Quality and Speed

Lunch box kitchen Business

Prepared By;

Myo Myat Mon

Tun Toe Aung
Latt Wityi
Executive Summary

 The purpose of this business plan is to raise MMK 52 million for the development of a
lunch/meal box delivery service, Q&S lunch box that will produce the quality food
products for meals and deliver to the customers in its targeted market. The company
was founded by three team members who are Ko Toe, Ma Myo and Ma Wityi.
Problem analysis and opportunities

 Now political is already changes and also people living style are change. Most of the
people in the family needed to work and also they didn’t enough time to prepare their
own food
 the problem to start Q&S lunch box business is coming up from the dissatisfaction on
outside food quality, especially not safe food and hygienic, and time consuming in road
traffic, and hard to carry a food carrier.
Solution

 Easing the hardship, stress when it comes to order food in times of need
 Offering the healthy food service so as the lessen food-related diseases these days
 Keeping updated with the current market trends and customers’ demands
 Maintaining an economic balance of the business
Targeted Products and Customer
• Lunch box with Myanmar food and rice / event’s
organizer
• General people
• Organization
• Office Staff
• Students
• Factories workers
Economic impacts
• Price concern.
• Job opportunities creation.
• Paying Tax for government.
• Supportive for buying FDA certified food and oil from city mark.
Social Impacts
 Quality of Food.
 Must be FDA certified ingredients.
 Reduce the time consuming problem.
 Support the people lifestyle and behavior changes.
 Support for Good Health.
Technological
 Will use online marketing and advertising
(Facebook, website)
 Use the updated online fashion and
decoration websites for organizer
references.
 Use the updated camera and video camera
for getting good qualities of photos and
videos.
 Use the qualified computers and editing
software.
 Stock management system.
 Use the bikes and mini trucks for delivery.
Will use the freezer to maintain the food.
Legal
 Official license and insurance for business.
 Licensing operating system and software.
 FDA certified ingredients.
 Pay Tax for business and employees.
Social welfare card for employees.
Competitors Analysis
• Quality of Products
• Fast Delivery
• Multi products

KKK- Khaing Khaing Kyaw

DSY- Daw Saw Yi
SLM- Shwe La Min
 Marketing and Sales

 Will use online marketing and advertising (Facebook, website)

 Use the updated online fashion and decoration websites for organizer references.
 Use the updated camera and video camera for getting good qualities of photos and videos.
 Use the qualified computers and editing software.
 Stock management system.
 Use handouts delivery at the targeted area
 Q&S marketing will be especially based on online marketing by using website, mobile app, and
Facebook page. Only two marketing and sales staffs will conduct all marketing and sales
strategies according to Q&S marketing manager. The biggest expense in Q&S operating cost is
marketing. The business model will be based on “brick & click” and “subscription” models.
Management Team

 Q&S team members are well educated and they know how they can control to
get the quality of food to produce in every single steps. Moreover, they have
well background experience in their management positions.
Financial Projections

 70% of initial investment funding will contribute from three team members of
Q&S founders, 10% will be seeking from commercial loan with 14% interest
rate under SME loan program. The rest 20% will need to raise from an outside
investor. Payback period will be 26 months from the starting of the business.
The breakeven sales units per day is 162.
Current Status

 Booming
 Various prices
 Various qualities
 Various services
Financing sought
 70% of initial investment funding will contribute from three team members of Q&S
founders, 10% will be seeking from commercial loan with 14% interest rate under SME
loan program.
Summary

 Q&S would be carefully set up the business by building strong CRM, providing
professional training, investing in updated food technology, and trying to get standard
suppliers to sustain the business in long term period by passing through every single
business Goals to reach our vision.
Thank you.