1 Year Round

MARKETING PLAN
CATERING SERVICES
GROUP 3
Caturan, Jolina
Pabica, Jovany
Rodio,Frey Den
Servano, Ruth
Suerto, Shen
BRANDING LOGO
 EXCUTIVE SUMMARY

La Kusina Catering is a social catering

service that serves the Mindanawon, offers
creative, colorful, and unusual food options for
social event’s, as well as the traditional and
local foods of Mindanawon standbys. 
The service offerings are quite a change relative
to the existing Social catering market which is
quite stagnant. 

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La Kusina provide’s a new life into the social
catering market. The basic market need’s are
high quality, and creative social catering
company servicing the Diverse Mindanawon. 
La Kusina will meet this demand with
expanding, innovative, local and Traditional
meals.
.

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MARKETING OBJECTIVES

Providing an excellent customer service

that enhances the rapport with staff
through responsiveness to needs and
requests of the client.
 
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MARKETING STRATEGY

Take exquisite photos to showcase signature

dishes to Advertise and to Promote through ads
within various social media platform’s.

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 MARKET AUDIENCE/
TARGET MARKET
All groups of People that want a Social Gathering Includes

Wedding
Birthday and Debut Party
Thanks Giving
Ball Party
Other social Event’s
 

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 MISSION

La Kusina provides an amazing service, quality,

delicious food, and a passionate team, Impressions
deliver a friendly and professional experience that
brings our customer’s visions to life and creates
meaningful memories.

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 VISION

To bring people together and have a positive impact on our customers, our
team, the environment and the community. To be a leading provider of
Mindanawon quality, delicious foods, and impeccable customer service by
offering a versatile and flexible service with consistency and presentation
that will leave a lasting Impression throughout the year.

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FINANCIAL OBJECTIVES

Growth rate will multiply for each

months.
.Reduce the high variable operating
costs

Increase the profit margin per

event After the trimester

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 SERVICES WE OFFER

On-premise

Off-premise

Full-service catering

Click icon to add picture

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LA-KUSINA BUFFET PACKAGE OFFER

     
Set A Courses (300/head) Set B Courses (400/head) Set C Courses(500/head)
     
2-Appetizers 2-Appetizers Appetizers
Shrimp tempura Shrimp tempura Shrimp tempura
Lumpiang Shanghai Lumpiang Shanghai Lumpiang Shanghai
     
2-Soup 2-Soup 2-Soup
Cream of mushroom soup Cream of mushroom soup Cream of mushroom soup
Chicken Corn Soup Chicken corn soup Chicken Corn soup
     
1-Salad 1-Salad 1-Salad
Caesar Salad Chef Salad Chef Salad
     
3-Main Course 4-Main Course 5-Main Course
Honey Glazed Chicken Honey Glazed Chicken Honey Glazed Chicken
Pork Mechado Pork mechado Pork mechado
Broccoli Beef Stew Broccoli Beef Stew Broccoli Beef Stew
Grilled Bangus Grilled bangus
Chicken curry
     
2-Desert 2-Desert 3-Desert
Casava Cake Casava Cake Cassava Cake
  Puto Cheese Puto chees
Leche flan
     
Bottomless Iced Tea Bottomless Iced Tea Bottomless Iced Tea
     
Unlimited Steamed Rice Free Pancit Bilao Free Pancit Bilao
     
Unlimited Steamed Rice Unlimited Steamed Rice
Computation (300x no. of pax) Computation (400x no. of pax) Computation (500xno.of pax)
+10% service charge +10% service charge +10% service charge

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 LA-KUSINA
Ala Carte MENU
Hors D’Oeuvers T Seafood Entrees
Panara________________________ 10/pcs Linusgusan na hipon___________________________50
Calamares _____________________5/pcs Lobster Roll__________________________________80
Lumpiang shianghai______________5/pcs Salmon Steak_________________________________75
Bacon Roll-ups__________________10/pcs
Salad Poultry Entrees
Ensaladang Langka_______________20 Chicken Adobo in Annato_______________________45
Paco Salad______________________20 Patotin (Stewed Duck)__________________________65
Lato Salad______________________20 Mogolian Chicken______________________________45
Caesar Sald______________________30  
Chef Salad______________________30 Pork Entrees
Soup Pork Estofado_________________________________75
Beef Kansi soup__________________25 Spicy lemon pork_______________________________75
Laswa Soup______________________20 Pork hamondo_________________________________75
Cream of Mushroom soup___________30 Beef Entrees
Hot and sour soup_________________20 Kusahos (Ilonggo’s Tapa)__________________________75
Pasta/Pancit Beef Stew______________________________________60
Palabok__________________________25 Braised Beef____________________________________75
Creamy tuna Pasta__________________30 Beef Mechado __________________________________65
Carbonara pasta ___________________30
Spaghetti pasta_____________________30 Desert/Delicacies
Side Dishes Palitaw_____________________________________10/pcs
Buttered Broccoli ___________________25 Suman Sa Ibus________________________________10/pcs
Buttered Baguio Beans_______________25 Bitso-bitso___________________________________10/pcs
Buttered Asparagus _________________25 Rice Cake___________________________________10/slice
Mashed potato______________________30 13
Potato salad________________________30