operations of the enterprise.
Types of Business
The Nature of the business is manufacturing with the help of the equipment and tools by
producing the product. According to Sun (2002) that manufacturing in the business contributes
improvement to achieve the main function that can give positive influence and in strategic
Legal Requirements
A business permit proves that you have a legitimate business recognized by the
local government. And of course, this gives confidence for your customers to transact
with your business (Mallari, 2021). Below are the necessary legal requirements needed
Wrap N’ Roll acquires Barangay Micro Business Enterprise to exempt the business
(3,000,000 below capital/assets) upon paying the minimum wage of workers and to be
An affidavit by the owner that the business qualifies as BMBE, including the Sworn
Photos of the building and its assets (equipment and plants), not including cash,
It is necessary to register our business with the SEC for it to be recognized as a legal
entity that can carry on business, issue receipts, exchange financial assets, and be granted
specific rights under local corporate and investment laws. Required documents for
submission:
Name Verification Slip – This can be secured through the SEC Company Registration
System (CRS)
Copy of Articles of Incorporation and By-laws or Articles of Partnership
Trustee, Partner
3. Barangay Unit
To conduct business in Tangub City legally, Wrap N’ Roll must obtain a barangay permit.
Additionally, it implies that our business complies with all local government regulations.
Wrap N’ Roll own its own food stall; therefore, the management must comply with all
Tangub City requirements to operate legally. As a result, it allows our business to operate in
the jurisdiction in which we are registered. Certificates required for business permit
application make sure you have the following documents for your business permit
application.
inspectors
b) Sanitary Permit
1×1 photo
Medical Certificate and Health Card issued by the City Health Officer
application
Requirements:
Building plans
Lot plan
offices
Certificate of Occupancy
d) To get a Certificate of Occupancy, here are the things you need to provide:
Locational Clearance
Building Permit
Electrical Permit
Sanitary Permit
Certification of Non-Improvement
The Occupational Safety and Health Standards provide that every company shall
keep and maintain its workplace free from work hazards that are likely to cause physical
harm to the workers or damage to property. Thus, the worker is entitled to be provided by
D. Appropriate safety devices like protective gear, masks, helmets, safety boots, coats, or
first-aid kits.
G. Employers must provide their employees with the following instruments and/or working
stations:
H. Appropriate protective equipment and clothing such as overall head coverings, goggles,
I. A properly designed exhaust system and waste disposal, local exhaust, or general
ventilation to keep toxic fumes or gases away from workers’ breathing zone.
1. Proper hand sanitize Employees before entering at work, they should sanitize first their
production to prevent dust or any dirt’s that can be put directly to the product.
3. Cleaning Tools- The business also has cleaning tools to clean all the materials that have
4. Wearing convenient attire – during the business operation, Employees must ware proper
and comfortable attire when making the production so that they can be flexible enough to
do the work.
Organizational Structure
Wrap N Roll uses Horizontal Organizational Structure where it is one of the most
common types of organizational structure where the chain of command goes from top to
down level. Functional Organization is best for smaller businesses that focus on a single
product. It can also be seen to establish performance to level up in the business. It is also
designed to help future employees to focus on the career path to reach their career (Nouri,
2019).
The figure above shows the Wrap N’ Roll organizational structure. This implies
that all of the command and information comes from the general manager down to the
1. General Manager
Job Summary: The general manager is accountable for all areas of the business and
directly manages all the workers daily. The general manager is the bridge to the
employees’ building relationships and prepares special reports about the effectiveness of
managing the overall operations, and being responsible for creating, implementing,
responsible for maintaining accurate books on accounts payable and receivable, payroll,
and daily financial entries and reconciliations to oversee the Wrap N’ Roll, financial data
and compliance. They carry out daily accounting tasks such as monthly financial
Job Specification:
Must have great decision-making abilities and be able to manage her team
effectively.
