Professional Documents
Culture Documents
Management Course
5-10 November, 2018. 12 -16 November, 2018. 3-7 December 2018,
Cape Town, South Africa Cape Town, South Africa Cape Town, South Africa
Course Overview
This course is designed to help participants
acquire the requisite skills in event planning
and management. Through the use of
practical and interactive approach
participants will be provided with a
structured approach to operational and
creative fundamentals, from inception to
debrief. Delegates will learn to develop and
deliver successful meetings, incentives, Course Objective
conferences and exhibitions.
This course will help you to :
• • Plan a complete corporate event,
The course will expose delegates to develop
including an agenda, budget, goals,
new skills in budgets, critical paths, and work
venue, audience, food, and
breakdown structures, and gain an insight
whatever else your client needs
into risk mitigation and contingency planning.
• Keep your event on budget
We’ll also explore the key elements and
• Design an advertising and marketing
processes involved in format and venue
plan that includes a comprehensive
selection, registration, catering,
use of media, take-aways, and/or
accommodation, transport, theming,
swag bags
security, entertainment, stakeholder
• Determine whether partners,
management, sponsorship, marketing and
sponsors, and volunteers can help to
publicity.
make your event unforgettable
• Create an atmosphere of service that
delegates will remember
• Select speakers and a master of
ceremonies to add impact to your
event
• Create a diversity plan
• Evaluate the process once it's all
wrapped up
Course Outline Course Outline Contd
Session One: Course Overview Session Ten: Celebrating Diversity
Session Two: Event Planning Essentials • What Does It Mean?
• Identifying Key Event Elements • Diversity Assessment
• Setting Goals and Objectives Session Eleven: Creating an Atmosphere of Service
• Getting Organized Session Twelve: Selecting Speakers and a Master of
Ceremonies
Session Three: Budgeting Basics
• People in Your Event
• Pre-Assignment Review
• People in Practice
• The Real Budget
Session Twelve: Selecting Speakers and a Master of
• Getting Strict About the Budget
Ceremonies
Session Four: Using the Committee Approach
• People in Your Event
• Getting the Right People Doing the Right Things • People in Practice
• Doing Delegation Right Session Thirteen: Managing Contracts
Session Five: Connecting with Partners and Sponsors Session Fourteen: Gathering Feedback
• Benefits of Support • Gathering Feedback from Delegates
• Step Up and Ask! • Gathering Feedback from the Client
Session Six: Advertising and Marketing • Designing Feedback
• Getting the Word Out Session Fifteen: Adding the Finishing Touches
• The “Touch” Factor Session Sixteen: Event Day Roles
• Take-Away Planning • Things to Do
Session Seven: Selecting the Venue • Managing Your Image
Session Seventeen: Closing the Event
Session Eight: Feeding the Masses
• Creating the Conference Report
• Setting up the Menu • Holding the Post-Event Meeting and Thanking
• Finding Food Solutions Those Involved
Session Nine: Business Etiquette Basics Session Eighteen: Practicing Planning
• Don’t Be Afraid! • Creating an Event Plan Draft
• The Edge of Etiquette • Presentations
• Think Space! • Personal Action Plan
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CERTIFICATE OF PARTICIPATION
All participants shall receive certificate of
participation at the end of the programme.