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BY:

Shwetanshu Gupta (49)


Tushar Khajuria (54)
Vikram Upadhya (55)
Vishal Gupta (57)

Ideas that make life better
THE GODREJ GROUP
The Godrej group is an Indian conglomerate
headquartered in Mumbai, Maharashtra, India.

It was founded by Ardeshir Godrej and Pirojsha
Godrej in 1897.

The group is headed by Adi Godrej and his brother in
law and cousin, nadir Godrej and Jamshyd Godrej.

Since its establishment , the Godrej group has grown
in India from the days of the charkha to nights at the
call centres.

One of the Indias most trusted brand, with
revenue of 21600 cr (2013)

Enjoys trust of over 470 million Indians every
single day.

With 7 major companies, turnover crosses 2.6
billion dollars.

20% of business is done overseas.

Present in more than 60 countries.

Godrej ensures that consumers feel like at
home with Godrej no matter where they are.
THE GODREJ DYANSTY
HISTORY FOUNDERS
ARDESHIR GODREJ
1894 Lawyer (Fresh out of
College) : Gave up the law and
joins as assistant to Chemist.

1895 - Investment of Rs 3000
Started Manufacturing Surgical
Equipments

1895 Vision on Made in
India products.












1897 -Started Manufacturing Locks under
Anchor Brand. Godrej group came into
existence.

1902 - Godrej makes its first Indian Safe.

1910 Boyce Join hands with Ardeshir.

Boyce decided to leave the company. But the
name was retained.

Godrej company rechristened as :

Godrej & Boyce Manufacturing Company.
Pirojsha Godrej
1928 - May 1-
Ardeshir transferred the
ownership to his brother
Pirojsha.

Pirojsha Godrej carried
Ardeshir Godrejs dream
forward making Godrej
group- a global multi-
business
ADI GODREJ
Adi Godrej- undergraduate
degree from MIT and
his MBA from the MIT Sloan
School of Management,

After his return to India, he
joined the family business.

Modernized and systematized
management structure.
Head of 113 year
old, $ 2.6 billion
Godrej group
consumer
conglomerate.

Recently made
acquisitions in
Indonesia, Argentina
& Nigeria.

Bought Sara lees
51% stake in their JV
that makes household
care products.
BOARD OF DIRECTORS
VISION
Godrej in every home and every
workplace
MISSION
Enriching quality of life everyday
everywhere
VALUES
Integrity, trust, serving others,
respect
PHILOSPHY
The Management
Philosophy of Godrej can be expressed in
a single word: "PRIDE
Passion.
Respect for people.
Integrity.
Dedication.
Extraordinary Creativity.
SWOT Analysis
Presence across
Countries

Strong R& D and
Distribution

Trust

Strong in Ethics

Strengths

Weakness
Increasing
management and
Union issues

Lack of innovation

No connect with youth


Recent acquisitions
present strong
integration
opportunities


Product diversification

Opportunities
Threats

Growing competition
from private labels

Cost of raw materials
and other inputs

Lack of access to
technology
Godrej know the nerve of market
Milestones
1897: Ardeshir
Godrej learns the first
lesson of success:
failure.
Two of his businesses
went bust.
Then he started lock
company


1918: Godrej went
against tide of Raj and
launched first animal
fat free soap

A revolutionary act

1923: Made first
Almirah.

It has been timeless
icon of a fathers love
for his daughter.

Its the wedding
present that says
keep my daughter
safe, You are my Gold
1944: A truck carrying
cargo caught fire and
explosion took away lives
and destroyed buildings.

One of the few things to
survive were Godrej
safes.

So if Godrej says they
can withstand biggest
explosions they really
mean it.
1951: The Election
Commissioner asked the
Godrej to make ballot
boxes for the free Indias
first election.

Within days 1.7 billion
ballot boxes were made.
1958: first refrigerator
1972: first employee count:
12000
Today its 26,000
1986: Launched hair
dye.

About 700,000
numbers of which are
sold daily.
1997: Godrej group
turned 100 years
old.
2008: helped
Indians to go over
the moon.

Help in development
of launch vehicle and
lunar orbiter for
Chndryaan-1(Indias
first unmanned
mission to moon)
2009: Planet
Godrej, a sky
scrapper in Bombay.

1 acre used as plot.

8 acres of land
turned into gardens
In April 2013 Godrej was awarded the Entrepreneur
of the Year Award at The Asian Awards.

He was awarded the Padma Bhushan, India's third
highest civilian award, in 2013.

He was awarded the prestigious Ernst & Young
Entrepreneur of the Year India Award in February
2013.
Awards and achievements

Mera Brand
Award - Most
Preferred Frost
Free Refrigerator
Brand by
the FMCG
Federation
Smart
Living
Awards
2007- Best
Brand in
Refrigerator
CII National
Award for
Excellence in
Energy
management.
Outstanding
supplier of the
year: 2013
Outstanding
customer
centricity:
2013
Discrete
manufacturing
sector
Voice of
Customer
Award for
Direct Cool
Refrigerators
Readers digest most trusted
brand for 3 consecutive years:
2006, 2007, 2008
Godrej area of focus
CREATE STRATEGY
CREATE: CONSUMER PRODUCTS LTD. CO.
Largest domestic home & personal care
company in India.

