Box of matches Flashlight

Krate of beer Gun with 5 bullets

Krate with 12 bottles of
water
5 warm sweaters
First Aid Kit
Radio
STRATEGIC
ANALYSIS
 According to Urgel, E. (2017), Strategic
analysis is the process of examining the
organization’s surroundings and resources to
better formulate a strategy to meet the desired
objectives and improved the organization’s
performance.

In its simplest form, strategic thinking is an

ability to plan for the future.
 5 Essential Components of Strategic
Analysis (Urgel, E. 2017)

1. Committed people. The initial step in strategic

planning is getting the right people at the right
time.
2. Long-term strategic objectives. The objectives
are poised to enhance the organizations
performance.
3. Strategic alternatives. The planning team should be able derive
options from brainstorming and SWOT Analysis.
4. Evaluation and choice of strategies. The process of formulating
a strategy which involves evaluating and picking out which
strategies could facilitate the attainment of long-term
improvements. It should include all those revealed by Strength,
Weakness, Opportunities and Threats (SWOT) analysis of the
organization.
5. Monitoring of strategy implementation. There should be a plan
for formal and regular reporting and other measures of plan
implementation.
 6 Elements of Strategic Thinking
(Samantha Howland, 2015)
• Anticipate
• Challenge
• Interpret
• Decide
• Align
• Learn
 IMPROVING YOUR STRATEGIC
THINKING SKILLS
• BE PROACTIVE
Understanding that strategic thinking is all about being
prepared for the future, take initiative and do things before
you’re asked to, or you need to respond reactively.

• UNDERSTAND COUNTER ARGUMENTS

Developing an understanding and appreciation of opposing
ideas, opinions, arguments or by creating an understanding of
the whole picture.
• Constantly optimize
No matter what project or piece of work you’re tasked
with, always look for ways to optimize.

• Keep up-to-date with news and trends

Join networks, read widely, engage with employees
from different teams in your organization and look for
clues of upcoming trends and concepts everywhere
you can.