Professional Documents
Culture Documents
Costa Rica
Contents
1. MIX3R KPIs
2. Admixtures
3. Pricing
4. Credit
5. Benefits Statement
6. Cemex GO
7. Customer Centricity
2
Volume with MIX3R initiatives
February 2020
SoW clients with initiatives 75% 88% 87% 75% 94% 76% 67% 100% 55%
# Clients with initiatives 53% 74% 50% 121% 38% 44% 35% 26% 17% 50%
3
Volume with MIX3R initiatives
Last 6 Months
SoW clients with initiatives 73% 88% 89% 95% 99% 94%
Grey cement (Ton) Sep Oct Nov Dec Jan Feb YTD
Clients with initiatives 11,012 12,513 12,457 9,998 11,132 15,376 72,488
Total industrials Cemex 12,841 14,555 14,643 11,466 14,602 16,371 84,478
Volume with init. / industrials Cx 86% 86% 85% 87% 76% 94% 86%
4
MIX3R Initiatives Penetration YTD
% clients that meet MIX3R initiatives plan
Number of clients with Initiatives
Number of Initiatives
CO PA NI RD CR PR GT TT PE Región
# Initiatives implem. YTD 105 50 30 75 50 49 14 21 2 396
Budget YTD 67 41 18 49 41 42 9 14 6 287
Budget Full Year 540 251 119 209 222 296 61 76 12 1786
5
Initiatives Budget and Implementation
Costa Rica
2019
2020 real
2020 budget
Budget acum 18 41 64 84 100 124 149 164 181 201 215 222
Real acum 19 50
Initiatives by Type
Comentarios Pendinetes
6
Initiatives Detail by MIX3R Clients
Costa Rica
Commercial Synergies
Operational Advisory
Operative Synergies
Technical Advisory
7
Market Share - Real and Target
Costa Rica
Grey Cement (Ton) and Market Share
Comentarios Pendinetes
8
Product Portfolio – Dec, Jan, & Feb
# Industrial clients who buy more than one product
Jan+ CO PA NI RD CR PR GT TT PE Region
Cem+Agg 4 5 2 3 2 4 0 7 0 27
Cem+Adm 23 4 0 5 1 0 2 2 0 37
Agg+Adm 0 0 0 0 0 0 0 0 0 0
Cem+Agg+Adm 2 2 0 0 0 0 0 1 0 5
9
Product Portfolio – Costa Rica
Dec, Jan, & Feb
Var %
+6% +100% +4%
Jan - Feb
Cement Aggregates Cem + Agg Cem + Add Cem + Agg +Adm Total
10
Contents
1. MIX3R KPIs
2. Admixtures
3. Pricing
4. Credit
5. Benefits Statement
6. Cemex GO
7. Customer Centricity
8. Highlights
11
Admixtures
Overview
Feb Sales 2020 YTD sales (lt) FY 2020 best estimate (lt)
Country Origin vs YTD
Subs i di a ry 3rd Pa rty Total vs Target Subs i di ary 3rd Party Total Subs i di a ry 3rd Party Total
Target
CO 683,194 160,908 844,102 89.8% 1,313,227 303,800 1,617,027 90.3% 9,506,889 1,525,810 11,032,699
PA 143,886 35,310 179,196 259.7% 313,627 73,720 387,347 276.3% 914,005 293,265 1,207,271
NI 2,938 - 2,938 47.4% 4,643 - 4,643 47.1% 62,577 10,000 72,577
DO 72,000 47,828 119,828 172.8% 133,195 79,030 212,225 171.1% 668,996 351,870 1,020,866
CR 27,000 1,000 28,000 87.6% 45,000 1,000 46,000 78.1% 431,032 4,333 435,365
GT 15,546 2,000 17,546 124.3% 32,060 3,000 35,060 136.9% 149,296 32,000 181,296
TT 12,000 16,000 28,000 133.3% 21,985 25,000 46,985 104.4% 101,985 270,000 371,985
BB - - - N/A - - - - - - -
GY - - - N/A - - - - - - -
Region 956,564 263,046 1,219,610 105.9% 1,863,737 485,550 2,349,287 107.0% 11,834,780 2,487,279 14,322,059
12
Contents
1. MIX3R KPIs
2. Admixtures
3. Pricing
4. Credit
5. Benefits Statement
6. Cemex GO
7. Customer Centricity
8. Highlights
13
Temporary Discounts and Charges
SCA&C
• Re g io n a l vo lu m e a c h ie ve d 99,9% m a in ly im p a c te d
b y Nic a ra g u a th a t in c lu d e d d ire c t p ric e s in t o th e
G ML.