2. Cashier
Job Summary: Provide friendly, responsive service to create an exceptional
experience for the customers. A cashier’s attitude directly affects how Wrap N’ Roll
will be perceived. The cashier is also responsible for thanking all the customers for
Job Description: A cashier is a retail professional who scans items to ensure prices
and quantities are correct, assists those who need help or advice on products, and
handles returns and exchanges when necessary. Furthermore, he/she must carry out in
handling the business online transaction, specifically the facebook page, online
Job Specification:
3. Cook
Job Summary: The cook must be capable of executing exactly on how to make the
product following the business’ recipe, assists others in the production process, and
Job Description: A cook plans, prepares, and cooks the product to ensure that
consumers have the best possible service and experience. They assist in keeping the
kitchen organized and the production is working well. Also, they are responsible for
Job Specification:
Knowledge of cooking procedures and the safety rules for kitchen app equipment
Above shows the internal workforce needed for the operation of the business. It
shows the job title, job summary, job description, and the job specification. In addition, it
gives the employee the clarity they need for their position and especially for the future
redundancies.
inappropriate manpower. Wrap N Roll, along with its mission and vision, wants to
improve the labor force to help the business realize its objectives. Furthermore, the
1. Application Letter
4. Police Clearance
Identify need Recruitmen Sourcing & Assess & Selection & Onboarding for
& Develop
t Planning Advertising Interview Offer of Success
Position
Description Candidate Employment
The figure above depicts Wrap N’ Roll recruitment and selection process. It was
demonstrated that the first step in the recruitment process is to identify the need and
advertising. Following that, interview the candidates, followed by selection, and offer of
Hiring Process
This process helps the Wrap N’ Roll business to select and find the best applicant
that suits perfectly for the vacant job. It entails selecting people with the appropriate
qualification to fill a current or prospective job position. It is the process of making job
offers to qualify people. After identifying possible candidates, the following stage is to
assess their qualifications, traits, experience, capabilities, and other factors before
planning.
Hiring Procedure
make a significant contribution to the company. When hiring the best candidates for open
positions, keep the following in mind. To be able to place the right people on the correct
road, will follow the proper employment process. If the hiring procedure is effectively
decided, the company can develop a consistent supply of staff. Furthermore, a hiring
Table 14
Manpower Working Schedule
Position Monday Tuesday Wednesday Thursday Friday
General 8:00 am - 8:00 am - 8:00 am - 8:00 am - 8:00 am –
Manager 11:00 am 11:00 am 11:00 am 11:00 am 11:00 am
manager is required to work from 8:00 am to 5:00 pm to make sure the day-to-day
operation is running smoothly, will double check the receipts and sales, and to make
plans at every end of the day to make the business better in operating. The cashier will
start at 8:00 am to 5:00 pm for giving the budget to the cook for purchasing ingredients
and managing every transaction of the business including the selling and returns of
exchanges to the customers and preparing to report to the general manager at the end of
the day. The cook is required to work from 6:00 am to 3:00 pm preparing the product,
Table 15
Employees Compensation
Position Wage Salary
General Manager 400/day 8,000
Cashier 250/day 5,000
Cook 300/day 6,000
Total 950/day 19,000
general manager’s monthly salary has been revealed to be 8,000.00. The cashier is paid
5,000.00 per month. Their sss, philhealth and pag-ibig contributions must be deducted
skill). This includes both fixed and variable pay tied to performance level (Swanepoel, 2014).
