Start Easy. Scale Fast.

Goals
• Awareness
• Conversion
• Advertising
Editorial Calendar
Creating Great Content

An editorial calendar is essential for organic growth. This

calendar includes a monthly plan for social media, PR, SEO, and
collaborative projects.
SEO
Get Ranked Higher!

While The Hive places on the top 10 search results in

Google for coworking spaces in Pakistan, there is
potential to climb higher in the rankings.
Content marketing goes a long way to ensure The Hive's
message reaches the right people.
SEO for websites ensures your site ranks higher than
others, which impacts a potential sale psychologically.
Simply put, the higher up on Google, the better the
brand must be.
Influencer Marketing
Why Influencers Matter

People love them. People follow them. People believe what they say. The Hive can leverage this.

Give influencers member privileges

Influencers include business leaders and popular entrepreneurs. The thought process behind this is simple enough: by
allowing popular industry personalities to use your space, you have already placed your brand as one that industry
leaders prefer. Be it for meetings or conferences, this is an opportunity to piggyback for organic growth.
Publish Success
Stories
Highlight What Sets The Hive Apart

Who visits The Hive is important. Real people create real

impact and that is how you can create a buzz around your
business.

Beyond meet the residents, there should be details on the

businesses that operate from the hive. This creates a
conversation momentum and provides content for cross-
posting.
Testimonials &
Reviews
Prove Your Authenticity

Testimonials and reviews should be highlighted on the

website. Reviews are what will show possible conversions
that they are choosing the right space for them.

While providing details of the amenities and tour bookings

are imperative for success, when people find relatable
content is when they are most likely to decide which
coworking space to choose.
 Post
Regularly
And Post About More Than Just
You

Give people a reason to follow you that goes

beyond posting just about your brand.
Post fun, engaging content which can
organically grow your followers.
Offer tips and solutions in areas such as
productivity, mental health, and stress relief.

B.
Social Media
Marketing
Advertise!

Facebook and Instagram have given the world tools to

create amazing advertisements which are extremely easy to
use and track.
Paid advertising helps business get the word out about who
they are and allows them to essentially control the narrative
on themselves.
Social media advertising is a great tool that can be used to
create awareness and in turn, conversions.
Thank You!