Strategy: superior quality affordable products.

Leading positions in core categories (hair
colours, household insecticides, and liquid
detergents) in the domestic market .

Strong positions in one or more core categories
in overseas markets home care, hair care
and personal wash


Focus on emerging markets in Asia,
Africa and Latin America

Three core categories Home Care, Hair
Care, Personal Wash (TILL 2012)




In 2013 one more addition to core
categories: air care



3 X 3 strategy
Home
care
product


Personal
wash



Hair care
Air care
CREATE: CHEMICALS

One of Indias leading manufacturers of oleo-
chemicals and pioneer in surfactants.

Caters to the raw material needs of consumer goods
sectors Personal care, home care, tyre industry
and specialised applications .

Exports to over 60 countries across 6 continents.

Operate from two plants: Valia (Gujarat) and
Vikhroli (Maharashtra) .

New plant in Ambernath (Maharashtra) expected to
be commissioned in FY 14

CREATE: REAL ESTATE
Established in 1990,
Godrej Properties Limited
is the first real estate
company.

The company focuses on
residential, commercial
and township
developments.

During FY 2012-13
Godrej Properties had 13
successful launches across
the country
CREATE: Agri Business
CREATE: TRANSFORMATION
CREATE: Emergent
Started in 2005 as a fresh food retailer ; morphed
into fine food retailer in 2008

One of Indias leading fine beverages and gourmet
food retail chains and a strong player in this space

Caters to up-market urban consumers for world
food, ingredients, organic foods, health foods and
beverages including wines and beer

Awarded the Most Admired foreign foods retailer of
the year in the Foreign Foods Category at
prestigious Coca Cola Golden Spoon Awards in 2011
and in 2012
Natures Basket ltd.
Established in 2007, joint venture between
The Hershey Company (USA) and the Godrej
Industries Limited, with Godrej currently
holding a 43.4% stake.

JV operates in multiple categories, such as
confectionary, beverages, and grocery items ,
with brands such as Maha Lacto, Maha
Chocolate Eclairs, Nutrine and others


GODREJ HERSHEY LIMITED
HIGHLIGHTS OF THE FINANCIAL
PERFORMANCE
*PBDIT: profit before deduction of interest and tax
* PBT: profit before tax

Godrej touches the lives of 470 million Indians
everyday.

40% of Indian Population uses atleast one
Godrej products every single day.

Godrej sells 6 billion candies a year, thats
approximately one candy for every man,
woman and child on the planet.

Godrej produce over 1 billion cakes of soaps a
year
SOME INTERESTING FACTS ABOUT GODREJ
Business Week lists GCPL amongst Asias 100
fastest growing Companies.

Three out of every four Indian banks are secured
by Godrej.

Godrej sells one refrigerator every 30 seconds in
India.

Godrej & Boyce Mfg Company the last
manufacturers of typewriters in the world.

Godrej made the first 100% CFC free
refrigerators which ignited the go-green
revolution in industry.




Godrej Interio is the Indias Largest
furniture brand.

Godrej Locks is celebrated over the
years (112 years) for the trust
bestowed by its customers across the
globe.

Godrej Material Handling is Indias
Largest manufacturer of lift trucks.


Corporate Social Responsibility
Godrej says:

Your pain, pains
us.

Our services
makes you go
from ouch to
okay.

The Western bank of the
Thane Creek is the single
largest mangrove belt in
Mumbai- Thanks to
Godrej group.


206 species of birds, 30
species of reptiles, 13
species of crabs, 7 species
of prawns and 20 species
of fish.
Godrej says:

We teach our kids
not just how to add
up numbers, but we
also train them for
Indias future of
opportunities.

Knowledge leads,
Godrej follows.
Godrej says:

we serve community
as it keeps our
cylinders charge.

We keep Mumbais old
buildings beautiful
because we support
Indian heritage.
Brighter living is a unique vision
with an inclusive approach
aimed at creating a greener
India.

Developed with intelligent
technologies , Godrej seek to
design and deliver
environmentally superior
products which are energy
efficient.
Godrej appliances launched Indias
first 100% green refrigerators in
2002 and till today its the only
company to have green refrigerator.

Godrej refrigerators were conferred
the national energy conservation
award 2009 by Govt. of India.

Godrej and Boyce received the leader
in energy efficiency and sustainability
award.


Since Godrej believe in protecting the
environment Godrej believe in 3 Rs in their
processes- reduce reuse and recycle.

As a initiative Godrej has taken step towards
reusing discarded materials as a resource for
manufacturing.
Other initiatives

Tsunami Rehabilitation Project

ALERT India: Is engaged in the early detection of
leprosy cases.

Long term employment for the visually disabled.

Vatsalya Trust: Charitable organization dedicated to
the care and rehabilitation of destitute children




Supports following organizations
World Wide Fund for Nature (WWF)
Friends of Trees
Bombay Natural History Society (BNHS)

Table for Two: Targeted at addressing hunger
and malnutrition in the developing world.

Future vision

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