Environment Prepared by: Ms. Ismaela M. Bawica Intended Learning Outcomes Students should be able to meet the following intended learning outcomes:
1. Describe the functions of a political system;
2. Discuss between three political ideologies and how each of them influences government policy decisions on investments; 3. Define political risks and how companies formulate and implement political strategies to overcome such risks; and 4. Compare three types of legal systems in international business. Effects of Political System A political system integrates parts of a society into viable and functioning units. The main challenge for a political system is to unite a society of various races and cultural backgrounds as well as encourage cooperation. EFFECTS OF POLITICAL IDEOLOGY DIFFERENCES
A political ideology, which forms part of a
political system, is a body of theories or ideas and its purpose is to achieve socio- political goals. (a) The radical view, based on Marxism, adopts a hostile stance towards FDI. (b) The free market view sees MNC's as an important tool for efficient allocation of resources and production (c) Pragmatic nationalism is the most practical approach whereby a host government views FDI as having both benefits and costs. POLITICAL RISKS Political risk is defined as disruptions to an MNCÊ 's operations due to changes in political environments. Politics that affect international trade and foreign investment can stem from political changes in the home country, host country or the rest of the world. MICRO AND MACRO POLITICAL RISKS If a political action is focused on a certain foreign investment, for example a particular foreign company, business or industry it is called micro political risks. Companies that face micro political risks are those with obvious position due to their size, monopoly influences and brand icon. In 2007, Venezuelan President Hugo Chavez’s sudden takeover of 60 oil fields belonging to foreign companies had an impact on the oil industry. If political actions affect a wide spectrum of foreign investors, such as when political actions of a host country affect all foreign operations, these are termed macro political risks. For example, the terrorism disaster of 11 September 2001 affected both the American and global economies. MANAGING POLITICAL RISK Although political risks declined in the 1990s, recent changes in the political environment witnessed a rise in political risks after the terrorist attacks of 11 September 2001. (a) Opt for collaboration such as joint venture with a local partner to gain local acceptance for a foreign investors presence, product and brand. (b) Use local materials in production to support local industries products or even market the local products. (c) Hire local workers and managers. (d) Build political support at home and in host countries through lobbying, public relations and implementation of corporate social responsibility. (e) Reduce exposure by utilizing host country financing. (f) Avoid high-visibility acquisitions or mergers especially of firms or assets viewed as local icons. g) Constant monitoring of political development. (h) Minimize outright investment, use leasing or collaborate projects with host governments. (i) Use risk management measures to insure and protect properties and intellectual property. MULTINATIONAL CORPORATION GOVERNMENT RELATIONSHIP One of the main political challenges faced by MNCs is managing their relationship with governments in host and home countries. The various roles of governments in an economy include the following: (a) Economic Role – through economic policies, for example, tax, monetary, price controls and employment (this has been discussed in Topic 2). (b) Legal Role – through laws and legislations, for example, environmental, trade and investment policies (this will be discussed further in subtopic 4.7). (c) Political Role – through government intervention in the business environment. The degree of government intervention depends on two ideology paradigms (refer to Figure 4.4). (a) Foreign ownership rules to be relaxed. (b) Easier entry and access to local markets. (c) Removal of tariff and non-tariff barriers to locate, manufacture, sell products and expand business to gain maximum profits. (d) Government investment support such as investment grants and allowances. LEGAL ENVIRONMENT The legal environment of a country is closely related to its political system. The legal system forms part of the external environment dimension which influences businesses. TYPES OF LEGAL SYSTEMS
A legal system is different in
terms of its institutional context. There are three legal systems practiced by countries as depicted in Figure 4.5. COMMON LAW Common law is based on ttradition, precedent and custom. The ccourt plays an important role in interpreting common law. For example, common law is administered in the courts of the United Kingdom and the United States. THEOCRATIC LAW is based on religious tenets and beliefs such as those practised in Iran and the Vatican City. The most common example is Islamic law (Shariah) which is based on the following: (a) Al-Quran; (b) Sunnah from the Prophet; and (c) Writings of Muslim scholars based on the principles found in the Al- Quran and Sunnah. LEGAL ISSUES IN INTERNATIONAL BUSINESS Laws and regulations that affect trade and business are important and relevant to MNCs. (a) Product safety and consumer protection such as product liability laws; (b) Competition laws such as antitrust laws; and (c) Intellectual property laws such as patent laws. Let us now have a look at the key legal issues in detail. PRODUCT LIABILITY issues are a major concern and challenge for MNCs. Different legal systems provide different protection for consumers. COMPETITION LAWS such as legislations on antitrust and takeovers prevent unfair competition in the market. Antitrust enforcement is stringent in the United States, European Union (EU) and Japan. INTELLECTUAL PROPERTY refers to creations of the mind: inventions, literary and artistic works, and symbols, names, images, and designs used in commerce. MNCs often face the problem of intellectual property theft and increasing difficulty in protecting their IP in their FDI. Legal issues are more complex in the context of international business than in domestic business; hence, MNCs must study, adapt and leverage national and international differences in product liability, competition, intellectual property laws as well as labor, marketing and Thanks! Any questions? Clarifications?