The Attitude –

Why Is It Important?
Do you feel the
world is
treating you
well?
• If your attitude toward
the world is excellent,
you will receive
excellent results.
• If you feel so-so about
the world, your
response from that
world will be average.
• Feel badly about your
world and you will
seem to have only
negative feedback
from life.
Attitude Axiom Number 1

• Our
Attitude
determines
our
approach
to life.
 “It is impossible for us to
tailor-make all situations to
fit ourselves perfectly. But
is possible to tailor-make
our attitudes fit.”
 The ability to tailor-make
his attitude to his situation
is life was learned behavior.
It did not come
automatically. The behavior
was learned and a positive
outlook became natural.
Attitude Axiom Number 2

• Our attitude
determines
our
relationships
with people.
 John 10:3-5 gives a view
of relational leadership:
1. Relationship to the point of instant
recognition, (He calls His own sheep
by name);
2. Established relationship built on trust
(His sheep hear his voice and come to
Him);
3. Modeled leadership (He walks ahead of
them and they follow Him).
The Stanford Research
Institute says’
“The money you make in any endeavor
is determined only 12.5% by
knowledge and 87.5 % by your ability
to deal with people.

87.5 people knowledge

+
12.5 product knowledge
=
SUCCESS
Teddy Roosevelt said,

“The most important

single ingredient to
the formula of success
is knowing how to get
along with people.”
John D. Rockefeller

“I will pay more for

the ability to deal
with people than
any other ability
under the sun.”
When the attitude we possess
places others first and we see
people as important, then our
perspective will reflect their
viewpoint, not ours. Until we
walk in the other person’s shoes
and see life through another’s
eyes, we will be like the man
who angrily jumped out of his car
after a collision with another car.
“Why don’t you people
watch where you’re
driving?” he shouted
wildly. “You’re the
fourth car I’ve hit
today!”
WHY CUSTOMERS QUIT?
• 1% Die
• 3% move away
• 5% other friendships
• 9% competitive reasons (price)
• 14% product dissatisfaction
• BUT…
• 68% quit because of an attitude
of indifference toward them by
some employee.
Challenge:
• For one week treat every
person you meet, without a
single exception, as the
most important person on
earth. You will find that
they will begin treating you
the same way.