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Strategic Options

Nature and scope of Strategic options

Model of Strategic Choice


1. Basis of Strategy 2. Direction 3. Option to perform

Basis of Strategy Porters Generic strategies


1. Cost leadership 2. Differentiation 3. Focused

Direction
1. 2. 3. 4. 5. 6. Withdrawal Product Development Market development Diversification Consolidation Market Penetration

Direction
1. 2. 3. 4. 5. 6. 7. Withdrawal Product Development Market development Diversification Consolidation Market Penetration Alternative methods

Bowmans Strategy Clock

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