BEST E-LEARNING WEBSITE

ON
DIGITAL MARKETING
WWW.PI-MSQUARE.COM
 • Introduction
• What is Digital Marketing
• What is Traditional Marketing
• SEO in Digital Marketing
• How Search Engine Works
Digital • Social Media Marketing in Digital Marketing
Marketing • Checklist for Social Media Marketing
• Important parameter for Social Media Marketing
• Google AdWords and Digital Marketing
• Content Marketing in Digital Marketing
• E-Mail Marketing in Digital Marketing
• Video Marketing in Digital Marketing

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 • Introduction
• What is SEO
• How Do Search Engine Work?
• Types of Search Engine Optimization
• On-Page optimization Checklist
• Off-page optimization
Search Engine • Types of SEO Techniques
• SEO for Website Development
Optimization • Website Design
• Website Content
• Keyword Optimization
• Title Tag and Meta Tag
• Role of Content in SEO
• SEO Tools
• Google SEO Algorithm Updates

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 • Introduction
• Overview
Social Media • Twitter Marketing
Marketing • Instagram Marketing
• Youtube Marketing
• Facebook Marketing

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Marketing • What is B2B and B2C in Marketing
Lesson • What is Mission and Vision Statement?

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 • Introduction
• What is a Brand? The Role of Brands
• Benefits of Branding for Companies
• Scope of Branding
• Attributes of strongest brands
Branding • What is Brand Equity
• Brand Equity Models
• Aaker Model- Brand Equity Models
• BRANDZ- Brand Equity Models
• BRAND RESONANCE- Brand Equity Models
• Brand Elements and choosing them for Building Brand
Equity

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THANK YOU

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