Abasar (2010), added that compensation is important for both employers and employees
regarding attracting, retaining and motivating employees. As per salary in Wrap N’ Roll, all
working personnel including general manager will have usual cut-off which is on the 15 th and
30th day of the month. Furthermore, all employees entitled for the compensation and benefits
Table 6
Monthly Deduction
Position Monthly Monthly Deduction
Salary
SSS PAG-IBIG PHILHEALTH
ER EE TOTAL ER EE TOTAL ER EE TOTAL
General ₱8,000 ₱690 ₱360 ₱1,050 ₱160 ₱160 ₱320 ₱320 ₱320 ₱640
Manager
Cashier ₱5,000 ₱435 ₱225 ₱660 ₱100 ₱100 ₱200 ₱200 ₱200 ₱400
Cook ₱6,000 ₱520 ₱270 ₱790 ₱120 ₱120 ₱240 ₱240 ₱240 ₱480
The table above shows the employee’s monthly salary deduction. The total monthly
deduction for the general manager is 640.00. The cook has the total monthly deduction of
Manpower Requirements
inappropriate manpower. Wrap N Roll, along with its mission and vision, wants to
improve the labor force to help the business realize its objectives. Furthermore, the
3. Barangay Clearance
4. Police Clearance
improving job happiness and morale, increasing productivity, and increasing profits.
b) Team Building
c) Waste management
Management Policy
Policies play a key role in the organization. It is to ensure the guidance to give
The Employees or Staffs is responsible for shortlisting candidates at the first stage of
recruitment process.
Adequate notice is given to the candidates at the date and time of the interview.
Conduct an interview for individual performances. This can be the most useful exercise
Tests should not be a disadvantage in any disabled person and make reasonable
adjustments to accommodate the needs of the candidate during the selection process.
Employment Orientation
Each new employee will receive a personal copy of a job description or so-called
Mission and Vision - the employee must know about the mission and vision of the
Days and hours of operation - The owner’s responsibility is to determine the business
hours and daily operation. The business must operate from Monday to Friday starting
Hours of work - Employees should operate in the allowed operating condition as required
by the time to start the work. It should be the starting point where the assigned task starts.
Break Time - Employees are required to have a one-hour lunch break, for them to be
always physically active in all such responsibilities. Drinking alcohol will be prohibited
during work.
The business must have to promote the emphasized equality of every employee to
act. All employees must act with an equal religion and identity.
Employee Training - The business encourages the employees to have special training and
Safety - The business itself stands for the welfare of the employees, in case of
production.
time.
Public Display of Affection - Public Display of Affection is not allowed in the business
like, holding and Forms of displaying affection when at workplace are socially
Sick leave benefits - sick leave policy shall be granted to those employees who work
from time to time. All employees will accrue sick leave from the date of hire. Sick leave
Calamity Leave Benefits - Employees must be rendered at least (6) six months of service
to grant calamity leave with pay to those who were affected by the flood.
13th Month Pay - Employees who have rendered at least 6 months of service in the
company shall be granted this benefit. The Company grants 13 th month pay on December
24 every year. The 13th month’s pay is equivalent to one month of employees’ basic
annual salary. If the employee rendered at least 6 months up to 11 months, they receive
Separation Pay
termination of his or her service. The computation of the separation pay of an employee
Retirement Plan
= ₱ (13,013.00x 0.50) 10
= ₱ 65,065.00
PAY RULES
Pay rules shall adhere and comply with existing laws and provisions set by the Department of
No employee shall conduct a personal, project, or professional that requires any corporate
working time that is in competition to or conflicts with any phase of the company business
without the consent of the owner. The company may prohibit an employee from working for a
Employees are encouraged to provide two weeks’ notice to facilitate a smooth transition
out of the organization. If an employee provides less notice than requested. Eligibility for
rehire. Employees who resign in good standing under this policy and whose documented
will be eligible for reemployment for a period of up to six months from the last date of
employment, with benefits tied to seniority reinstated in full. Former employees will be
considered for open positions along with all other candidates. Form of resignation notice. All
resignations must be confirmed in writing. Employees may wish to complete the Employee
Resignation Form provided by the company for this purpose or may submit other written
notice that must include the reason for leaving and the effective date. Employees who
Code of Ethics
1. Work environment. Employees should act with integrity, comply with honesty,
essential that they avoid relationships and activities that hurt, or appear to hurt, their
attendance. This means being in the office, ready to work at starting time each day.
6. Absence without notice. Employees who are unable to work due to illness or an
accident should notify the management. This allows the company to arrange for
coverage of their duties and helps others continue to work in their absences.
