Augmented Reality and

Virtual Reality
Applications in the Gaming and Entertainment
By Anyamele Uchenna John Kennedy
JGU20020204
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Outline
• Introduction
• Use cases
• conclusion
• refrences

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Introduction
Augmented Reality and Virtual Reality have been applied in several
fields not excluding gaming and overall entertainment industry
It allows the user to experience the gaming environment as though
they were a part of the characters, with A.R giving the feeling that the
who gaming experience is happening right before you with the
environment projected into the physical environment, and example is
the Pokémon go and V.R given the experience of a simulated
environment

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Use cases
• The Deep Vr
• Antler interactive
• INDE
• Asobo studio

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The Deep Vr
• The company offers an immersive free roam virtual reality experience,
in their games the user can be anyone and go anywhere
• They have their headquarters located in Novosibirsk Oblast(angel.co)
• The company made a game called zombie shooter which is one of the
most immersive virtual reality experience available
• Other products include deep vr park, the deep infinite and the deep
immersive
• They work with prospective individuals who want to start up a vr
space in their location by offering them complete support for a price .

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• “We've helped dozens of clients to open an entertainment business
and grow it. We are looking for the future partners who are
passionate and enthusiastic to join our team and become a successful
VR business owner. Let's build a business together in the
entertainment industry of the future”.(Vasily Petrenko).
• They have 34 locations in 14 countries by partnership with individuals

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Antler interactive
• They are an immersive gaming company , recently acquired by chromaway
• Antler was founded in 2016 and head quarters in Stockholm, sweden
• They are using emerging technology(vr and ar inclusive) to develop new
games and they go out to implement this technologies in their new games
as they live for and strive to stay at the lead of gaming
• They make unique games that have beautiful art style and are always trying
to be imaginative.
• Some of their games include: SVRVIVE: THE DEUS HELIX ;a virtual reality
game ranked among the best and longest virtual reality game till date
• KRYSTAL KART AR - 16TH IMGA peoples choice award nominee
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INDE
• They are the worlds leading augmented reality company
• They combine augmented reality, motion capture and computer vision
in creating award winning augmented reality entertainment
experience.
• Founded in 2009 and headquarters in London, England.
• They launched augmented reality systems to the public in 2011 and
have presence in over 45 countries for very prominent clients such as
coca cola , national geographic , universal studios and more
• They augmented reality entertainment offerings include big screen ar ,
kiosk based ar, mobile ar .
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• INDE aims to become a market leader in the provision of content-
driven immersive and interactive products and experiences across key
markets using an ever-expanding roster of commercially viable
developments using our key technologies.

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Asobo studio
• Asobo is a next generation game developer and they are using ar
technologies to develop some of the worlds leading ar games
• Head-quaters is in Bordeaux, France and they were founded in oct
2002(crunchbase)
• The games Asobo developed are impressive. Instead of playing on a
traditional screen, the physical room you’re in becomes the level. That
sofa will be an object Conker explores, or a detective from Fragments
sits on as he interrogates you. This also means no two games will be
alike because players can move from room to room for new
interactions

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• The company made a mark in augmented reality through its
partnership with Microsoft. Every of the $3,000 HoloLens
Development Edition headset comes packed in with three augmented
reality games. Two of those games, the platform action game Young
Conker and the murder mystery Fragments, were developed by the
small team at Asobo
• Asobo chief creative officer David Dedeine said interactivity from sci-
fi films like Minority Report or Iron Man are now within reach.

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conclusion
• A lot of companies are current using emerging technologies like
augmented reality and virtual reality to make immersive and more
realistic gaming and entertainment experience now. With a few
already launched and well positions, there are still a lot with
promising packages that are in the pipeline, one of such being Igotcha
a.b
• These emerging technologies are the future of gaming and
entertainment

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Referencing
• YouTube(2018,July 18) Top 10 AUGMENTED REALITY Games Android/iOS 2020 | Best High Graphics AR
Games https://www.youtube.com/watch?v=SrCFbGBYFL4&ab_channel=JustNismo-AndroidTopGames
• YouTube(2019,December 21) What's Next For AR - Augmented Reality in 2020
https://www.youtube.com/watch?v=5TredCSRv88&ab_channel=ScienceTime
• YouTube(2019,April 8) The Deep VR | New age of entertainment
https://www.youtube.com/watch?v=wjL3OKea_Yw&ab_channel=TheDeepVR
• YouTube(2015,July 1) National Geographic Augmented Reality experience by INDE
https://www.youtube.com/watch?v=xhYoRSXbQLs&ab_channel=INDE
• YouTube(2020,July) Krystopia: A Puzzle Journey
Walkthroughshttps://www.youtube.com/channel/UC_lCOLAuwY3HbYNrw6kzY5w
• https://www.nanalyze.com/2016/12/augmented-reality-games/
• Good firms. (2020,October 3)Top AR/VR Companies for Sector
https://www.goodfirms.co/augmented-virtual-reality/
• https://thedeepvr.com/

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THANK
YOU
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