SUSTAINA

BLE
BUSINESS
MODEL
CANVAS
PROF. PURNIMA VENKAT
 • Created based on the works on Alexander
Osterwalder 2010
• Ecocanvas Authors are Daou, Mallat,
BUSINESS Chammas, Cerantola, Kayed & Saliba
MODEL • BMC covers four main aspects of business –
• Customers
CANVAS - • Offer
ORIGINS •
•
Infrastructure
Financial Viability
• BMC is a strategic management template/
tool for lean management
 • Customer Segment
• Value Proposition
• Channels (communication, distribution &
sales)
BMC – • Customer Relationship
BUILDING • Revenue Stream
BLOCKS • Key Resources
• Key Activities
• Key Partnerships
• Cost Structure
 • Adds the 3P element to the BMC
• Includes the following –
• Current and future economic and legal
challenges such as compliances and its impact
on product design, cost structures and revenue
ECOCANV • Current and future environmental challenges
AS - SBMC including availability of basic resources and costs
for the same
• Current and future social challenges impacting
labour force and customer requirements
• Integrates the relationship between these
three variables and the BMC
 • Identifying the key driving forces that change
the org’s environment
ECOCANV • Identifying the +ve and –ve impacts of future
ES - AIMS possibilities
• Fostering creativity and innovation to
address the possible outcomes