SALES AND DISTRIBUTION

MANAGEMENT

PRESENTED BY GROUP 5
ABHISHEK RANJAN(120063)
ANKIT KUMAR AMAL(1200
AYUSH RAVI
DARAKSHAN QUAMAR
KHUSHBOO AGRAWAL(120081)
INTRODUCTION

• Ranbaxy was started by Ranbir Singh and Gurbax Singh in 1937 as

a distributor for Japanese company Shionogi.
• The name Ranbaxy blends the names of its founders: Ranbir and
Gurbax.
• Ranbaxy was incorporated in 1961 and went public in 1973.
• Headquarters :Gurgaon, Haryana, India
• Industry: Pharmaceuticals
• Manufacture: drugs,medicines,cosmetics and chemical products
COMPANY PROFILE
• Ranbaxy labroratories limited is India's largest pharmaceutical company.
• Ranked 8th among the global generic pharmaceutical companies.
• In June 2008, Ranbaxy got into into an alliance with one of the most
significant Japanese innovator companies, Daiichi Sankyo Company Ltd. , to
build an innovator and universal pharmaceutical powerhouse.
• In2011, it becomes the first Indian pharmaceutical company to cross global
revenues of US$ 2 billion.
• In 2014, Sun pharma acquired 100% of Ranbaxy in an all stock deal.
• The company has a global footprint in 49 countries.
• World-class manufacturing facilities in 11 countries and serves customers in
over 125 countries.
• Strong R&D base of over 1200 scientists engeged in research.
ORGANISATIONAL STRUCTURE
PRODUCT MIX OF RANBAXY