• Th e va lu e o f Te m p o ra ry Ne t in th e re g io n w a s
-0,68 USD/ TN, $0,35 le ss t h a n in J a n u a ry m a in ly
im p a c te d b y Do m in ic a n Re p u b lic .
• C h a rg e s, Re d a n d Ye llo w d isc o u n ts d e c re a se d in
Fe b ru a ry 8 p p a n d g re e n d isc o u n ts in c re a se d 8 p p ,
m a in ly in flu e n c e d b y Do m in ic a n Re p u b lic .
GML 100% 100,0% 100,0% 100% 100% 100% 100,0% 99,5% 99,9%
TEM.N $0,22 -$0,70 $5,88 $3,22 -$0,26 -$6,90 -$1,39 -$3,07 -$0,68
14
Services and Surcharges
SCA&C
16
Contents
1. MIX3R KPIs
2. Admixtures
3. Pricing
4. Credit
5. Benefits Statement
6. Cemex GO
7. Customer Centricity
8. Highlights
17
Credit
Industrial Manufacturers Credit Situation
Dec, Jan & Feb
Accounts Receivables Past Due AR / Total
Country Credit Sales (%) AR Rotation (Days)
(M USD) AR (%)
Guatemala 1.0
1.1 1.2 90.8% 90.4%
35.7 44.2 37.1
18.6% 89.8%
19.1% 23.4%
El Salvador
0.7 0.2% 95.0% 94.0%
0.6
0.5 91.0%
17.8 20.3 21.7
0.0% 0.0%
1. MIX3R KPIs
2. Admixtures
3. Pricing
4. Credit
5. Benefits Statement
6. Cemex GO
7. Customer Centricity
8. Highlights
19
Benefit Statement
Por
Ac t u
aliza
r
20
Contents
1. MIX3R KPIs
2. Admixtures
3. Pricing
4. Credit
5. Benefits Statement
6. Cemex GO
7. Customer Centricity
8. Highlights
21
CEMEX GO
Por
Ac t u
aliza
r
22
Contents
1. MIX3R KPIs
2. Admixtures
3. Pricing
4. Credit
5. Benefits Statement
6. Cemex GO
7. Customer Centricity
8. Highlights
23
Credit
Industrials NPS Evolution – Operational KPIs
Dec, Jan & Feb
NPS Q4 vs. On Time Delivery Complaint Complaint Resol. Time
Country
2019 Q3 Ratio Ratio Ratio
96% 39 88%
88% 76%
Colombia 84% 20 18 50%
53% -13pp
14
Panama 93%
91% 88% 100% 100% 100%
6
50% NA 2
93% 98% 7
Nicaragua 6 100% 100% 100%
87% 3
55% -22pp
100% 8
98%
Dominicanan Rep. 98%
75%
100%
67% +11pp 2
0 0%
98%
Costa Rica 97% 97% 2
100%
67% +10pp
0 0 0% 0%
79% 4
Puerto Rico 75%
2
100%
73%
50% -50pp
0 0% 0%
88%
Guatemala 79% 10.58
78%
76% +13pp 3.92
0.00 0% 0% 0%
Trinidad
0% NA
1. MIX3R KPIs
2. Admixtures
3. Pricing
4. Credit
5. Benefits Statement
6. Cemex GO
7. Customer Centricity
8. Highlights
25
Detail of Value Proposition Components
Por
Ac t u
aliza
r
26