Introduction to the Course

Acctg 3227- Accounting

Research Methods
Research and
Thesis Writing
by
Laurentina Calmorin
 Course Description
This is a study of the various types
and methods of research. It focuses on the
research process that includes problem
identification and definition, formulation of
theoretical and conceptual framework,
objectives and hypotheses, identification of
study variables, selection of appropriate
research designs, sampling, data collection,
data processing, data analysis and
interpretation and report writing.
 Intended learning outcomes

At the end of the course, the

students should be able to:
1. demonstrate understanding of
what research is all about;
2. explain the significant
contributions of research in
education;
3. define the terms used in research ;
 4. explain the different
methods of research;
5. identify the different parts
of research; and,
6. prepare a research proposal.
 What is research
= Re + Search
Search – means to look for
something
Re- prefix meaning again
Research – to look for something
again
 Research
 An unbiased investigation of a
problem, using demonstrable
facts which are gathered,
presented, analyzed, and
interpreted.
 demonstrable facts- obvious,
evident or noticeable facts
 Research

 problem – any negative

phenomenon, the cause of which is
unknown but it is necessary to find
out the causes of the problem in
order to institute corrective action.
 problem-any deviation from the
norms or standards
 Research
involves a process of
investigation using scientific
methods of study to find
answers to a problem or
phenomenon which are
gathered, presented,
analyzed, and interpreted.
 INFORMATION VS. DATA
 Information
-knowledge communicated or received
concerning a particular fact or
circumstance.
-knowledge gained through a study
-organized or processed data.

 Data (plural of datum)

- statistics, raw or unorganized/unprocessed
individual facts.
Information and Competitive
Advantage
 School
administrators need information
generated by research
 Broad knowledge of the school
environment will enable school managers
to have access to ongoing information
about events and trends in technological,
economic, political and legal,
demographic, cultural, social and, most
critically, the competitive arenas.