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WEBINAR

SUBMITTED BY
SETHULAKSHMI S
1 YEAR B. ED
COMMERCE
TITUS II TEACHERS COLLEGE
What is Webinar?
• The word “webinar” originally came from
“web seminar.”
• A webinar is essentially just a seminar or
workshop held over the Internet, and it can be
a presentation, discussion, demonstration, or
other instructional session. Webinars can
either be free or paid.
• Webinars are sometimes called webcasts,
online trainings, online events, seminars, or
online classes.
Webinar Software features
• Support for multiple presenters
• Video file sharing
• Live chat for attendees
• Screen share
• Prerecord video (or voice) options
• Conference options for viewers to listen in live
• Chat filters to connect attendees and presenters with social
accounts
• Other attendee incentives such as live Q&A tools, polls and
feedback forms
• Live capture to save presentation or streaming capabilities
• Calendar scheduling and invites
• Business webinar platforms may
Common traits
• Most webinars include an audio component:
Participants can listen to the presenter by using
the speaker on their computers, or dialing in
using regular land or cell phones.
• Webinars typically include a visual component :
Usually, the presenter shares his or her desktop
with the audience, and shows participants a slide
show or other document. But presenters can also
show live examples from the web, or do a
demonstration of a particular piece of software.
• Most webinars are live events: the person who is
presenting speaks directly to the audience. There
are ways you can do pre-recorded or automatic
webinars, but live events are more common.
• The presenter uses a webinar tool to run the
event over the Internet: Presenting a webinar to
a live audience requires a special tool, and there
are several software companies that specialize in
webinar tools. GotoWebinar is one of the most
well-known of these tools. Attendees view the
event by using login information provided by the
webinar service
• A lot of webinars include some interactivity : between
the presenter(s) and the audience members. Webinar
services (like GotoWebinar) have special tools that
allow the host to handle questions, run surveys or
speak to participants one-on-one by unmuting their
phone lives.
• The goal of most webinars is to teach the attendees
or answer questions, and there’s usually a loosely-
planned structure of some sort. For example, one
common structure for a free, promotional webinar
might be:
 5-10 minutes of introduction, including going over the
agenda
 60 minutes of how-to content (with presentation slides or
a live demo)
 15 minutes of Q&A
• Webinars are either free (and often include
some sort of pitch of a paid product or
service) or paid (as part of a paid class or
workshop). The flexibility of the platform
makes webinars a great choice for all kinds of
business purposes in many different industries
and niches.
• Webinar attendees can attend the event from
anywhere (and any time zone) as long as they
have an Internet connection.
Advantages
• Webinars are online, so are easy and convenient to both presenters
and participants, as no one has to travel to get to the meeting.
• No type of special equipment is needed, the presenter just
broadcasts with a webcam to the participants. Can be set up with
very little notice.
• Less cost because it is based on the number of people who sign up.
• Any invitations and registration forms are simple for participants to
fill-in online. No need to use the mail so these are less likely to be
late or non-existent.
• It is possible for an unlimited amount of audience to attend since it
is online.
• It can be recorded so that other people can view in if they can’t
attend the webinar.
Disadvantages
• Internet speed must be adequate to allow participants to view the
presentation without distortion or lag time.
• Audio may be limited to the presenter doing a voiceover and participants
can’t interact directly.
• If audio is allowed, participants or presenters may have to pay for phone
charges.
• No communication is possible through body language if no video feed is
available.
• A webinar may not work with all kinds of Internet browsers.
• May not work on Mac computers or mobile devices. This is critical these
days as mobile devices such as tablets, smart phones, etc. are very popular
and used widely.
• Other types of technical problems could also occur with the result being the
anger and frustration of paying participants, i.e. business firewalls, slow
Internet speeds, system configurations incompatible, etc.
• Audience environment may be subject to interruptions or disruptions such
as side conversations, having to do other work at the same time, etc.
Conclusion
• Webinars can be successfully used in all
spheres ranging from education to business
and corporate training.
• Business webinar platforms may also offer
options to integrate the webinar software
with other business apps, such
as CRM platforms and email marketing tools.
Reference
• https://www.bethhayden.com › what-is-a-
webinar.
• https://www.on24.com › blog › how-webinars-
work.
• https://www.croplife.com › webinars › 5-key-
benefits-of-attending-a-webinar.
• https://www.webopedia.com › TERM › Webinar.
• https://myownconference.com › blog › index.php
› what-is-a-webinar.

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