Mission

To provide the business and consumer markets a consistent

quality and quantity of products.
Vision
To be the most trusted Manufacturing Company of business and
consumer markets through helping the economic growth of
society.
Objectives
To give satisfaction to the target wholesalers and consumers
To produce products into a favorable price
To obtain the customers trust for patronizing the product
To provide product in a visible and convenient area
To create and build relationship towards the customers

Beginning Capital - 14,000.00

Market Share 45% from whole market area
Total Sales per month - 8,736.00
Return on Investment- 45%
Target market
Manticao
Naawan
Initao
Demand of units per day
M-25, N-40, I-21

Marketing Plan
Store
Name in
Manticao

Direct
Competitors

Supply in Units

Price

CRM

SLB
Manufacturing

12 packs/week

20.00/pack

M&M

Y Star
Manufacturing

10 packs/week

18.50/pack

Store Name
in Naawan

Direct
Competitors

Supply in Units

Price

Yan San

Yan San
Manufacturing

50 packs/week

10.00/ pack

ML
Manufacturing

50 packs/week

12.00/pack

J&B

Y Star
Manufacturing

36 packs/week

6.00/pack

ML

Yan San
Manufacturing

50 packs/ week

10.00/pack

J&B
Manufacturing

50 packs/week

6.00/pack

Store Name
in Initao

Direct
Competitors

Supply in Units

Price

Vivian

WD Foods
Manufacturing

2 bundles/ week
(24 packs)

10.00/pack

Jimenez

Yan San
Manufacturing

2 bundles
(24 packs)

10.00/pack

WD Manufacturing

2 bundles
(24 packs)

10.00/packs

Kenga

Marketing
Budget

January February

March

April

Total

Leaflets/Flyers 100.00

50.00

-0-

50.00

200.00

Label

100.00

100.00

100.00

100.00

400.00

Administrative
Expense

50.00

50.00

50.00

50.00

200.00

Packaging

189.00

252.00

189.00

252.00

882.00

439.00

452.00

339.00

452.00

1,682.00

Total

Pricing Strategy
55% mark-up cost
6.50 fixed price
Total Demand per Capital
336 units per week (January and March)
M- 25 units per day
N- 60 units per day
I- 21 units per day
369 units per week (February and March)

45% Market Share

672 units (January and March)
738 units (February and April)

Sales Forecast

Total Sales for four (4) months operation 36,660.00

Months

Price

Quantity of
Distribution
Per week

No. of
Operating
Weeks

Total Sales
Per Month

January

6.50

336 units

8,736.00

February

6.50

369 units

9,594.00

March

6.50

336 units

8,736.00

April

6.50

369 units

9,594.00

Production Plan
Direct Materials
Total cost - 1,361.00
Cost per unit 4.05
Total of Indirect Materials - 1,340.00
Total of Tools and Utensils - 1,961.25
Total of Depreciation Cost 48.98
Production Volume
Total : 1,344.00 (January & March)
Total: 1,476.00 (February & April)

Labor
Working Hours: 8 hours
Rate per hour: 10.00
No. of Production: 4 times/month
No. of Workers: 4 person
Total Wages: 5,120.00 for 4 months
8hrs (10.00) = 80.00 (4 workers) = 320.00
320.00 (4 Production) = 1,280.00
1, 280.00 (4 months) = 5,120.00

Factory Overhead
January February March
Indirect
Materials

660.00

Maintenance
& Repair
Utilities
Total

April

10.00 660.00

10.00

100.00

100.00

70.00

70.00

730.00

180.00

70.00

70.00

730.0 180.00
0

Production Cost
January February
Direct
Material
Cost Per
Unit
Production
Volume
Monthly
Direct
Material
Cost

4.05

4.05

1,344

1,476

5,443.0
2

March

4.05

1,344

April

4.05

1,476

5,997.08 5,443.02 5,997.08

Manufacturing Cost
January Februar
y

March

April

Direct
Materia
l Cost
FreightIn
Labor

5,443.02

5,977.08

150.00

150.00

150.00

150.00

600.00

1,280.00

1,280.00

1,280.00

1,280.00

5,120.00

Factory
Overhe
ad
Total

2,275.23

2,625.23

2,275.23

2,625.23

9,800.92

8,805.23 9,665.23

36,940.92

8,805.23 9,665.23

5,443.02 5,977.08

Total
22,840.02

Selling Price (6.50)

Total Cost per unit (4.05 (.60)+4.05= 6.50

THANK YOU
FOR
LISTENING !!!