Arie Yerushalmi

972-54-5508134 Florentine 19, T.A. Born 24/2/1983

arieyerushalmi@gmail.com

Objectives
I have 4 years of experience in content creation (creative, copywriting, editing), online advertising and web production. Seeking a challenging position in a creative field, where I can utilize my skills and experience and continue to develop professionally.

Education
IDC Herzliya B.A Business Administration

Experience
Digital Marketing Manager Channel10 1/1/11 12/1/12 Planning and executing online advertising campaigns: including designing ads, writing copy, optimization and statistical analysis. Experience working with ad agencies, graphic designers, flash designers, video editors, copyrighters and major media outlets such as Ynet and Walla. Extensive Facebook Advertising (brought the company's Facebook page from 42,000 to 73,000 members). Production of iPhone app "10Like" includes: contract negotiations, copy (in app text, app store text etc.), UI design, marketing and product updates. Content at New Media Dept. Channel10 10/8/07 1/1/11 Dept. Copywriter Writing copy for campaigns, press releases, disclaimers, rules and regulations for online contests and more. Both in English and in Hebrew. Created and managed 2 successful company blogs - over 450 written posts, and over 150 short videos which I've written, produced, directed, filmed and edited (interviews with creators, celebrities, behind the scenes, original concepts). Produced two online video series: Ad 120 O Pachot (5 episodes, over 83,000 thousand views and Masheu Jongler (6 Eps. Over 150,000 views). Includes: script writing, producing, directing, filming, editing, casting, location spotting and supervising all marketing and PR. Online Advertising Designing and managing Facebook campaigns, traditional banner campaigns and more. Statistical Analysis Responsible for statistical data gathering and analysis of our different activities. Proficient in Google Analytics, Facebook Insights, YouTube Insight. Event Planning Was instrumental in producing 20 events for the online community. Including development and planning of events, writing copy and managing the events on site (as part of a team).

Work Environment Windows: MS Office (Word, Excel, PPT).. Web: Google Docs, Wordpress CMS, Tumblr CMS, Drop Box, Sugarsync, have registered
domains and servers, familiar with HTML. Statistical Analysis: Google Analytics, Facebook Insights, YouTube Insight. Editing and Graphic Design: Familiar with Photoshop, Paint.net, Premiere, Avid Media Composer, MS Movie Maker.

Languages
Fluent in both English and Hebrew.

Skills
Fast Learner not wary of learning and utilizing new techniques. Problem solver able to size complicated situations and develop strategic and tactical plans to overcome them. Writer and Editor excellent writing skills in English and in Hebrew Proven skills in translation English to Hebrew and vice versa. Technically minded and can learn new programs easily, have worked closely with system analysts and coders. Highly proficient in online research: Have a question? I'll find you an answer Legal experience sat in several contract negotiations worked with lawyers, annotated several different contracts. Both English and Hebrew.