Disciplinary Action
2. Identifies and standardizes procedures for responding to incidents that violate the
company.
examines important aspects of the intended procedure. This entails a detailed analysis of
the labor and material requirements, logistical factors, and technology used in the
creation and provision of the desired goods or services. It also includes things like the
products' shelf life and the planned storage schedule. This thorough examination of the
and viability.
Product Description
Wrap N’ Roll presents Sandwich Sushi, a delicious and nutritious option suitable
for both snacking and meals, catering particularly to health-conscious individuals and
those seeking nutrition-rich alternatives. This distinct and flavorful snack complements
well with banana ketchup and mayonnaise, offering a satisfying food experience. In a
packaging 1 and a clamp shell as packaging 2 not only aligns with sustainability goals but
product introduces a sandwich combine with cheese, ham, lettuce and cucumber as roll in
complemented by a vibrant logo showcasing the energetic sandwich sushi our main
product, lettuce and cucumber icon enhancing the overall appeal of Sandwich Sushi.
Table 2
Product Description
Product Description Size/Weight Packaging
Sandwich An innovative snack Approximately For packaging-1,
Sushi that combine the 55 grams one stick of Sandwich
healthier and Sushi per serving in a
nutritious greener tempura plate, and
lettuce and cucumber. packaging- 2 are for
3-4 orders serve in
paper mealbox.
Showcasing and
complemented with
vibrant logo
symbolizing actual
product and the main
ingredients.
Delectable sauces,
combining the flavor
of banana ketchup and
the creamy goodness
of mayonnaise.
Inspired by Sushi
Roll.
Table 21
Direct Material Unit Cost
Materials Cost (x) Quantity Total Cost Yield Cost Per
(y) (xy) (x) Unit (xy/y)
Sandwich ₱50/pc. 5 pcs. ₱250.00 100 ₱2.5
Cucumber ₱65/kl. 1/2kl. ₱32.00 100 ₱0.32
Lettuce ₱150/kl. 1/2kl. ₱90.00 100 ₱0.9
Ham (chicken) ₱60/pk. 7pk. ₱420.00 100 ₱4.2
Cheese ₱49/pc. 2 pcs. ₱98.00 100 ₱0.98
Total Direct Materials ₱890.00 ₱8.9
Table 22
Overhead Cost
Materials Cost (x) Quantity Total Cost Yield Cost Per
(y) (xy) (x) Unit (xy/y)
Oil ₱25/pack 2 packs ₱50.00 100 ₱0.5
Ketchup ₱9/pouch 2 pouch ₱18.00 100 ₱0.18
Mayonnaise ₱140/kl. 1/4kl. ₱45.00 100 ₱0.45
Barbecue Stick ₱10/pack 2 pack ₱20.00 100 ₱0.2
Siomai Plate ₱25/pk. 2 pack. ₱50.00 100 ₱0.5
Paper Mealbox ₱100/pk. 1 pack ₱100.00 100 ₱1
Total Overhead Cost ₱283.00 ₱2.83
Table 23
Direct Labor Cost
Cost (x) Quantity (y) Total Cost Yield (x) Cost Per
(xy) Unit (xy/y)
Cook 300 per day 300 100 ₱3
Total ₱3
Table 24
Supplier of Raw Materials
Raw Supplier 1 Unit Quantity Total Alternative Unit Total
Material Price/kl Supplier Price/kl
Sandwich Julie’s ₱50/pc. 5 pcs. ₱250.00 Patty’s ₱70/pc. ₱350.00
Bakeshop Bakeshop
The table above presented both primary and secondary sources of raw materials
for production on a large scale. These raw material suppliers were chosen based on their
cost-effectiveness relative to other potential suppliers in the city. The researchers have
been meticulously acquired prior canvassing in order to choose and identify these
Table 25
Overhead Alternative Suppliers
Raw Supplier 1 Unit Quantity Total Alternative Unit Total
Material Price/kl Supplier Price/kl
Oil Noning ₱25/pack 2 packs ₱50.00 Bebe ₱25/pack ₱50.00
materials for production on a large scale. These raw material suppliers were chosen based
researchers have been meticulously acquired prior canvassing in order to choose and
Table 26
Cleaning and Other Suppliers
Cleaning Supplier 1 Unit Quantity Total Supplier 2 Unit Total
Supplies Price Price
Alcohol Prince 79.00 1 79.00 TTHM 79.00 79.00
Hypermart
The table shows an overview of the cleaning supplies obtained for Wrap N’ Roll
table, which highlights the importance of upholding cleanliness and strict hygiene
This table shows the inventory of tools and equipment utilized by the Wrap N’
Roll, presenting the details such as the useful life of each tool and the corresponding
suppliers. The business's future strategy involves acquiring high-quality tools and
operational capabilities.
