Presentation on finance and value

Presented by Ankit Agarwal

Value Capture is the process of retaining some
Definition
percentage of the value provided in every
Transaction. The more value you capture, the less
attractive your offer becomes

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Types of value capture
Maximization value capture

Maximization means that business should

attempt to capture as much value as
possible. Accordingly, the business should
attempt to capture as much revenue in
each transaction as possible-capturing less
than the maximum amount of value
possible is unacceptable.
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Minimization approach

While this approach may not bring in as much

short-term revenue than maximization, it
preserves the value customers see in doing
business with the company, which is necessary
for the business’ long-term success. When
something is a “good deal,” customers tend to
continue to patronize the business and spread
the word to other potential customers

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ThankYou

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