MEMBERS OF THE GROUP

Bangun Saputra 20.02.0599 (OM)

Muhammad Nur Isnan A. 20.02.0614 (Sp 1)
Pramuji Arif Y. 20.02.0610 (Sp 2)
Daniel Ishak Sendow 20.02.0558 (Source)
Nura Imansyah 20.02.0600 (CM)
DEFINITION SHOPEE

Shopee is an application that is engaged in buying and selling online and can be accessed easily
using a smartphone. Shopee comes in the form of an application that makes it easy for users to
shop online without having to use a computer. However, just using your smartphone, Shopee will
offer a variety of fashion products to products for daily needs.

Shopee participated in the Indonesian market at the end of May 2015 and started operating in June
2015. Shopee is a subsidiary of Garena based in Singapore. The increasing penetration of gadget
users has made PT Shopee Internasional Indonesia see new opportunities in the world of e-
commerce. Now Shopee has spread to various countries in the Southeast Asia Region such as
Singapore, Malaysia, Vietnam, Thailand, the Philippines, and Indonesia.

The CEO of Shopee, Chris Feng, said that since the soft launch in June 2016 this application is easy
to accept in Southeast Asia because the area is an area that likes to play social media. It's no secret
that Indonesian people are fond of social media. Even social media does not automatically
communicate, it has now become a buying and selling activity.
MAIN USAGE OF SHOPEE

Used for consumers to consumers (C2C) who are ready to offer convenience in buying and selling.
Shopee is here to make it easier for anyone to register their products and manage inventory, as well
as facilitate financial transactions.
FITUR SHOPEE
1.  Fitur My Campaigns Shopee

2. Fitur “Top Pick From Shop”

3. Flash Sale

4.  Shopee My Ads

5. Shopee My Voucher

6. Shopee My Discount Promotion

THE UNIQUE OF SHOPEE WITH OTHER MARKETPLACE

• Selling items is quite fast and can be done in just 30 seconds.

• Make it easy for the seller to market their wares with the photo feature. So that you can upload photos of
goods up to nine photos. This means that the buyer can look more closely at the items he is going to buy

• Provide convenience in choosing products such as choosing a variety of motifs, colors and sizes. So don't
worry if it doesn't fit.

• Have free shipping service.

• Has the latest services that can be used to pay PLN electricity bills.

• It has an attractively packaged appearance and can be used easily even by new users.

• .Has a bargaining feature that allows the buyer to bid the price

• Has complete sharing features to easily spread info to various social media sites or messenger applications,
such as Facebook, Instagram, Twitter, Line, Pinterest, Whatsapp.
Conclusion

With the explanation above, it can be concluded that Shopee is an online shopping application that has a
clear main use, and has advanced features that serve to make it easier for sellers to increase their sales.
Shopee also has its own uniqueness so that it cannot be equated with other online shopping
marketplaces/applications..