beside Theo’s Fruit Shake MARKETING STRATEGY Everyday caption to add attraction to the people Buy 1 box take 1 Bowl of Luck box Manic Chance to get free cupcake – Monday 1st 20 customers for opening everyday with minimum purchase Get 10% discount of total purchase date of 3 cupcakes at 11:00am-12nn; 8:00pm-9:00pm Wacky Choosy Wednesday Terrific Tuesday Strike a pose – give your best Thursday wacky face to be posted at FB and Frost your own cupcake IG of Sweet Revenge Free balloon for customer with kids
Funny Friday Stunning
Saturday Sunny Sunday Double the fun Triple the fun Free balloon for customer with kids MARKETING STRATEGY
Suki Card
To avail: buy 1 box or 6 pcs. of
cupcakes
Every 12 cupcakes purchased – get
3 cupcakes free ADVERTISEMENT • SOCIAL MEDIA IG and Facebook (50 shares and 200 likes = 1 box free)