Table 28
Communication Expense
February March Total
Communication Expense ₱30.00 ₱100.00 ₱130.00
Note: The average communication expense from the actual operation is 130 per month for 30
days operation.
Table 29
Transportation Expense
February March Total
Transportation Expense ₱220.00 ₱440.00 ₱660.00
Note: The average transportation expense from the actual operation is 22php per day for 30
days operation.
Table 30
Rent Expense
February March Total
Rent Expense ₱250.00 ₱750.00 ₱1,000.00
Note: The table displays the rent expense related to the business's production site, where
manufacturing and product sorting take place before market distribution. It encompasses costs
such as electricity and water within the overall rent expenditure.
Table 31
Utilities Expense
Cost
Utilities Expense ₱200.00
Note: This table provides a detailed breakdown of Wrap N’ Roll Sandwich Sushi utilities
expenses, offering a comprehensive overview of the costs associated with essential services and
resources for the business.
Table 32
Depreciation Expense
Cost Useful Life Depreciation
Food Stall and Tarp ₱1,250.00 5 years ₱1,250.00
Electric Stove ₱499.00 5 years ₱499.00
Note: This table illustrates the depreciation expenses incurred by the food stall and tarp, electric
stove, outlining the reduction in the value of its assets over time. It provides a clear overview of
the financial impact of depreciation on the business's accounting records.
Table 33
Manufacturing Process
Sandwich Sushi Manufacturing Process of Raw Materials
Total Minutes for filling, rolling and serving: 2 minutes & 35 seconds
Total Production Time per stick: 1min. & 12sec.
Shelf Life
The product's shelf life represents the duration during which it remains suitable
for consumption. In the instance of nutritious Wrap N’ Roll Sandwich Sushi, the shelf life
is limited to just one day since it contains ham. It is advised to consume them promptly to
Utilities Considered
The operational functionality of Wrap N’ Roll hinges on the consumption of
electricity and water for its day-to-day activities. An agreement has been reached,
stipulating a negotiated cost of ₱200.00 for 1 month period of operation involving the
capacity of 100 stick of Sandwich Sushi a day. This healthy and delicious sandwich sushi
Manufacturing Timetable
In order to provide a well-organized and effective production process, the
manufacturing timetable is a methodical framework that allots certain time intervals for
each stage in the operating sequence. Sandwich Sushi has created a manufacturing
schedule that includes both normal and maximum times. The maximum timetable shows
unforeseen obstacles. The regular timetable acts as a baseline, showing the standard
period for routine production. This dual strategy shows the business's dedication to
openness and strategic planning, allowing for efficient adaptability to changes in Wrap
Sandwich Sushi manufacturing, the company wants to buy an automatic flatbread maker
and cooking appliances including a stove and cheese slicer. These expenditures
demonstrate a dedication to satisfy the growing demand for their tasty and wholesome
which prioritize accuracy and efficiency will help Wrap N’ Roll business achieve its
These investments, which are being made by the business owners full-time, are a crucial
step towards a prosperous and sustainable future and provide customers with even more
Manufacturing Capacity
Given the optimal utilization of resources and operating at normal capacity, Wrap
Table 34
Normal Annual Manufacturing Capacity
Product Capacity per Day Capacity per Week Capacity per Year
(6 days) (52 weeks)
WRAP N’ ROLL 100 pieces 600 31,200
Sandwich Sushi
This table outlines Wrap N’ Roll Sandwich Sushi normal annual manufacturing
capacity. It produces 100 sticks daily, total of 600 sticks weekly, and achieving an annual
capacity of 31,200 sticks over 52 weeks. Moreover, to achieve its maximum capacity, the
