Creativity styles

Done by suraj
Roll no 53
Creative Style Defined
• Creative Style = Thinking
Style
– Theory explores the way
people solve problems
– All people need to manage
change successfully
– All people solve problems
and are creative, but not in
the same manner
 Style vs Level
• Creative style is different from, and
unrelated to, creative level
Level
High
LEVEL more associated with
intellect, talent, skill

Style
ADAPTIVE INNOVATIVE

Two ‘extremes’ of creative

style – ADAPTIVE and
INNOVATIVE
Low
 Adaptors and Innovators
• Characteristics of the
ADAPTIVE creative style:
– Need for more structure
– Solves problems by refining,
extending, improving the
current accepted paradigm
– Prefer incremental,
predictable
– change
‘Do Things Better’
• Characteristics of the
INNOVATIVE creative style:
– Need for less structure
– Solves problems by breaking,
modifying, eliminating, replacing
the current paradigms
– Prefer radical, transformational
change
– ‘Do Things Differently’
Characteristics ...
 Setting the stage for success
• Basic philosophy
• Having a vision
• Setting the right attitude
• Recognizing and avoiding mental blocks
• Avoiding mindsets
• Risk taking
• Paradigm shift and paradigm paralysis
• Individual and teamwork