Apple vs.

Samsung
COSC 380
By: Adolphe Ngabo
 Roadmap
• About Samsung

• About Apple

• Apple & Samsung Patent Lawsuit

• Features of Products in question

• Outcome of Lawsuits
 Samsung
• Founded in 1938

• Based in South Korea

• Worlds largest smartphone vendor

• Known for manufacturing a variety of electronics

• TV’s, Phones, VCR’s, Chips, Processors, Etc.
 Apple
• Founded in 1976

• Based in Cupertino, Santa Clara, California

• World’s best selling smartphone

• Best known for making devices such as:

• iPhone, iPod, iMac, iPad, Apple TV, Etc.
 Other Facts

• Average Sales
• Samsung: 87.6-94.6 million phones
Sold (2011)
• Apple: 58 million iPhone sold (2011)
• Samsung Profit increased 42%
• From $2.6 Billion- $3.5 Billion
• Length: 9 months
 Conducted Study
• Round 1: Green Company

• Samsung and Apple’s earnings

• Green Company Rankings

• Samsung’s Profit
Conducted Study Cont’d
• Round 2: Sustainability
• Dow Jones named Samsung the Most Sustainable in 2011

• Round 3: Green Brands

• Apple was number one
 Conducted Study Cont’d
• Round 4: Green Profit

• Apple captured ironic share of global operating profits

• Samsung (11%) RIM (11%) HTC (7%)

 Products Involved
• Samsung Galaxy S Series vs. iPhone
• Specifically the Samsung Galaxy S II and iPhone 4S
• http://www.youtube.com/watch?v=tNxDd3l0lEU
• Samsung Galaxy Tab vs. iPad
• Specifically Samsung Galaxy Tab 10.1 and iPad 2
 Features in Question
• Infringement of wireless and 3G technology by iPhone
4S.

• Infringement of Apple’s touchscreen and gesture patents.

• Slide to unlock feature.

• Scrolling.

• Design and functionality of iPad.

 The Patent Lawsuits
• Apple suing Samsung and vice versa over design and
functionality.

• Apple claims Samsung has stolen their features.

• Samsung claims that Apple stole their wireless and 3G

ideas.

• Both companies are trying to ban each others products all

over the world.
 The Outcome
• In Australia
• On October 13, 2011 Apple was granted a preliminary
injunction on the sales of the Samsung Galaxy Tab 10.1
• In the week of December 1, 2011 the Federal Court lifted
their ruling
• The United States
• Apple sued for “slavishly” copying the design and
functionality of the iPad
• The case was dismissed
• Japan
• Apple is trying to ban the Samsung Galaxy S II and the
Galaxy Tab 7.7 due to touchscreen patent infringement
 The Outcome Cont’d
• Germany
• The Court temporarily banned the Samsung Galaxy Tab
10.1 in 26 of the 27 European Countries
• Apple also got an injunction over the Galaxy Tab 7.7 and
8.9
• The Galaxy Tab 10.1 was redesigned to Galaxy Tab 10.1N
to meet the requirements
• Netherlands
• Samsung Galaxy S II and Galaxy Ace were banned over
scrolling features
 Galaxy 10.1 & Galaxy Tab10.1N

Top: Samsung Galaxy tab 10.1N

Bottom: Samsung galaxy tab 10.1
Facts you may not know…
• Apple and Samsung are partners

• Samsung manufactures the A4 and A5 processors found

in iPhone 4S, iPad 2, and the new iPod Touch

• Samsung makes the flash memory that is found in many

Apple devices

• Samsung has not filed to ban the iPhone 4S in South

Korea
 Conclusion
• Background information on both Apple and Samsung that
makes them successful companies.
• A conducted study that showed who ranked highest in
certain areas.
• Products that were being fought about in the lawsuits as
well as their features.
• Countries affected by the patent lawsuits.
• Interesting facts that you may not already know
 References
• http://gigaom.com/2012/01/10/apple-vs-samsung-and-the-reality-of-the-android-ecosystem/

• http://technorati.com/technology/gadgets/article/apple-vs-samsung-battle-of-the/

• http://au.ibtimes.com/articles/258827/20111201/apple-vs-samsung-continents-scorecard.htm

• http://timesofindia.indiatimes.com/tech/news/hardware/Apple-vs-Samsung-Samsung-files-new-
claims/articleshow/11164660.cms

• http://www.reuters.com/article/2011/12/05/us-apple-samsung-ruling-idUSTRE7B425D20111205

• http://seekingalpha.com/article/315214-apple-vs-samsung-who-wins-the-smartphone-wars

• http://latimesblogs.latimes.com/technology/2012/01/german-appeals-court-upholds-ban-of-
samsung-galaxy-tab-101.html

• http://www.pcworld.com/article/243747/apple_vs_samsung_extension_of_apple_vs_google.html
Questions?
The End

-THANK YOU! 