business needs to utilize at least 1 cook. On which, it will be able to yield the following;
Table 35
Maximum Annual Manufacturing Capacity
Product Capacity per Day Capacity per Week Capacity per Year
(6 days) (52 weeks)
WRAP N’ ROLL 200 pieces 1,200 62,400
Sandwich Sushi
The projected manufacturing capacity, production capacity will be doubled since
business owners focus on the business full time. It is also a good opportunity to increase
the capacity of the production for the upcoming year so that there was also an expansion
Plant Location
The Wrap N’ Roll Sandwich Sushi facility is located in Barangay Silanga,
Tangub City, within the province of Misamis Occidental. The accompanying image
illustrates the precise location of the plant. The selection of this site was driven by its
expansive production area, convenient access to water, and a well-equipped kitchen, all
pivotal for the manufacturing process. Moreover, the company has placed a stall in the
Labuyo, Tangub City to showcase and sell the finished goods. In order to accommodate
its growth, Wrap N’ Roll Sandwich Sushi intends to move to a larger location within the
next five years. The requirement for more production capacity, storage space, and
operating efficiency is what motivated the transfer to a larger facility. Wrap N’ Roll
aggressive expansion goals. This calculated move paves the way for a more resilient and
sustainable future and guarantees that Wrap N’ Roll Sandwich Sushi will continue to
entice customers with its tasty and nutritious products on a much greater scale.
Wrap N’ Roll Sandwich Sushi makes sure that the layout of the establishment
complies with worker safety regulations. The plan includes exit doors that can be used in
the case of an unexpected emergency and a readily accessible entrance for the workforce.
The trash can is positioned to the right of the flatting area and to the left of the exit door,
while the chopping area is thoughtfully situated next to the cooking area. Conveniently
placed on the left side of the restroom and to the right of the entry door is the first aid kit.
In addition, the bathroom is located directly beside the packaging area. Wrap N’ Roll
preparing to move to a larger and more secure facility as part of our effort in the coming
Plant Schedules
Wrap N’ Roll Sandwich Sushi will undergo daily production, the schedule begins
with the arrival and readiness of all staff members from 6:30 am to 7:00 am.
Subsequently, from 7:00 am to 8:00am, the team engages in flatting the bread and cutting
the cheese, cucumber and lettuce, followed by cooking the ham. The main production
phase, involving combining all the ingredients in the bread and rolled the bread to be cut
and put in on the stick for the products to be sale, takes place during this time. A lunch
break is scheduled from 12:00 pm to 1:00 pm, after which the selling operation resumes
from 1:00 pm to 4:30 pm. The afternoon session is dedicated to both selling operations
and cleansing the equipment and the facility. The day concludes with a final 30-minute
period, from 4:30 pm to 5:00 pm, for wrapping up activities, cleansing, and closing the
operation. This schedule provides a structured and organized plan for the daily
Table 37
Plant Schedule
Time Activities
product to sale.
then close.
Plant Safety
In order to ensure the success of the business, Sandwich Sushi had to prioritize the well-
being of its staff and operate from the ground up. Before beginning manufacturing, it is
necessary to verify that the product is readily used and that all necessary resources are available.
In order to ensure a seamless, economical, and productive functioning, the company made
considerable efforts to obtain the best tools and materials. If the company bears any blame for it,
it is their job to ensure that our production process and equipment are safe and effective.
