BILASPUR UNIVERSITY

• NAME:HARSH DIWAN,ALPESH
DWIVEDI,HIMANSHU RAJPUT,SAYYED SOHAB
• TOPIC:UNIT 5 STRATEGIC MANAGEMENT
• GUIDED BY:POOJA PANDEY MAM
 STARTEGIC IMPLEMENTATION
• Strategic implementation is critical to a
company’s success, addressing the who,
where, when, and how of reaching the desired
goals and objectives. It focuses on the entire
organization. Implementation occurs after
environmental scans, SWOT analyses, and
identifying strategic issues and goals.
Implementation involves assigning individuals
to tasks and timelines that will help an
organization reach its goals.
 RELATIONSHIP BETWEEN STAREGIC
FORMULATION AND
•
IMPLEMENTATION
2. Strategic Management is all about identification and description of the strategies that managers
can carry so as to achieve better performance and a competitive advantage for their organization.
• 3. Strategic management can also be defined as a bundle of decisions and acts which a manager
undertakes and which decides the result of the firm’s performance. The manager must have a
thorough knowledge and analysis of the general and competitive organizational environment so as
to take right decisions.
• 4. Strategy formulation refers to the process of choosing the most appropriate course of action
for the realization of organizational goals and objectives and thereby achieving the organizational
vision
• 5. The process of strategy formulation basically involves six main steps. Though these steps do not
follow a rigid chronological order, however they are very rational and can be easily followed in this
order.
• 6. Setting Organizations’ objectives Evaluating the Organizational Environment Setting
Quantitative Targets - Aiming in context with the divisional plans Performance Analysis Choice
of Strategy
• 7. Strategy implementation is the translation of chosen strategy into organizational action so as to
achieve strategic goals and objectives. Strategy implementation is also defined as the manner in
which an organization should develop, utilize, and amalgamate organizational structure, control
systems, and culture to follow strategies that lead to competitive advantage and a better
performance.
STRATEGIC EVALUATION&CONTROL
• 1. Strategic Evaluation and Control Business Policy and Strategic Management
• 2. Strategic Evaluation and Control Strategic evaluation and control constitutes the final phase of
strategic management.
• 3. Strategic Evaluation and Control Strategic evaluation operates at two levels: Strategic level -
wherein we are concerned more with the consistency of strategy with the environment.
Operational level – wherein the effort is directed at assessing how well the organisation is pursuing
a given strategy.
• 4. Purpose of Strategic Evaluation The purpose of strategic evaluation is to evaluate the
effectiveness of strategy in achieving organisational objectives.
• 5. Definition Strategic evaluation and control could be defined as the process of determining the
effectiveness of a given strategy in achieving the organisational objectives and taking corrective
action wherever required.
• 6. Nature of Strategic Evaluation Nature of the strategic evaluation and control process is to test the
effectiveness of strategy. During the two proceedings phases of the strategic management process,
the strategists formulate the strategy to achieve a set of objectives and then implement the
strategy. There has to be a way of finding out whether the strategy being implemented will guide
the organisation towards its intended objectives. Strategic evaluation and control, therefore,
performs the crucial task of keeping the organisation on the right track. In the absence of such a
mechanism, there would be no means for strategists to find out whether or not the strategy is
producing the desired effect.
 TYPES OF STRATEGIC CONTROL
• Special Alert Control
• Implementation Control
• Strategic Surveillance
• Premise Control
 TECHNIQUES OF EVALUATION AND
CONTROL
• Strategic Management Process Strategic Evaluation is
defined as the process of determining theeffectiveness
of a given strategy in achieving the
organizationalobjectives and taking corrective action
wherever required. Strategy evaluation is the final
step of strategy management process.The key strategy
evaluation activities are: appraising internal
andexternal factors that are the root of present
strategies, measuringperformance, and taking remedial
/ corrective actions. Evaluationmakes sure that the
organizational strategy as well as it’simplementation
meets the organizational objectives.
 TECHNIQUES OF EVALUATION AND
CONTROL
• Nature of Strategic Evaluation Nature of the strategic
evaluation and control process is to test theeffectiveness of
strategy. During the strategic management process, the
strategists formulate thestrategy to achieve a set of
objectives and then implement thestrategy. There has to
be a way of finding out whether the strategy
beingimplemented will guide the organisation towards its
intendedobjectives. Strategic evaluation and control,
therefore, performs thecrucial task of keeping the
organisation on the right track. In the absence of such a
mechanism, there would be no means forstrategists to find
out whether or not the strategy is producing thedesired
effect.
STRATEGIC & OPERATIONAL CONTROL
• Operational control systems are designed to
ensure that day-to-day actions are consistent
with established plans and objectives. It
focuses on events in a recent period.
Operational control systems are derived from
the requirements of the management control
system. Corrective action is taken where
performance does not meet standards. This
action may involve training, motivation,
leadership, discipline, or termination.