Course Code:

19MBA511A
Course Title: Management Information
Systems

Course Leader:
Ms. Savitha Kulkarni

Email: savitha.ms.mc@msruas.ac.in

Faculty of Management and Commerce © Ramaiah University of Applied Sciences

 Course Code:
19MBA511A
Course Title: Management Information Systems

Session 1: Organizations, Management and the Networked

Enterprise, Managing the Digital Firm, Information Systems in
the Enterprise, Data vs. information, Strategic role of information
in management
Course Leader: Savitha Kulkarni
e-mail : savitha.ms.mc@msruas.ac.in

Faculty of Management and Commerce © Ramaiah University of Applied Sciences

 Session Objectives

At the end of this session, student will be able to:

• Discuss the need and importance of information
systems
• Evaluate the role of information systems in
today’s
competitive business
environment

Faculty of Management and Commerce © Ramaiah University of Applied Sciences

 Session
Contents
• Data and information

• Need for an Information System

• Relationship between Organisation and Information

system

Faculty of Management and Commerce © Ramaiah University of Applied Sciences

 Information &
Management
• Data-----Raw Material

• Information----Processed data, finished product

• Collecting data costs money

• Data useless unless it is processed to

obtain
arrive at
information which can be used
marketing decisions to

Faculty of Management and Commerce © Ramaiah University of Applied Sciences

 Data versus
Information: the meaning Information
given to data by the way it is interpreted

Interpretation
Data Information

Data on its own has no meaning, only when interpreted by some kind of data
processing system does it take on meaning and become information

6
Faculty
©M. S. of Management
Management
Ramaiah andof
and
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Applied Sciences ©©Ramaiah
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 Data versus
Information

Monthly Sales
Report for West
Region

Sales Rep: Charles

Mann
Emp No. 79154
Item Qty Sold
Price TM Shoes 1200
$100

Faculty of Management and Commerce © Ramaiah University of Applied Sciences

 Data versus
Information
• Generating Information
• Computer-based ISs take data as raw material, process it,
and
produce information as output

Faculty of Management and Commerce © Ramaiah University of Applied Sciences

 Information

• Information is critical

• The information we have is not what we want

• The information we want is not the

information we need
• The information we need is not available

Faculty of Management and Commerce © Ramaiah University of Applied Sciences

 Characteristics of
Information

• Improves representation of an
entity
• Updates the level of knowledge

• Has a surprise value

• Reduces uncertainty

• Aids in decision-making

10
Faculty of Management and Commerce © Ramaiah University of Applied Sciences
 Types of
Information

• Strategic information

• Tactical information

• Operational information

• Statutory information

Faculty of Management and Commerce © Ramaiah University of Applied Sciences

 Business Functions

• Accounting

• Finance

• Marketing
• Production

• Human Resource Management

• Other functions

Faculty of Management and Commerce © Ramaiah University of Applied Sciences

 Information Systems (IS)
defined
• IS is a well-coordinated collection of resources that gather
and transform data into information products and services
that help the enterprise perform its designed functions
• A set of interrelated components that collect (or
retrieve), process, store, and distribute information
to support decision making and control in an
organisation

Faculty of Management and Commerce © Ramaiah University of Applied Sciences

 Information Systems (IS)
defined
An information system hierarchy associates differen
classifications of information systems with t
audiences differen
t
Three significant trends influence the evolution of
information systems and provide opportunities for the
entrepreneurial systems analyst:
 The emergence of small enterprise computing

 The Internet as a dominating technology

 The maturation of application software

Faculty of Management and Commerce © Ramaiah University of Applied Sciences

 Organisation as an Information
System

Information System hierarchy

Faculty of Management and Commerce © Ramaiah University of Applied Sciences

 Need for Information
Systems

Four powerful worldwide changes that have altered

the business environment:
• Emergence of the global economy

• Transformation of industrial economies

• Transformation of the business enterprise

• The emerging digital firm

Faculty of Management and Commerce © Ramaiah University of Applied Sciences

 Need for Information
Systems
Emergence of the global economy

• Management and control in a global

marketplace
• Competition in world markets

• Global work groups

• Global delivery systems

Faculty of Management and Commerce © Ramaiah University of Applied Sciences

 Need for Information
Systems
Transformation of industrial economies

• Knowledge- and information-based

economies
• Productivity
• New products and
services
Knowledge: a central productive and strategic
• asset

Faculty of Management and Commerce © Ramaiah University of Applied Sciences

 Need for Information
Systems
Transformation of industrial
economies

• Time-based competition

• Shorter product life

• Turbulent environment

• Limited employee knowledge base

Faculty of Management and Commerce © Ramaiah University of Applied Sciences

 Need for Information
Systems
Transformation of the business
enterprise

• Flattening

• Decentralization

• Flexibility

• Location independence

• Low transaction and coordination costs

• Empowerment
20
•
Faculty of Management and Commerce © Ramaiah University of Applied Sciences
 Summary

• Data on its own has no meaning, only when interpreted by

some kind of data processing system does it take on
meaning and become information
• Business Systems is a system which is capable of
performing
business functions
• An information system is a well-coordinated collection of
resources that gather and transform data into information
products and services that help the enterprise perform its
designed functions
of information systems with different 22
Faculty of Management and Commerce © Ramaiah University of Applied Sciences
 References
Essential Reading
Course notes
Laudon, Kenneth C. and Laudon, Jane P., (2010), Management Information Systems – Managing
the Digital Firm, 11th edition, India, Prentice-Hall
Recommended Reading
O’Brien, James, A., Marakas, George M. and Ramesh Behl, (2010), Management Information
Jawadekar, Waman S., (2011), Management Information Systems, India, 4th edition, Tata
McGraw-Hill
Magazines and Journals
Information Technology Management, Maximilian Press
Silicon India, siliconindia Inc., Monthly
Data Quest, Cyber Media India Ltd, Fortnightly
Websites
https://www.inc.com/encyclopedia/management-information-systems-mis.html
http://www.weberp.org/
 
Other Electronic Resources
Software: Database, ERP
Faculty of Management and Commerce © Ramaiah University of Applied Sciences