The business will have a waste management system in place to ensure that the
surrounding areas and facilities are kept spotless. All of the rubbish that the business
produces while conducting business will be put in the garbage can and delivered to the
ecosystem from the harmful impacts of organic and biodegradable waste components.
Garbage management, according to Mubaslat (2021), is the term used to describe the
various methods and techniques created and put into place to recognize, regulate, and
deal with the various kinds of garbage from generation through disposal.
company and the community in which it operates. This analysis explains how the
processes. By using the knowledge gathered from these studies, companies can set
plans to the demands of society, creating a symbolic bond that transcends financial gain.
pay taxes and actively supports both local and national government initiatives aimed at
advancing communities and the country's welfare. The company pays close attention to
tax laws and fulfills its tax obligations. In addition to having a favorable effect on the
state of the economy today, the higher tax payments are essential for promoting
prosperity in the future. Wrap N’ Roll seeks to cooperate with the government in
Suppliers. Wrap N’ Roll Sandwich Sushi shows its dedication to the community
by only working with regional vendors. The purpose of this initiative is to empower and
uplift local suppliers by obtaining their products and integrating them into services that
meet the demands of customers. The company is aware that supporting regional vendors
helps the community's economy flourish. This strategy creates a win-win partnership for
the suppliers by guaranteeing them financial rewards and encouraging them to increase
offering a product that upholds strict standards of food quality and hygiene throughout
the production process in addition to satisfying patrons' everyday demands. The pledge
also includes making sure that there is a steady and reasonably priced supply to satisfy
customer demand. By placing a high priority on client happiness and providing goods at a
reasonable price. The company wants to build and preserve a strong, long-lasting
relationship with its clientele. This focus on the needs of the client helps Wrap N’ Roll
remain successful and relevant in the market over the long run.
To evaluate the financial performance and capability for Wrap N’ Roll business includes
two periods; (1) Results of current operations and (2) anticipates the operating outlook for the
next 5 years. This section provides financial assumptions considered in the preparation of
financial report. It also includes the presentation of Financial Statement, and its analysis, that
1 Month Operation
Direct Materials 26,700.00
Direct Labor 9,000.00
Overhead 8,490.00 ₱44,190.00
Equipment
Electric Stove 499.00 ₱499.00
Production Supplies
Chopping Board 79.00
Knife 65.00
Transparent Container 45.00
Hairnet 105.00
Disposable Gloves 49.00
Apron (5pcs) 75.00
Frying Pan 238.00 ₱656.00
Cleaning Supplies
Alcohol 79.00
Tissue 75.00
Dishwashing Liquid 30.00
Kitchen Towel 15.00
Garbage Bag 22.00
Broom 30.00
Dustpan 31.00 ₱282.00
Other Supplies
Cling Wrap 60.00 ₱60.00
Source of Fund
Table 40
WRAP N’ ROLL SANDWICH SUSHI
Labuyo, Tangub City
Statement of Comprehensive Income
30 Days
Gross Sales ₱84,280.00
Cost of Goods Sold ₱0.00
Gross Income ₱0.00
Less: Operating Expenses
Communication Expense
Transportation Expense
Rental Fee
Utilities Expense
Depreciation Expense
Salaries Expense
Marketing Expense
Licensing Fees
Total Operating Expenses ₱0.00
NET INCOME ₱0.00
Table 41
WRAP N’ ROLL SANDWICH SUSHI
Labuyo, Tangub City
Statement of Financial Position
30 Days
ASSETS
Current Assets
Cash 0.00
Merchandise Inventory 0.00
Total Current Assets 0.00
Noncurrent Assets
Furniture and Fixture 0.00
Accumulated Depreciation (0.00)
Food Stall 0.00
Accumulated Depreciation (0.00)
Total Noncurrent Assets 0.00
TOTAL ASSETS 0.00
Partner’s Equity
Almidor, Capital 0.00
Alimoren, Capital 0.00
Anore, Capital 0.00
Nayon, Capital 0.00
Olor, Capital 0.00
Ondo, Capital 0.00
Ongcoy, Capital 0.00
Ending Balance
Almidor, Capital 0.00
Alimoren, Capital 0.00
Anore, Capital 0.00
Nayon, Capital 0.00
Olor, Capital 0.00
Ondo, Capital 0.00
Ongcoy, Capital 0.00
Table 44
WRAP N’ ROLL SANDWICH SUSHI
Labuyo, Tangub City
Projected Statement of Comprehensive Income
2025 2026 2027 2028 2029
Gross Sales
Cost of
Goods Sold
Gross Income
Less:
Operating Expenses
Communication
Expense
Transportation
Expense
Rental Fee
Utilities
Expense
Depreciation
Expense
Salaries
Expense
Marketing
Expense
Licensing Fees
Total Operating
Expenses
NET INCOME
Table 45
Merchandise
Inventory
Total Current
Assets
Noncurrent Assets
Furniture and
Fixture
Accumulated
Depreciation
Food Stall
Accumulated
Depreciation
Total
Noncurrent
Assets
TOTAL ASSETS
LIABILITIES AND
PARTNER'S EQUITY
Liabilities
SSS and PhilHealth
Payable
Total Liabilities
Partner’s Equity
Almidor, Capital
Alimoren, Capital
Anore, Capital
Nayon, Capital
Olor, Capital
Ondo, Capital
Ongcoy, Capital
Total Partner’s
Equity
Alimoren, Capital
Anore, Capital
Nayon, Capital
Olor, Capital
Ondo, Capital
Ongcoy, Capital
Net Income
Sharing: Equally
Ending Balance
Almidor, Capital
Alimoren, Capital
Anore, Capital
Nayon, Capital
Olor, Capital
Ondo, Capital
Ongcoy, Capital
TOTAL PARTNER’S
EQUITY
Table 47
WRAP N’ ROLL SANDWICH SUSHI
Labuyo, Tangub City
Projected Statement of Cash Flows
2025 2026 2027 2028 2029
Cash Flow from
Operating Activities
Cash Inflows
Receipts
from sales
Total Cash
Inflows
Cash Outflows
Pre-Operating
Expenses
Purchases
Payment of
Salaries
Payment of
13th Month
Payment of
Marketing
Expense
Payment of
Rentals
Payment of
Repairs and
Maintenance
Payment of
Utilities Expense
Remittance of
SSS and Philhealth
Payment of
Permits, Taxes
and Licenses
Total Cash
Outflows
Cash Provided
by (Used In)
Construction
of Food Stall
Total Cash
Outflows
Cash Provided
by (Used In)
Total Cash
Inflows
Cash Provided
by (Used In)
Net Cash Provided
By (Used In)
Cash at the
Beginning of
the Period
Cash at the
End of the Period
PROFITABILITY INDICES
Table 48
Return on Investment (ROI)
FINANCIAL RATIOS
Table 49
Payback
Period Original
Investment Percent
Table 50
Current Ratio
2025 2026 2027 2028 2029
Current Ratio
Current Assets
Current Liabilities
0.00
Table 51
Net Profit Margin
2025 2026 2027 2028 2029
Net Profit
Margin Ratio
Net Income
Total Revenues
0.00
Table 51
Return on Assets
2025 2026 2027 2028 2029
Return on Assets
Net Income
Total Assets
0.00
Table 52
Return on Equity
2025 2026 2027 2028 2029
Return on Equity
Net Income
Total Partner’s
Equity
0.00
Table 53
Break-even Point
2025 2026 2027 2028 2029
Break-even Point
(In Peso Amount)
Total Fix Cost
Contribution
Margin Ratio
0.00
CHAPTER 4
Summary of Findings
The feasibility study of Wrap N’ Roll Sandwich Sushi in Labuyo, Tangub City
Marketing Aspect
Management Aspect
Technical Aspect
Financial Aspect
Conclusion
Recommendations
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